LA-based pocket.watch has partnered with 13 popular YouTube-first creators, with plans to expand their shows into original content beyond YouTube.
The new channels joining the company’s roster are ...
NASHVILLE, Tenn., May 04, 2022 (GLOBE NEWSWIRE) -- Prom season is a time for teens to make lifelong memories picking out their favorite dress or tuxedo, dancing the night away and capturing many speci...
TORONTO, May 17, 2022 /CNW/ - As a longstanding supporter of Pride, Bud Light Canada is proud to announce the launch of Bud Light Camp – an LGBTQIA2S+ community and ally-focused adult camp that ...
ATLANTA, May 18, 2022 /PRNewswire/ -- The specialty footwear and lifestyle retailer, The Athlete's Foot (TAF), and leading sportswear manufacturer, adidas will be hosting the popular, "The Athle...
PLANO, Texas, May 16, 2022 /PRNewswire/ -- The excitement that comes from opening Frito-Lay® Variety Packs and selecting that perfect snack for the perfect occasion is unmatched. To help fans turn...
Mary J. Blige’s 2012 partnership with Burger King, featuring a cover of her song “Don’t Mind” remixed to highlight the new Crispy Chicken Wrap product, was a highly contentious campaign and wa...
NEW YORK, May 2, 2022 /PRNewswire/ -- Introducing pre-made cocktail innovator: Thomas Ashbourne Craft Spirits - a wildly dignified way to enjoy premium craft cocktails in bottles and cans. As the ...
BOSTON, May 2, 2022 /PRNewswire/ -- Truly Hard Seltzer, a leader and innovator in the hard seltzer category, today announced the launch of its new, limited-edition Truly Poolside Variety Pack inspi...
PURCHASE, N.Y., April 21, 2022 /PRNewswire/ -- There is no better place than Hell to welcome back by overwhelming demand, MTN DEW® FLAMIN' HOT®. So good in fact, that not only is MTN DEW FLAMIN' HOT...
McDonald’s Corp. is inviting customers to help celebrate its employees in a new “Thank You Crew” initiative that launched this week.
The Chicago-based burger brand kicked off the program with f...
GLENDALE, Calif.--(BUSINESS WIRE)--Today, IHOP® announced it is officially opening the International Bank of PancakesSM, the brand's first-ever loyalty program. To share the news and spread joy acro...
TikTok is undoubtedly one of the biggest social media platforms in the world right now. It’s understandable why you may want to join in on the fun if you haven’t yet. But with the number of TikTok...
LOS ANGELES--(BUSINESS WIRE)--Wisdom, fun, and tasty treats, too — that’s what grandmas are made of. Now one entrepreneurial grandma in California is sharing her wisdom with more families. She cre...
NEW YORK--(BUSINESS WIRE)--Fiverr International Ltd., (NYSE: FVRR), the company that is changing how the world works together, today announced its first music event, “Now Playing” on March 30th an...
An ultra-rare Pokémon card has resurfaced after 23 years, selling earlier this year for $136,000 USD. YouTuber smpratte recently revealed the “Snap Magikarp” trading card in a video, claiming tha...
NEW YORK, March 14, 2022 /PRNewswire/ -- Sesame Workshop today launched the next phase of its ongoing Coming Together initiative: a "Word of the Day" video series that harnesses the power of langu...
KFC is rounding out its menu of tasty chicken, burgers, and chips with a fresh Australian music festival.
The famous fried chicken chain is presenting "Feastival", a day-long fest next month on Sydne...
Pure Green, a national wellness bar and supplier of cold-pressed juice, is rejoining forces with celebrity food influencer,Jonathan Cheban, AKA Foodgod, to launch menu items as part of an exclusive pa...
LOS ANGELES, Feb. 15, 2022 /PRNewswire/ -- Airbnb named LeadersUp as a recipient to receive a $100,000 donation together with Nasdaq to help local organizations with visions in line with Nasdaq's ambi...
