Country Crock Debuts New Plant Cream to Elevate Everyday Favorites into Plant Based Must-Haves

Country Crock Debuts New Plant Cream to Elevate Everyday Favorites into Plant Based Must-Haves


Date: July 20, 2022
Tags: #country-crock #plant-based

NEW YORKJuly 19, 2022 /PRNewswire/ — Country Crock® today announced the launch of their Plant Cream, a new plant-based alternative to dairy heavy whipping cream that can be used in endless cooking and baking recipes. The newest innovation offers a no-sacrifice substitute with an easy 1:1 swap with dairy, elevating meals to be more rich and flavorful.

Their new Plant Cream is the latest extension of the Country Crock Plant Based line of dairy-free and vegan products. In addition to being dairy-free, Country Crock Plant Cream is soy-free and certified plant-based by the Plant Based Foods Association (PFBA). With 29% less saturated fat than dairy heavy whipping cream, it’s the perfect plant-based heavy cream replacement.

“Country Crock Plant Cream is a must-have, secret weapon ingredient to have in the kitchen. Its versatility and delicious taste make it perfect for vegetarians, dairy intolerant or plant curious consumers,” said Natalie Cooper, Brand Lead, Country Crock. “We believe that once consumers make the switch, they will find surprising ways to enjoy it, including reheating leftovers, making ultra-creamy pastas, or baking a delicious dessert.”

To celebrate the new Plant Cream, Country Crock recently launched the “We Defied Dairy” campaign. This campaign demonstrates how Country Crock Plant Cream along with Country Crock Plant Butter is made with delicious plant-powered ingredients, giving customers all the taste of heavy whipping cream and butter but without the heaviness of dairy. The campaign includes spots on Connected TV, Linear TV, and digital platforms.

Country Crock Plant Cream is available nationally at Kroger and soon to be Publix as well as regionally in retailers including Price Chopper, Piggly Wiggly Alabama, Albertsons, Safeway and United Supermarkets. To find a retailer near you, please visit: https://www.countrycrock.com/store-locator. To learn more about Plant Cream, visit https://www.countrycrock.com/our-products/plant-cream.

About Country Crock:

Country Crock has created rich and creamy spreads from the middle of the country to the middle of your table. For over 30 years our products have started with farm-grown ingredients that we slow-churn to perfection with ingredients like plant-based oils, water, and a touch of salt. Our portfolio includes our Original Spreads, Plant Butter, and Plant Cream. To learn more, please visit https://www.countrycrock.com/ and check out @countrycrock on Instagram for recipe inspiration.

For the full story, visit   –  https://www.prnewswire.com/news-releases/country-crock-debuts-new-plant-cream-to-elevate-everyday-favorites-into-plant-based-must-haves-301589068.html

Posted by: Faisal Hussain

Join the conversation:

LastCall.News and MarketingPartnerships.com are powered by


The LA Office

For over 25 years, The L.A. Office has been an invaluable resource for brands and entertainment marketers as they try to reach the partnership marketing goals. Promotion marketing is a relationship-based business and The L.A. Office has a proven ability to bring together the people and companies that are driving the business. In addition to connecting people on LastCall.news and MarketingPartnerships.com, our portfolio of services include online and live marketing events, The L.A. Office Membership Program, and personalized consulting. Visit www.laoffice.com for more information.

Copyright © 2022 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.