Barbra Streisand to Release Legendary 1962 Greenwich Village N...
Influencers - Music

Barbra Streisand is dipping into her personal collection for the first official release of her legendary 1962 set at a Greenwich Village nightclub for the upcoming Barbra Streisand – Live at the Bon...

Billboard
September 23, 2022

Usher x Rémy Martin Brings the Flavor and Passion Behind Cogn...
Beverages - Branding - Influencers

House of Rémy Martin has brought rich flavors to the fine spirits market for centuries, but now for the first time, the brand has brought together the realms of art, cognac, and technology. This coll...

Hypebeast
September 22, 2022

Kesha and a Bunch of Drag Legends Join Forces in Trailer for H...
Influencers - Streaming

In the exclusive trailer for the first-ever Huluween Dragstravaganza, premiering Oct. 1 on the streamer, RuPaul's Drag Race favorites Monét X Change and Ginger Minj get sucked into a mysterious telev...

E News
September 21, 2022

Kanye West’s Yeezy Terminates Deal with Gap: ‘A King Can...
Fashion - Influencers - Music - Retail

Kanye West, who goes by Ye, said he’s terminated the contract between his company Yeezy and Gap Inc. The move comes after Gap allegedly failed to meet its obligations in the companies’ agreement,...

CNBC
September 16, 2022

For Gen Z, TikTok Is the New Search Engine
Influencers - Online

TikTok is known for its viral dance videos and pop music. But for Generation Z, the video app is increasingly a search engine, too. More and more young people are using TikTok’s powerful algorithm ...

The New York Times
September 16, 2022

NBA All-Star Chris Paul and Gopuff Launch Flavor-Forward Plant...
CPG - Influencers - Partnerships - Press Releases - Sports

PHILADELPHIA--(BUSINESS WIRE)--Gopuff, the go-to platform for immediate delivery of consumers’ evolving everyday needs, today introduced Good Eat’n, a new line of plant-based snacks, co-created w...

Faisal Hussain
September 15, 2022

Sarah Michelle Gellar Teams Up with Freshpet to Reward Animal ...
Influencers - Non-Profit - Partnerships - Pets - Press Releases

SECAUCUS, N.J., Sept. 12, 2022 /PRNewswire/ -- Freshpet (FRPT) is partnering with actress and animal rescue advocate Sarah Michelle Gellar to celebrate its fifth annual Fresh Start initiative. Th...

Faisal Hussain
September 15, 2022

Funko to Open First Retail Experience in Snoop Dogg’s ‘Tha...
Classic Characters - Influencers - Partnerships - Press Releases - Retail

EVERETT, Wash.--(BUSINESS WIRE)--Funko, Inc. ("Funko,” or the “Company”) (Nasdaq: FNKO) today announced the anticipated grand opening its latest retail experience in “Tha Dogg House,” the co...

Faisal Hussain
September 14, 2022

Candy Corn Fanatic Michelle Williams Drops New Song Professing...
CPG - Influencers - Music - Press Releases

CHICAGO, Sept. 8, 2022 /PRNewswire/ -- For decades, a debate spicier than any pumpkin latte has marked the official start of spooky szn…are you #TeamCandyCorn? We know you're already hungry f...

Faisal Hussain
September 8, 2022

Michelob Ultra Celebrates Serena Williams’ Career with C...
Beverages - Branding - CPG - Influencers - Online

The tennis legend took the final bow of her tennis career at the US Open on Friday. Serena Williams, who announced plans to "evolve away" from tennis earlier this year, took the final bow of her sing...

Thrillist
September 7, 2022

The Rolling Stones Team With Nixon for Watch Collab: Shop Limi...
Fashion - Influencers - Music - Online - Retail

Nixon and The Rolling Stones have teamed up for a two-part, limited capsule collection of timepieces, watch bands and other accessories celebrating the rock band’s 60th anniversary. The first part o...

Billboard
August 31, 2022

Little Caesars Scores Touchdown with Exciting NFL Announcement...
Branding - Dining - Influencers - Live Entertainment - Online

The Official Pizza Sponsor of the NFL reveals key star-studded partnerships, fan-engaging promotions, and charitable giving initiatives Little Caesars, the Official Pizza Sponsor of the NFL, is pulli...

Sasha Villalobos
August 29, 2022

Snoop Dogg and Eminem Bring the Metaverse to the VMAs
Influencers - Live Entertainment - Music

Snoop Dogg and Eminem are set to take the VMA stage together for the first time in two decades — bringing with them an Otherside metaverse-themed performance. The upcoming live performance is inspi...

Hypebeast
August 26, 2022

You Can Now Shop Lizzo’s Grocery List On Instacart
Household - Influencers - Online - Retail - Tech

One of the first celebrities to join the new Carts feature is Grammy-winning singer Lizzo. Fans looking to shop the pop star's grocery list can expect an assortment of items that range from must-have ...

