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Blog Post - Events - Jobs - Opportunities - Partnerships

With over 25 years of partnership research, thousands of opportunities from the entertainment, brand and non-profit sectors, a vast library of video content (including TV spots, brand presentations, a...

June 22, 2021

Vera Bradley | Crocs
Fashion - Partnerships

Iconic fashion brand Vera Bradley teamed with Crocs to launch a collection of co-branded footwear. Crocs, a leader in casual footwear, partnered with Vera Bradley on a limited-edition line of Crocs...

Vera Bradley | Crocs
June 22, 2021

Twitch | Chipotle
Dining - Gaming - Partnerships

Twitch partnered with Chipotle to make Chipotle the limited-service restaurant partner of the livestream gaming platform. The partnership consisted of Chipotle collaborating with Twitch to host eve...

Twitch | Chipotle
June 22, 2021

Rowing Blazers | Seiko
CPG - Fashion - Partnerships

Fashion brand Rowing Blazers teamed with watch brand Seiko to launch a co-branded watch collaboration. The Japanese watch manufacturer worked with the NYC fashion brand to create and sell limited-e...

Rowing Blazers | Seiko
June 22, 2021

CPG - Partnerships - Streaming - Theatrical

Warner Bros. Pictures teamed with Ferrara on a candy promotion celebrating the release of SPACE JAM: A NEW LEGACY. The partnership consisted of Ferrara launching several limited-edition candies pro...

KIDZ Bop | The LEGO Group
Music - Partnerships - Toys

KIDZ Bop teamed with The LEGO Group for a LEGO Vidiyo co-branded video series and fan sweepstakes as part of KIDZ Bop's 20th anniversary celebration.  LEGO Vidiyo, the innovative music video m...

IRONMAN | The Vitamin Shoppe
Attractions - Live Entertainment - Partnerships - Retail

IRONMAN partnered with The Vitamin Shoppe to make Vitamin Shoppe an official partner of the IRONMAN U.S. Series.  The IRONMAN U.S. Series of fitness races teamed with The Vitamin Shoppe to mak...

IRONMAN | Vitamin Shoppe
June 16, 2021

GLSEN | John Frieda
Health & Beauty - Non-Profit - Partnerships

GLSEN, the organization dedicated to creating better learning environments for LGBTQ+ youth, partnered with haircare brand John Frieda on a Pride Month promotion. John Frieda collaborated with the ...

GLSEN | John Frieda
June 11, 2021

Xbox Series X | Kellogg’s
CPG - Gaming - Partnerships

Kellogg's partnered with Xbox on an exciting 2021 Xbox sweepstakes promotion. The partnership consisted of Kellogg's working with Xbox on the sweepstakes which allowed Kellogg's customers to enter ...

Xbox | Kellogg's
June 9, 2021

Spirit Untamed | Jazz Apples
CPG - Partnerships - Retail - Theatrical

Universal Pictures partnered with JAZZ Apples on a promotion celebrating the release of DreamWorks Animation's SPIRIT UNTAMED.  The partnership consisted of JAZZ Apples working with Universal ...

Moana | Dooney and Bourke
Fashion - Partnerships - Retail - Streaming - Theatrical

Walt Disney Studios partnered with fashion accessory  brand Dooney and Bourke to celebrate the beloved Disney film, MOANA. The partnership consisted of Disney collaborating with Dooney an...

St. Jude | Pollo Campero
Dining - Non-Profit - Partnerships

St. Jude Children's Research Hospital partnered with Pollo Campero to launch a campaign supporting St. Jude's mission of treating the toughest childhood cancers and pediatric diseases. St. Jud...

CRUELLA | Louis Vuitton
Brand News - Fashion - Partnerships - Streaming - Theatrical

Walt Disney Studios partnered with iconic fashion brand Louis Vuitton on a promotion surrounding the release of CRUELLA. The partnership consisted of Walt Disney Studios collaborating with Louis Vu...

Miller Lite | New Balance
Beverages - Fashion - Partnerships

Miller Lite teamed with New Balance on a Father's Day promotion that created a "shoe koozie." The partnership consisted of Miller Lite collaborating with New Balance to develop the "Shoezie" which ...

Antebellum | Lexus
Automotive - Partnerships - Streaming - Theatrical

Lionsgate partnered with Lexus on a promotion celebrating the release of ANTEBELLUM.  Due to the COVID-19 pandemic, a traditional premiere was out of the question for ANTEBELLUM but Lionsgate ...

Lionsgate | Lexus
June 3, 2021

Space Jam: A New Legacy | Kraft
CPG - Partnerships - Streaming - Theatrical

Warner Bros. Pictures partnered with Kraft Mac & Cheese to celebrate the release of SPACE JAM: A NEW LEGACY.  The partnership consisted of Warner Bros. working with Kraft to launch Kraft M...

Heineken | Waze
Beverages - Partnerships - Tech - Travel

Heineken partnered with Waze on a promotion that discouraged drunk driving. The partnership consisted of Heineken USA collaborating with Waze to utilize its in-app feature in an attempt to combat d...

Heineken | Waze
June 2, 2021

Legoland New York Resort | Valpak
Attractions - Partnerships

Merlin Entertainment partnered with Valpak on an exciting LEGOLAND promotion celebrating the opening of LEGOLAND New York! Featured on the front cover of all 36+ million Valpak envelopes in the mon...

