Head & Shoulders and Troy Polamalu Are Always Working to ...
CPG - Influencers - Online - Partnerships - Press Releases

CINCINNATI--(BUSINESS WIRE)--As an NFL legend and Head & Shoulders ambassador for more than a decade, Troy Polamalu is one of the hardest working guys in dandruff. In fact, some say he’s always ...

Faisal Hussain
October 22, 2021

Pinterest Introduces Idea Pins Globally and Launches New Creat...
Influencers - Online - Press Releases

We’ve heard from our more than 475 million Pinners that they want to engage with video and explore content directly on Pinterest. Today, we’re introducing Idea Pins, our multi-page video format,...

Faisal Hussain
October 21, 2021

Addison Rae to Star in Snapchat Show About Returning to Her Lo...
Influencers - Tech

Addison Rae, one of TikTok’s biggest creators, is going to star in her own show on… Snapchat. “Addison Rae Goes Home” will document the influencer-actor’s trip to Louisiana, where she grew ...

Yahoo Life
October 20, 2021

SWAY Energy Partners with Miss USA and Miss Teen USA
Beverages - Influencers - Non-Profit - Partnerships - Press Releases

LOS ANGELES, Oct. 12, 2021 /PRNewswire/ -- SWAY Energy has partnered with Miss USA and Miss Teen USA to support the organizations new mission to drive authenticity, confidence, and philanthropic ...

Faisal Hussain
October 18, 2021

HyperX Signs TikTok Sensation Bella Poarch as Brand Ambassador...
Esports - Gaming - Influencers - Partnerships - Press Releases

FOUNTAIN VALLEY, Calif.--(BUSINESS WIRE)--HyperX, the gaming peripherals team at HP Inc. and brand leader in gaming and esports, today announced the signing of TikTok sensation Bella Poarch as a Hyper...

Faisal Hussain
October 15, 2021

Ocean Spray to Launch #BetterTogether Holiday Initiative with ...
Dining - Influencers - Non-Profit

Holiday cheer was hard to come by in 2020, when surging Covid-19 cases left Americans celebrating alone and too depressed to buy gifts. With the widespread vaccine rollout allowing friends and familie...

AdWeek
October 14, 2021

Pizza Hut Taps TikTok Creator for First-Ever #ForYouPizza
Dining - Influencers

Pizza Hut today announced the first-ever #ForYouPizza Challenge, a TikTok challenge encouraging pizza lovers to share their personalized $10 Tastemaker pizza recipe and giving one lucky fan the opport...

Nation's Restaurant News
October 13, 2021

Away Announces Annual Designer Collaboration Series
Influencers - Partnerships - Press Releases - Retail - Travel

NEW YORK, Oct. 12, 2021 /PRNewswire/ -- Today, the global lifestyle brand Away announced an annual designer collaboration series, a first-of-its-kind collaboration program for the brand. For the i...

Faisal Hussain
October 12, 2021

Outdoorsy Partners With Martha Stewart & Marley Spoon To ...
Dining - Influencers - Partnerships - Press Releases

AUSTIN, Texas, Oct. 11, 2021 /PRNewswire/ -- Outdoorsy, the most-trusted online RV rental and outdoor travel marketplace, has teamed up with Martha Stewart & Marley Spoon to turn traditional...

Nicholas Fox
October 12, 2021

Chobani Launches Its First-Ever Celebrity Co-Branded Product W...
Beverages - Influencers - Partnerships - Press Releases

NEW BERLIN, N.Y, Oct. 12, 2021 /PRNewswire/ -- Chobani announced today a limited-edition Complete Shake featuring Peloton instructor and fitness star Cody Rigsby. The Chobani® Complete Shake Cody ...

Nicholas Fox
October 12, 2021

100 Thieves Collaborates With Lil Nas X Ahead Of Worlds 2021 G...
Esports - Gaming - Influencers

American rapper Lil Nas X and esports organisation 100 Thieves have collaborated on a surprise music video ahead of the upcoming League of Legends World Championship group stage. The video shows Lil ...

Esport Insider
October 11, 2021

ChapStick Uses Its Lips for Love on National Coming Out Day
CPG - Health & Beauty - Influencers - Non-Profit - Partnerships

WARREN, N.J., Oct. 11, 2021 /PRNewswire/ -- As a brand that believes in using lips to uplift others, ChapStick is proud to celebrate the LGBTQ+ community this National Coming Out Day through a partn...