Delish
August 26, 2022

Post Malone Has His Own Drinking Game: Here’s Where You Can ...
CPG - Gaming - Influencers - Online

Post Malone is dipping into the world of drinking games. After two years of development, the rapper released his beer pong game and it shot to No. 1 on Amazon’s drinking games tally as of Tuesday (A...

Billboard
August 24, 2022

American Eagle Leads the Way for Innovation Across TikTok, Rob...
Branding - Fashion - Influencers - Music - Online

Back-To-School Campaign Celebrates Musicians and the Uniting Power of Music and Jeans American Eagle Outfitters, Inc. (NYSE: AEO) announced today the American Eagle (AE) brand’s music-focused initi...

Sasha Villalobos
August 19, 2022

“Ms. Marvel” Actor Matt Lintz Partners with G FUEL
Beverages - Influencers - Press Releases

NEW YORK, Aug. 19, 2022 /PRNewswire/ -- G FUEL – The Official Energy Drink of Esports® – is pleased to announce that actor Matt Lintz (Marvel Studios' Ms. Marvel, AMC's The Walking Dead) has...

Nicholas Fox
August 19, 2022

Tiger Woods Revealed as ‘PGA Tour 2K23’ Cover Athl...
Esports - Gaming - Influencers - Tech

Having signed a multi-year deal with 2K Games last March, it only makes sense that Tiger Woods has been chosen to stunt on the cover for the second edition of 2K’s reimagined golf series. This will ...

Hypebeast
August 18, 2022

Adobe Shares THE LORD OF THE RINGS: THE RINGS OF POWER Exclusi...
Influencers - Streaming - Tech

Teaming up with Prime Video, the creative tech giant launches fan art campaign ahead of next month’s epic series release; free customizable Adobe Express and Adobe Photoshop templates and a limited-...

Animation World Network
August 17, 2022

Plant Based Restaurant Concept Hart House From Comedian Kevin ...
Dining - Health & Beauty - Influencers - Retail

Hart House already has several locations in the pipeline as it attempts to create a plant-based alternative to traditional quick-serve staples The plant-based restaurant wars are getting a major new ...

Nation's Restaurant News
August 17, 2022

Pacsun Partners with the First Ever Virtual Influencer, Miquel...
Fashion - Influencers - Online - Partnerships - Press Releases

LOS ANGELES, Aug. 12, 2022 /PRNewswire/ -- Pacsun continues to grow its digital presence by collaborating with the first known virtual influencer, Miquela. As a leader within the metaverse, the add...

Sasha Villalobos
August 15, 2022

Neil Patrick Harris and David Burtka Team Up with HelloFresh t...
CPG - Dining - Household - Influencers - Press Releases

NEW YORK--(BUSINESS WIRE)--HelloFresh, the world’s leading meal kit company, announced today a new partnership with beloved couple Neil Patrick Harris and David Burtka to promote the ease and delici...

Angelina Luspo
August 10, 2022

The Makers of PLANTERS Peanuts Team Up With Oliver Tree To Giv...
CPG - Influencers - Music - Partnerships - Press Releases

CHICAGO, Aug. 10, 2022 /PRNewswire/ -- America is already enjoying a swicier summer thanks to new PLANTERS® Sweet & Spicy Dry Roasted Peanuts - but swicy doesn't have to end with snacktime. ...

Faisal Hussain
August 10, 2022

Bad Bunny and adidas Bring You on a Flight to Remember
Influencers - Live Entertainment - Music - Online - Press Releases

The hottest season of the year comes and goes, but in Puerto Rico it is always summer. Positive vibes, beaches and beautiful blue skies are common. Inspired by the eternal summer of Puerto Rico, Bad B...

Sasha Villalobos
August 9, 2022

Apple and Kim Kardashian Collaborate on Unique Beats Fit Pro L...
Electronics - Fashion - Influencers - Online - Retail

Apple-owned Beats teamed up with Kim Kardashian to design three “neutral” colors for the Beats Fit Pro, as well as a new marketing campaign. https://www.youtube.com/watch?v=yS6X0q4Nsws Beats des...

9to5Mac
August 9, 2022

Nature Valley Launches First-Of-Its-Kind Rewards Shop on TikTo...
CPG - Influencers - Online - Partnerships - Press Releases

MINNEAPOLIS--(BUSINESS WIRE)--This back-to-school season, Nature Valley is launching a first-of-its-kind rewards program on TikTok for families who are making sustainable choices to reduce, reuse and ...

Faisal Hussain
August 2, 2022

Pure Leaf’s TikTok Hotline Helps Women Navigate Pressure to ...
Beverages - CPG - Influencers - Online - Streaming

Pure Leaf established a TikTok “hotline” for giving women advice with actor and singer Coco Jones, per a press release from PepsiCo. The tie-up promotes the new Subtly Sweet Lower Sugar Iced Teas ...

