NFL, Saweetie, Intuit Bring First-Ever Super Bowl Concert to R...
Live Entertainment - Music - Press Releases - Tech

Today, the National Football League announced plans for the Saweetie Super Bowl Concert Presented by Intuit on Roblox. Starring Warner Records hip-hop artist Saweetie, the free virtual concert will be...

Sasha Villalobos
February 3, 2023

BODYARMOR Sports Drink Kicks off Operation Homefront Partnersh...
Beverages - Non-Profit - Press Releases

QUEENS, N.Y.--(BUSINESS WIRE)--BODYARMOR Sports Drink today announced both an official partnership and $500,000 commitment to Operation Homefront, a national nonprofit whose mission is to build strong...

Angelina Luspo
February 3, 2023

Volkswagen launches electrifying collaboration with Marvel Stu...
Automotive - Press Releases - Theatrical

Marking the release of Marvel Studios’ “Ant-Man and The Wasp: Quantumania”, in U.S. theaters starting February 17, Volkswagen is launching a global 360-degree campaign that puts the ID.4 in the ...

Owen Emerson
February 2, 2023

UFC Announces Global Marketing Partnership with Logan Paul and...
Beverages - Live Entertainment - Press Releases - Sports

UFC, the world’s premier mixed martial arts organization, and PRIME, the sports drink brand founded by Logan Paul and KSI, today announced a multi-year global marketing partnership that forges an al...

Sasha Villalobos
February 2, 2023

Little Caesars Love Kitchen Partners With NFL for Two Servings...
Dining - Non-Profit - Press Releases - Sports

Little Caesars® Pizza, the Official Pizza Sponsor of the National Football League (NFL), is building on the pizza chain's long history of philanthropy through a charitable giving partnership with the...

Nicholas Fox
February 2, 2023

HI-CHEW and Menchie’s Frozen Yogurt Bring Back Fan-Favor...
CPG - Dining - Press Releases

HI-CHEW™, the immensely fruity, intensely chewy candy has teamed up with Menchie's Frozen Yogurt, North America's largest self-serve frozen yogurt franchise, to bring back a consumer favorite: HI-CH...

Nicholas Fox
February 1, 2023

Michelob ULTRA Toasts to the Next Generation of Golf Culture, ...
Beverages - Press Releases - Sponsorships - Sports - Streaming

Michelob ULTRA, the second-largest beer brand in the country, is teeing up superior enjoyment for all and unveiling the brand's boldest campaign in its history on football's biggest stage. During the ...

Nicholas Fox
February 1, 2023

Hollywood Sign Goes ‘Green’ for its 100th Annivers...
Attractions - Press Releases

To reduce reliance on single-use plastic bottles, a new eco-friendly hydration station was installed at the Hollywood Sign's closest viewpoint as part of the icon's centennial celebrations. The Elkay...

Sasha Villalobos
January 31, 2023

TIDAL and Universal Music Group Partner to Develop More Artist...
Music - Press Releases - Streaming - Tech

New York, January 31, 2023 – TIDAL, the global music and entertainment platform, and Universal Music Group (UMG), the world leader in music-based entertainment, today announced that the two companie...

Owen Emerson
January 31, 2023

Legendary Legume MR. PEANUT To Be Roasted in Big Game
Branding - CPG - Live Entertainment - Press Releases - Sports

The makers of PLANTERS® Dry Roasted Peanuts have brought the highest quality peanuts to snack fans since 1906. Now peanuts and comedy will finally unite when the most legendary legume, MR. PEANUT®, ...

Sasha Villalobos
January 31, 2023

Mattel and Minecraft Partner on New MINECRAFT CREATOR SERIES C...
Gaming - Online - Press Releases - Toys

LOS ANGELES--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) and Minecraft today announced a partnership to launch the new Minecraft Creator Series Camp Enderwood DLC (downloadable content) Map. Introduci...

Angelina Luspo
January 31, 2023

Avocados From Mexico Unveils Big Game Teaser Starring Actress ...
CPG - Press Releases

Holy guacamole! Today, Avocados From Mexico® (AFM), the number one selling avocado brand in the U.S., dropped the official teaser for their 2023 Big Game ad. The commercial, featuring actress and com...

Nicholas Fox
January 30, 2023

HEINZ Lends Iconic 57 to Demystify the Big Game’s Confusing ...
Branding - CPG - Live Entertainment - Press Releases - Sports

Roman numerals are ancient history. However, while they’ve been obsolete since the 13th century, year after year, they are a Big Game constant that never fails to confuse and bewilder fans. Ahead of...

Sasha Villalobos
January 27, 2023

Reese’s Has Really Gone Wild This Time. Introducing Rees...
CPG - Press Releases

Reese's is charging into your snack drawer with its new snack option – Reese's Dipped Animal Crackers. Worlds collide and this nostalgic childhood snack meets your favorite chocolate and peanut butt...