Faisal Hussain
October 11, 2021

Avocados From Mexico Partners with Football Legend, Drew Brees...
CPG - Influencers - Press Releases - Retail - Sports

DALLAS, Oct. 11, 2021 /PRNewswire/ -- Avocados From Mexico, the number one selling avocado brand in the U.S., is kicking off a new national shopper marketing campaign featuring former New Orleans...

Faisal Hussain
October 11, 2021

Kradle Calming for Dogs Announces Partnership with Ellen DeGen...
Influencers - Partnerships - Pets - Press Releases

MINNEAPOLIS, Oct. 7, 2021 /PRNewswire/ -- Kradle® Calming & Comfort for Dogs announced today it has entered a partnership with Prosper Brands LLC. of which Ellen DeGeneres is a principal. Th...

Faisal Hussain
October 8, 2021

Pocket.watch Signs Newest Creator Partner
Influencers - Streaming - Toys

Pocket.watch is partnering with children’s YouTube channel Toys and Colors to launch its newest franchise. Launching in spring 2022, Kaleidoscope City will include a hybrid live-action/animated seri...

Kidscreen
October 6, 2021

Kylie Cosmetics’ Halloween Collab Is Here and It Looks F...
Health & Beauty - Influencers - Theatrical

Kylie Jenner has transformed herself into a spooky queen ahead of her brand Kylie Cosmetics' Halloween drop. Collaborating with the horror classic Nightmare On Elm Street, Kylie said on social media t...

Cosmopolitan
October 6, 2021

Pandora Enlists Addison Rae and Charli XCX to Promote Personal...
Fashion - Influencers

Jewelry brand Pandora has released a new global campaign, the first from Anomaly London since its account win last December, featuring musician and social media personality Addison Rae and singer-song...

The Drum
October 5, 2021

Tiktok Hits 1 Billion Monthly Active Users Globally – Co...
Influencers

TikTok hit 1 billion monthly active users globally this summer, the company told Reuters, marking a 45% jump since July 2020. The United States, Europe, Brazil and Southeast Asia are the biggest mark...

Yahoo Finance
September 27, 2021

Kiehl’s Partners With TikTok Star Tinx on Its First TikT...
Health & Beauty - Influencers

Kiehl’s has partnered with Christina Najjar, known as “Tinx,” on its first partnership with a content creator from TikTok. The goal is to drive the 170-year-old brand’s modernization and reach...

Glossy
September 24, 2021

Sweetgreen, YouTube Star Valkyrae Inspiring Healthy Eaters
Dining - Health & Beauty - Influencers

The two are partnering again to help the Youtube gamer reach her goal of balancing health with gaming, while educating and inspiring other young gamers around the importance of healthy eating. Valkyra...

Fast Casual
September 23, 2021

Kylie Jenner’s Clean Baby Care Line Is Almost Here
Health & Beauty - Influencers

Kylie Baby is coming soon. On Tuesday, Kylie Jenner announced on Instagram that her beauty company, Kylie Cosmetics, is launching a baby care line called Kylie Baby on Sept. 28. The line will offer c...

Yahoo Life
September 22, 2021

Emma Raducanu Becomes Tiffany’s Brand Ambassador
Influencers - Sponsorships - Sports

British tennis star Emma Raducanu has become a brand ambassador of US luxury jewellery brand Tiffany & Co. Raducanu made history earlier this month by becoming the first qualifier to ever win the ...

Sports Pro Media
September 22, 2021

HyperX Partners With Skateboarding Champion Minna Stess
Gaming - Influencers - Sponsorships

HyperX has added skateboard champion Minna Stess to its roster of ‘HyperX Heroes‘ ambassadors. Stess will exclusively wear and promote HyperX gaming headsets while participating in various HyperX ...

Esports Insider
September 21, 2021

Brands & Platforms Are Courting College Athletes to Sell ...
Branding - Influencers - Online - Retail - Sports

In June, the U.S. Supreme Court ruled that NCAA athletes could profit off of their name, image and likeness — often referred to as NIL — for the first time. Ever since, brands and startups have ru...

Modern Retail
September 21, 2021

Crocs Taps Hidden Valley Ranch For a Zesty Collaboration &...
CPG - Fashion - Influencers

Hidden Valley Ranch is getting the shoe treatment, thanks to Crocs — plus, there’s an icy twist from Saweetie. The comfortable footwear brand has tapped the beloved condiment for a themed foam cl...

