Senior Director, Strategic Alliances/Brand Partnerships
tms
Business Category:
Agency/Promotional Marketing
Company Website:
http://tmsw.com
Work Phone:
(312) 614-4614
Professional Bio
I am passionate about seeking, negotiating, and securing optimal strategic alliances and partnerships for McDonald's Consumer Engagement Retail Activations in North America. With over 35 years of experience in relationship marketing, I have a proven track record of creating and executing innovative retail programs that align consumers with brand partners and drive sales and loyalty for McDonald's.Relationships are the key to my success and I value them highly. I have been solely responsible for securing over $400 million in partnerships in my current role, working with leading brands such as Coca-Cola, Disney, Apple, and Nike. I also manage and maintain these partnerships, ensuring mutual satisfaction and alignment with McDonald's goals and values. I am always looking for new opportunities and challenges to leverage my skills and expertise in retail partnerships and consumer engagement.
Work History
Over 25+ Years Sales -Leadership Team Building -Brand Partnerships -New Business Development, -Client Relationship Management -Revenue Generation -Custom Client Solutions Sales Forecasting Market Analysis Strategic Planning Development and Execution Pipeline Generation Brand Partnerships
Website and Social Media
Marketing Partnerships
Chat