Nicholas Fox
January 26, 2023

Bad Bunny, Mary J. Blige, Brandi Carlile, Luke Combs, Steve La...
Live Entertainment - Music - Press Releases

SANTA MONICA, Calif.--(BUSINESS WIRE)--The first round of performers for the 65th Annual GRAMMY Awards® has been announced and taking the stage will be current nominees Bad Bunny, Mary J. Blige, Bran...

Angelina Luspo
January 26, 2023

Cabo Wabo Tequila becomes first official tequila sponsor of NA...
Automotive - Beverages - Press Releases - Sports

DAYTONA BEACH, Fla. — Cabo Wabo, an unquestionably Mexican tequila made with an undeniable American attitude, is now officially a NASCAR partner. NASCAR and Campari America announced today that Cab...

Angelina Luspo
January 25, 2023

Everybody’s Favorite Dip is Now Your Favorite Sip With H...
Beverages - CPG - Dining - Press Releases

The makers of HORMEL® chili today launched the first-ever HORMEL® Chili Cheese Brew, a sippable beer inspired by the dippable chili cheese dip. The makers of HORMEL® chili are leveling up your game...

Nicholas Fox
January 24, 2023

White Castle Unveils New Love Castle Themed Merchandise as It ...
Dining - Fashion - Press Releases

White Castle, America's first fast-food hamburger chain, is fully embracing Valentine's Day from head to toe with a new line of merchandise specifically designed to celebrate the day. Whether you plan...

Nicholas Fox
January 24, 2023

GODIVA Unveils 2023 Valentine’s Day Collection And Partn...
CPG - Fashion - Press Releases

When it comes to Valentine's Day, chocolate and diamonds are the quintessential gifts of love. GODIVA, a leader in premium chocolate, is bringing them both to consumers in a thoughtful, yet accessible...

Nicholas Fox
January 24, 2023

PLAYSTUDIOS’ playAWARDS Program Adds Three of Hilton’s Stu...
Gaming - Online - Press Releases - Travel

Today, PLAYSTUDIOS, Inc., the creator of the playAWARDS loyalty platform and an award-winning developer and publisher of free-to-play mobile games that offer real-world rewards to players, announced i...

Angelina Luspo
January 24, 2023

Frank’s RedHot Launches New Fortnite Game: The Floor Is ...
CPG - Esports - Gaming - Press Releases

Frank's RedHot, the #1 hot sauce in the world* and a brand best known for spicing up game day foods, is kicking off its very own game in Fortnite, 'The Floor is Flava,' on January 30. 'The Floor is Fl...

Nicholas Fox
January 23, 2023

MetLife Pet Insurance Has a New Top Dog: Snoopy
Classic Characters - Finance - Pets - Press Releases - Streaming

NEW YORK--(BUSINESS WIRE)--As pet ownership levels in the United States continue to reach new heights, MetLife Pet Insurance announced today it will partner with one of the world’s most legendary pe...

Angelina Luspo
January 23, 2023

Run the Tunnel, Just Like the Pros: Fast Twitch Is Offering th...
Beverages - Live Entertainment - Press Releases - Sports

The pre-game tunnel is where athletes get physically and mentally prepared for gametime. Fast Twitch, a new energy drink from Gatorade, is letting three lucky fans experience the power of this explosi...

Sasha Villalobos
January 23, 2023

KIDZ BOP and Live Nation Announce All-New 2023 Tour
Live Entertainment - Music - Press Releases

KIDZ BOP Never Stops in 2023! Today, KIDZ BOP, the #1 music brand for kids, announced its brand-new tour, KIDZ BOP Never Stop, in partnership with Live Nation. The ultimate pop concert for kids (and t...

Sasha Villalobos
January 23, 2023

House of Sillage launches AVATAR: THE WAY OF WATER collection ...
CPG - Health & Beauty - Press Releases - Theatrical

NEWPORT BEACH, Calif., Dec. 15, 2022 (GLOBE NEWSWIRE) -- Luxury fragrance powerhouse, House of Sillage, announces collaboration with Disney and James Cameron’s Lightstorm Entertainment’s theatrica...

Angelina Luspo
January 20, 2023

Airrack & Pizza Hut Break GUINNESS WORLD RECORDS Title fo...
Dining - Press Releases

Airrack, a popular content creator and YouTube star, and Pizza Hut teamed up to break the GUINNESS WORLD RECORDS title for the World's Largest Pizza on January 18 in Los Angeles, CA.Together, they set...

Nicholas Fox
January 20, 2023

Uber Eats and Visa Partner for Greener Restaurant Packaging
Dining - Finance - Online - Press Releases

DAVOS, Switzerland, Jan. 16, 2023 /PRNewswire/ -- Uber (NYSE:UBER) and Visa (NYSE:V) today announced a new program designed to support small-and medium-sized businesses in their transition to green an...