Footwear News
September 20, 2021

The Crush is On! Khloé Kardashian To Host First Ever Candy Cr...
Gaming - Influencers

Today, King, a leading interactive entertainment company for the mobile world, announced Candy Crush All Stars U.S., a brand new tournament in Candy Crush Saga hosted by Khloé Kardashian that will se...

wallstreet:online
September 20, 2021

Huda Kattan Hopes to Inspire “Everyone to Express Their ...
Health & Beauty - Influencers

It seems like every time we check in with her, Huda Kattan is expanding her empire. Between her three brands, Huda Beauty, Wishful, and Kayali, there's always something new going on, but the latest an...

Popsugar
September 17, 2021

LinkedIn Just Launched a $25 Million Creator Fund
Influencers - Online

Linkedin is still trying to figure out its place in the metaverse. At first, they were the premier platform for the business-minded individual. It was a pedestal to brag about ROI numbers and short-si...

BetterMarketing
September 17, 2021

LeBron James and Maverick Carter’s SpringHill Partners w...
Influencers - Sports

LeBron James and Maverick Carter's SpringHill company is partnering with Clubhouse to create a series of programs on the live audio platform, the companies have revealed. Under the branding of Spring...

The Hollywood Reporter
September 17, 2021

Mental Health: TikTok Rolls Out Support to Combat Suicide Sear...
Health & Beauty - Influencers - Tech

TikTok has announced a set of features to help users struggling with mental health issues and thoughts of suicide. The features include guides on wellbeing and support for people who are struggling w...

BBC
September 15, 2021

TikTok Fashion Publication Rag Report’s Plan to Become Gen Z...
Fashion - Influencers

As traditional print magazines struggle, a number of digital and social medial platforms are looking to make inroads in the fashion media space. Among them is Rag Report, a TikTok fashion publication ...

Yahoo Finance
September 15, 2021

Esports Nerd Street Gamers Names JuJu Smith-Schuster as Brand ...
Esports - Influencers

Esports infrastructure company Nerd Street Gamers has named professional American Football player JuJu Smith-Schuster as brand ambassador for the company and Localhost gaming centres. As a result, Smi...

Esport Insider
September 15, 2021

Kylie Swim Is Coming: Here’s Everything to Know About Kylie ...
Fashion - Influencers

Kylie Jenner is gearing up to expand her footprint in the fashion world. Jenner debuted her new swimwear brand, called Kylie Swim, in an Instagram post on Aug. 17, posting a Polaroid image of herself...

WWD
September 14, 2021

Hollister Launches ‘Good Vibras’ to Support Latinx...
Fashion - Influencers

Abercrombie & Fitch’s Gen Z-focused Hollister brand announced on Thursday the launch of a first-of-its kind, long-term program dedicated to supporting the Latinx creator community.Dubbed 'Hollis...

Fashion Network
September 13, 2021

TikTok Teams Up with MTV for New ‘Trending: VMA’ A...
Influencers

TikTok is looking to further solidify its broader cultural presence by linking up with MTVs VMAs to launch a new, dedicated set of awards that will be voted on by TikTok users exclusively. The new Tik...

Social Media Today
September 10, 2021

Top Chef’s Padma Lakshmi Partners with Imperfect Foods
CPG - Influencers

Until recently, like many Americans, Padma Lakshmi hadn’t heard of produce subscription startup Imperfect Foods and its mission to reduce food waste from farm to table. But today she becomes the cha...

Adweek
September 10, 2021

Burger King® U.S. Bans 120 Artificial Ingredients and Countin...
Dining - Influencers - Press Releases

MIAMI--(BUSINESS WIRE)--Guests want our tasty, juicy, hand-breaded, flame-grilled food on the daily, and we’re committed to delivering on the promise of real food – which is why we’ve permanentl...

Faisal Hussain
September 9, 2021

Chipotle Launches Creator Class Program to ‘Supercharge&...
Dining - Influencers

Chipotle Mexican Grill today announced the launch of the Chipotle Creator Class, a program that supercharges some of the brand's most influential creators through exclusive perks and partnerships to h...

QSR
September 9, 2021

Snoop Dogg Is New Face of G-Star RAW
Fashion - Influencers - Partnerships - Press Releases

AMSTERDAM and LOS ANGELES, Sept. 7, 2021 /PRNewswire/ -- Dutch denim brand G-Star RAW announces today their latest worldwide 'Hardcore Denim' campaign with icon Snoop Dogg. Helmed by a custom-m...

Faisal Hussain
September 7, 2021

YouTube and Tiktok Sensation Piper Rockelle Launches Rares, a ...
Influencers

YouTube sensation Piper Rockelle, whose videos have amassed almost 2 billion views, today announced the launch of a new creator economy app, Rares, on Koji, the leading app store for social media crea...

Yahoo Finance
September 7, 2021

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