The Scripps National Spelling Bee is a year-round educational program that reaches ~24,000 schools and more than 10 million K–8 students, sustaining a cherished academic tradition through classroom tools, student resources and educator support.

Our Vision & Mission: To give students the words they need to shine their light on the world. By inspiring the exploration of language, the Scripps National Spelling Bee illuminates pathways to lifelong curiosity, celebrates academic achievement, and enriches communities.

A Deeply Engaged Educator & Community Network

• ~130,000 teachers and educators, and
• 200+ community-based regional partners who activate the program locally,
• 300,000 fans and followers on social media platforms.

National Telecasts & Streaming Reach

•  ~7.6 million viewers across linear and streaming platforms with year-over-year growth and strong performance in key demographics (A18–49, A25–54).
• Streaming engagement is also surging, with 650,000 hours viewed on FAST/app-based platforms.

Bee Week, Washington D.C. end of May — A High-Impact Live Experience

Bee Week: ~2,500 attendees on site. Our signature event, gathers national finalists, educators, and families for a multi-day experience of competition, enrichment, and community building. Features branded experiences, games, and activities; ideal for family engagement and broadcast integration.