Angelina Luspo
January 19, 2023

Avocados From Mexico Announces Official Brand PANTONE Color wi...
Branding - Press Releases

Get your glow on and pique your senses, guac fans! Avocados From Mexico® (AFM) is making its PANTONE® color debut with the official release of its brand color. The no. 1 selling avocado brand's new ...

Sasha Villalobos
January 19, 2023

FaZe Clan and Porsche Announce Multi-Year Partnership
Automotive - Esports - Gaming - Influencers - Press Releases

FaZe Holdings Inc. (Nasdaq: FAZE) ("FaZe Clan"), the lifestyle and media platform rooted in gaming and youth culture, and iconic luxury sports car manufacturer Porsche AG (P911) announced today a mult...

Sasha Villalobos
January 19, 2023

It’s “Fry-Day” the 13th (But Don’t Be ...
CPG - Dining - Press Releases

Checkers & Rally's, an iconic drive-thru restaurant chain known for flavorful, craveable food at a great value in partnership with Heinz® Brand, is reminding you that today is Friday the 13th ...

Nicholas Fox
January 13, 2023

Indeed, Lena Waithe, Hillman Grad, and 271 Films Select 10 Fil...
Non-Profit - Online - Press Releases - Sponsorships - Streaming

AUSTIN, Texas--(BUSINESS WIRE)--Today, Indeed, the world’s number one job site, actor Lena Waithe and her company Hillman Grad, and 271 Films announced ten filmmakers participating in season three o...

Angelina Luspo
January 13, 2023

Pepsi Launches New and Improved Pepsi Zero Sugar, Proving Zero...
CPG - Press Releases - Sports - Television

Pepsi Doubles Down on Zero Sugar Category with a New Formula in the US, a Return to the Super Bowl Ad Lineup, Product Giveaways and more! Today, brand Pepsi is excited to announce a new and improved ...

Sasha Villalobos
January 13, 2023

Mielle Organics Joins P&G Beauty in a Major Move for Blac...
CPG - Health & Beauty - Partnerships - Press Releases - Retail

CINCINNATI--(BUSINESS WIRE)--P&G Beauty and Mielle Organics®, a popular textured hair care brand rooted in natural ingredients, announced today that it will join P&G Beauty, pending regulator...

Faisal Hussain
January 12, 2023

Campbell’s Chunky Enters the Metaverse with Fortnite Cre...
CPG - Esports - Gaming - Online - Press Releases

The 'Official Soup Sponsor of the NFL' is taking soup into the metaverse by launching the Chunky FuelUp Tournament, an immersive experience featuring Fortnite Creative. Just in time for the NFL playof...

Nicholas Fox
January 12, 2023

McDonald’s USA Rings in Lunar New Year Through Innovativ...
Dining - Influencers - Online - Partnerships - Press Releases

CHICAGO, Jan. 12, 2023 /PRNewswire/ -- The Golden Arches is hopping into the Year of the Rabbit by partnering with award-winning, viral digital content creator Karen X Cheng to launch an interactiv...

Faisal Hussain
January 12, 2023

Universal Parks & Resorts Plans to Bring New Concept for ...
Attractions - Live Entertainment - Press Releases

FRISCO, Texas, Jan. 11, 2023 /PRNewswire/ -- Universal Parks & Resorts announces a one-of-a-kind theme park, unlike any other in the world, specifically designed to inspire fun for families with...

Faisal Hussain
January 12, 2023

In-N-Out Burger Announces Expansion to Tennessee
Dining - Press Releases

BALDWIN PARK, Calif., Jan. 10, 2023 – In-N-Out Burger, California's first "drive-thru" hamburger stand founded by Harry and Esther Snyder in 1948, today announced intentions to open future restauran...

Faisal Hussain
January 11, 2023

Veggie Grill Launches New Limited-Time ‘Bitchin’ M...
CPG - Dining - Press Releases

Veggie Grill, the world's leading destination for convenient, craveable, plant-based food is excited to announce a new, limited-time menu collaboration with Bitchin' Sauce, a cult-favorite brand of c...

Nicholas Fox
January 11, 2023

IHOP Is Bringing Back Fan-Favorite Rooty Tooty Fresh ‘N Frui...
Dining - Influencers - Online - Partnerships - Press Releases

GLENDALE, Calif.--(BUSINESS WIRE)--Today, IHOP® is kicking off the brand’s 65th Year of Joy by re-introducing a beloved signature menu item, the Rooty Tooty Fresh ‘N Fruity Combo, available for...

Faisal Hussain
January 11, 2023

Exploding Kittens Launches New Word-Shouting Party Game, Reall...
Press Releases - Toys

LOS ANGELES--(BUSINESS WIRE)--Exploding Kittens, leading gaming and entertainment company, today announced the launch of its newest game, Really Loud Librarians, available now at Target and Explod...

Faisal Hussain
January 11, 2023

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