LOS ANGELES, Feb. 8, 2022 /PRNewswire/ -- My/Mochi and their very own Head of Innovation and Michelin star chef Cris Sanchez celebrates the Super Bowl and the biggest snacking day of the year at The P...
With over 3 million TikTok followers and hundreds of videos of transformational cuts, it’s no wonder this Calgary-based barber is known as a “surgeon with the clips.”
20-year-old Nigerian-Canad...
Issa Rae is giving fans a chance for a romantic stay at her South Los Angeles home over Valentine’s Day weekend.
Teaming up with Airbnb, the “Insecure” and “Awkward Black Girl” star and cre...
METZINGEN, Germany, Jan. 26, 2022 /PRNewswire/ -- HUGO BOSS launches two simultaneous star-studded global campaigns for its brands BOSS and HUGO. The release is the first visual representation of ...
TikTok superstar Addison Rae has been named Global Brand Ambassador for collagen brand Vital Proteins.
In her new role, rae will share her love of the brand, including the Wellness Gummy line and edu...
CHICAGO--(BUSINESS WIRE)--Rob Gronkowski (the expert when it comes to football, parties and the Big Game) and Groupon (the experience pros) are teaming up to throw an over-the-top Big Game party exp...
SKETCHERS released its newest celebrity ambassador today.
The shoe brand announced its partnership with Amanda Kloots to join the company’s team of ambassadors. Kloots, a host on “The Talk,” wi...
NEW YORK, Jan. 14, 2022 /PRNewswire/ -- Serendipity3 restaurant, the iconic New York City landmark and home of the world famous Frrrozen Hot Chocolate, in collaboration with Prime Video, today ...
ATLANTA, Jan. 12, 2022 /PRNewswire/ -- The American Cancer Society (ACS), through its National Football League (NFL) Crucial Catch partnership, announced today that TikTok star Addison Rae will give o...
Ad creative has always played an essential role in any marketing strategy’s effectiveness, but it’s even more important on TikTok. Our platform is uniquely designed to inspire creativity and joy, ...
Here’s an at-a-glance list of all the announcements that matter the most to marketers (and a few future trends to keep an eye on). As usual, while mobile phones had a presence at CES 2022, the event...
Consumer electronics retailer Best Buy Co. Inc. is partnering with tech influencer, reviewer and video creator Marques Brownlee on “Rewind: Tech from 2021,” in which Brownlee will highlight his to...
Taking heed of a recent survey from Wakefield Research that suggests 65% of Americans believe New Year’s Resolutions add stress during the winter months, Whole Foods Market (WFM) is launching its Re...
Saweetie’s newest campaign with MAC Cosmetics is here — and it involves none other than Cher.
The rapper and music icon feature in MAC’s “Challenge Accepted” campaign, which challenges its ...
Players of Activision’s battle royale game Call of Duty: Warzone Pacific have discovered hidden spots on the map where they can briefly dip out of bounds to escape their opponents or set up a surpri...
NEW YORK--(BUSINESS WIRE)--Perfect Corp., the leading artificial intelligence (AI) and augmented reality (AR) beauty and fashion tech solutions provider, and creator of the award-winning YouCam Makeup...
DOVER, N.J., Dec. 14, 2021 /PRNewswire/ -- Casio America, Inc is pleased to announce the release of the Casio G-SHOCK Ref. 6900-PT80 by John Mayer. Together with HODINKEE and designed in collabor...
e.l.f. Cosmetics is celebrating the season and recapping the biggest trends of the year with a holiday TikTok movie.
It’s the first time the brand has launched a TikTok-native film, crowdsourced fr...
KATY, Texas--(BUSINESS WIRE)--Today, Igloo announced Guy Fieri — chef, restaurateur, New York Times Best Selling author and Emmy® Award-winning TV host — as an official Igloo brand ambassador. ...
Back in October, Kim Kardashian‘s SKIMS announced that it will be teaming up with Fendi for a collaborative activewear and ready-to-wear collection, and now the two giants are back together just in ...
Music partnerships have been all the rage this year, with artists and music companies collaborating in categories that include CPG, dining, toy brands and more to engage fans in new and exciting ways!...
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