.

Location

Tuck Stevens Marketing Partnerships Host The L.A. Office

Job Details:

Company:

Description

The ideal candidate is data driven, with a strong grasp of marketing strategy, and experience launching highly visible marketing activations.  The individual must also be collaborative, and not only have experience working within a matrixed organization but also setting objectives and building consensus with multiple stakeholder groups.  Finally, we are looking for a curious and empathetic leader who will positively contribute to our team culture.

  • Generate actionable insights through a deep understanding of our players, and establish global marketing strategies, product positioning and KPI’s to drive growth for the Overwatch franchise.
  • Lead ongoing marketing planning and execution across Publishing – PR, Community, Creative, Growth Marketing, Sales & Partnerships – and continuously assess player journeys and performance data to optimize experiences across the marketing ecosystem. 
  • Manage relationships with Overwatch developers, cross-functional teams and various publishing functions and promote collaboration and alignment against business and campaign objectives.
  • Collaborate with the broader commercial team and contribute to aspects of the business plan, including acquisition forecasting, launch timing and lifecycle planning.
  • Drive thought-leadership and manage/mentor global publishing associates.

Qualifications

  • 5+ years marketing a high-profile consumer-facing brand and campaigns, with experience in strategy, delivery and creative thinking/idea generation
  • Veteran leading mobile and digital campaigns working effectively with development teams, agency partners and cross-functional teams
  • Proven ability to leverage consumer insights and business analytics to impact campaign objectives and design
  • Excellent organizational and project management skills, with ability to effectively manage & complete multiple priorities and projects simultaneously.
  • Strong Presentation skills
  • A passion for video games and the video game industry

Website and Social Media

http://www.blizzard.com

Created On:

Jan 26, 2021

Last Modified on:

Jan 27, 2021

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