Marketing Dive
August 2, 2022

Kid Cudi Drops a Collection of Camp McDonald’s Merch
Dining - Fashion - Influencers - Live Entertainment - Music

Marking his McDonald’s App “In the Booth” virtual performance. To mark his McDonald’s App “In the Booth” virtual performance this past weekend, Kid Cudi and the fast-food giant dropped a ...

Hypebeast
August 2, 2022

A TikTok Music App Could Challenge Spotify and Apple
Electronics - Influencers - Music - Online - Streaming

Considering how intertwined music discovery is with TikTok, it wouldn’t be all that surprising if the company launched a music streaming app of its own. Well, patent filings uncovered by Insider sug...

The Verge
August 1, 2022

Jack in the Box Welcomes Back Most Famous Employee Mark Hamill
Dining - Influencers - Online

Jack in the Box recruited actor and former employee Mark Hamill for a new campaign that launches today and promotes the return of its Spicy Chicken Strips and French Toast Sticks menu items. “The Re...

Marketing Dive
August 1, 2022

Dwayne Johnson Gives Puppy to New Family During DC LEAGUE OF S...
Influencers - Pets - Theatrical

Dwayne Johnson gave a special family a pup-tastic surprise! In a new video shared on his Instagram, the DC League of Super-Pets actor surprised a family with a rescue dog. “Stuff like this will alw...

ET Online
July 29, 2022

Selena Gomez’s Rare Beauty Launches ONLY MURDERS IN THE BUIL...
CPG - Health & Beauty - Influencers - Online - Retail

Get Mabel Mora’s look from the Hulu hit with this exclusive Rare Beauty collab. Only Murders in the Building recently returned for its second season on Hulu, with even more drama, mystery and intri...

Rolling Stone
July 28, 2022

The Weeknd Partners with Universal Studios for Nightmarish ‘...
Attractions - Influencers - Live Entertainment - Music

Prepare to enter into the macabre mind of The Weeknd this Halloween, as the superstar just announced his After Hours-inspired experience with Universal Studios’ Halloween Horror Nights. As if all t...

Billboard
July 27, 2022

Hot Wheels Ollies into Fingerboards with Tony Hawk
CPG - Influencers - Retail - Sports - Toys

Mattel’s Hot Wheels brand is partnering with iconic skateboarder Tony Hawk on its first line of fingerboard toys and playsets. A first wave of Hot Wheels Skate products will launch in Walmart store...

Kidscreen
July 27, 2022

Scott Brothers Global Taps Amory Millard to Head Global Kids D...
Household - Influencers - Streaming - Television

Celebrities Drew and Jonathan Scott’s Scott Brothers Global (SBG), parent company to Scott Brothers Entertainment (SBE), has appointed Amory Millard to run the company’s new Kids division. As v...

License Global
July 27, 2022

The Makers of the CORN NUTS Brand Search to Find the Crunchies...
CPG - Finance - Influencers - Music - Online

CHICAGO, July 26, 2022 /PRNewswire/ -- Get ready to crunch along at every pit stop. The makers of the CORN NUTS® brand and musical artist Sammy Arriaga are launching a social media contest to f...

Faisal Hussain
July 26, 2022

Usain Bolt Partners with Move-to-Earn Platform Step App to Lau...
Gaming - Health & Beauty - Influencers - Online - Press Releases

The World Record Breaking Athlete Joins the Team as the FitFi Brand Launches its Test Net for Private Beta Users, Official App Launch to Follow in Summer of 2022. Today, Step App, the FitFi platform ...

Sasha Villalobos
July 21, 2022

Williams Sonoma and No Kid Hungry Partner With Celebrities and...
Household - Influencers - Non-Profit - Partnerships - Press Releases

SAN FRANCISCO--(BUSINESS WIRE)--Williams Sonoma, a brand portfolio member of Williams-Sonoma, Inc. (NYSE: WSM), the world’s largest digital-first, design-led and sustainable home retailer, announced...

Faisal Hussain
July 19, 2022

Instagram is Allowing Creators to Lock Posts and Reels Behind ...
Influencers - Online - Tech

Building on its new creator subscription program. Instagram has expanded its creator subscription program, introducing new ways for users on the platform to generate an income. Through the program, w...

Hypebeast
July 15, 2022

Beyoncé Joins TikTok, Bringing Her Full Music Catalog to the ...
Influencers - Music - Online - Tech

Queen Bey is now on TikTok. Pop superstar Beyoncé has joined the short-form video app (link) — and her entire catalog is now available to TikTok users to use as backing sounds for their creations....

Variety
July 14, 2022

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