Character Arts

Company Type:


Type of Entertainment:
Classic Characters

Character Arts handles brand management and licensing for all of the beloved characters from the classic 1964 holiday TV special, RUDOLPH THE RED-NOSED REINDEER.  The company works with partners across all categories of consumer products, media, advertising, retail, location-based entertainment, music, publishing and more to preserve and promote RUDOLPH’s iconic status as the leader of Santa’s sleigh every Christmas season.

Character Arts also manages the holiday property SPOOKLEY THE SQUARE PUMPKIN, which it has helped grow from not-scary-Halloween-bedtime story told from father to son into a 360 degree franchise with millions of books sold, movies on Disney and Netflix, perennial fall events at theme parks and theatres, and more.


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