HOUSE OF THE DRAGON Premiere Draws Nearly 10 Million Viewers, Biggest HBO Series Premiere Ever

HOUSE OF THE DRAGON Premiere Draws Nearly 10 Million Viewers, Biggest HBO Series Premiere Ever


Date: August 23, 2022
Tags: #hbo #house-of-the-dragon

Westeros came back to HBO last night with the series premiere of “House of the Dragon” — and brought the masses along with it.

“House of the Dragon” drew in 9.99 million viewers across HBO and HBO Max after premiering with one episode on Sunday, according to Warner Bros. Discovery. This viewership tally includes linear airings, as well as HBO Max streams during premiere night.

HBO says “House of the Dragon” drew the largest audience in the pay TV channel’s history, including content that debuted before the streaming era, as well as HBO shows that have since premiered on defunct digital platforms HBO Now and HBO Go, as well as their successor HBO Max.

“Game of Thrones” has remained HBO’s biggest hit of all time since concluding in 2019, and as its prequel series, “House of the Dragon” is arguably the project to get the most marketing and fanfare from the network since. As a result, series premiere “Heirs of the Dragons” outperformed the “Game of Thrones” series premiere, which brought in 4.2 million viewers in 2011. And while its perhaps unfair to compare “House of the Dragon” to the heights its predecessor eventually reached — “Game of Thrones” was watched by a record-breaking 17.9 million people with the premiere of its eighth and final season — there’s another, more recent HBO series that’s worth including in the conversation.

For the full story, visit Variety  –  https://variety.com/2022/tv/news/house-of-the-dragon-premiere-ratings-viewers-1235343874/

Posted by: Angelina Luspo

Join the conversation:

LastCall.News and MarketingPartnerships.com are powered by


The LA Office

For over 25 years, The L.A. Office has been an invaluable resource for brands and entertainment marketers as they try to reach the partnership marketing goals. Promotion marketing is a relationship-based business and The L.A. Office has a proven ability to bring together the people and companies that are driving the business. In addition to connecting people on LastCall.news and MarketingPartnerships.com, our portfolio of services include online and live marketing events, The L.A. Office Membership Program, and personalized consulting. Visit www.laoffice.com for more information.

Copyright © 2022 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.