Merlin | Valpak
June 2, 2021

Fred Segal Kicks Off 10-Week Restaurant Residency Pop-Up At It...
Dining - Non-Profit - Opportunities - Partnerships - Press Releases

LOS ANGELES - Fred Segal, the innovative multi-brand and multi-platform retailer, today announced the launch of a limited-time restaurant residency program featuring some of Los Angeles’ most sought...

Faisal Hussain
June 1, 2021

Cruella | Tom Davies
Fashion - Partnerships - Theatrical

Walt Disney Studios teamed with Tom Davies Bespoke Eyewear on a partnership celebrating the release of CRUELLA. Disney collaborated with Tom Davies to create over 100 pairs of glasses that were fea...

A Quiet Place Part II | Boulevard Brewing Co.
Beverages - Partnerships - Theatrical

Paramount Pictures partnered with Boulevard Brewing Co. to promote the release of A QUIET PLACE PART II. To celebrate A QUIET PLACE PART II, Paramount and Boulevard Brewing Co. released A QUIET PLA...

Valpak Partners with LEGOLAND to Offer Free Child’s Admi...
Attractions - Live Entertainment - Partnerships - Press Releases

ST. PETERSBURG, Fla., May 24, 2021 – Awesome awaits this summer, with a special surprise for some lucky LEGO® fans! Valpak – the company that delivers savings to neighborhoods across America ea...

Faisal Hussain
May 26, 2021

Philadelphia Eagles | Life Brand
Finance - Partnerships - Sports - Tech

The Philadelphia Eagles and Life Brand  partnered in a multiyer deal that offers unique solutions to help build and protect personal and corporate brands. The deal saw LifeBrand employs AI-pow...

Eagles | Life Brand
May 25, 2021

Army of the Dead | Liquid Death
Beverages - Partnerships - Streaming - Theatrical

Netflix partnered with Liquid Death, the sparkling water brand that uses cans made with recyclable material, to promote the streaming release of the zombie epic ARMY OF THE DEAD. Netflix collaborat...

Harness 70 Years & Over 17 Million Fans with a Peanuts Pa...
Branding - CPG - Non-Profit - Online - Opportunities

Peanuts is an iconic brand and entertainment house with a 70 year history of delivering successful partnerships and connecting with 17+ million fans. The brand's latest RoadShow On-Demand, availabl...

Faisal Hussain
May 21, 2021

Dunkin’ | Backdrop
CPG - Dining - Household - Partnerships

Dunkin' collaborated with online paint retailer Backdrop on a creative promotion that launched a branded paint collaboration. Dunkin' worked with Backdrop to create two custom paints that were desi...

Dunkin' | Backdrop
May 20, 2021

Final Fantasy 14 | Fender
Gaming - Music - Partnerships - Retail

To promote the anticipated gaming release of FINAL FANTASY 14, Square Enix partnered with Fender to create a custom guitar. Square Enix worked with Fender to create an official FINAL FANTASY 14 gui...

Macy’s Flower Show | Sinclair Oil
Attractions - Automotive - Live Entertainment - Partnerships - Retail

Macy's collaborated with Sinclair Oil to present the 2021 MACY'S FLOWER SHOW. The partnership consisted of Macy's working with Sinclair to integrate Sinclair Oil into the 2021 MACY'S FLOWER SHOW. ...

May 19, 2021

Star Wars: The Bad Batch | G Fuel
Beverages - CPG - Partnerships - Streaming

Disney Plus partnered with G Fuel on an exciting partnership celebrating the streaming series STAR WARS: THE BAD BATCH. The partnership consisted of a promotion for the exciting series which takes ...

Walt Disney Studios
May 19, 2021

RITZ® | National Foster Parent Association
CPG - Non-Profit - Partnerships

Mondelez International teamed up with National Foster Parent Association on a partnership that celebrated foster parents who welcome children in need into their homes. The RITZ brand and ...

Mondelez International
May 17, 2021

Shovel Knight | Arby’s
Brand News - Community - Dining - Entertainment - Gaming

Yacht Club Games partnered with Arby's on a promotion celebrating the game SHOVEL KNIGHT. The promotion consisted of Yacht Club Games collaborating with Arby's to bring SHOVEL KNIGHT to Arby's kids...

Shovel Knight | Arby's
May 17, 2021

Macy’s Flower Show | Kalahari Resorts & Conventions
CPG - Partnerships - Retail - Travel

Macy's partnered with Kalahari Resorts & Conventions on an exciting promotion supporting the 2021 MACY'S FLOWER SHOW. The partnership consisted of integrating Kalahari branding into the pr...

Rovio | Burger King
Dining - Gaming - Partnerships

Rovio Entertainment has once again teamed up with the Burger King® brand, this time bringing Angry Birds plush toys to King Jr. meals alongside an immersive new augmented reality (AR) experience. ...

Rovio | Burger King
May 13, 2021

NBA | Reddit
Online - Partnerships - Sports

The NBA and Reddit partnered in a deal that saw offically licensed NBA content and highlights shown on the r/ NBA reddit page. The deal between the NBA and Reddit also saw a new series of AMAs (Ask...

NBA | Reddit
May 12, 2021

PlayMonster Partners With Dude Perfect to Kick Off Summer Koos...
Influencers - Online - Partnerships - Press Releases - Toys

BELOIT, Wisc. (May 11, 2021) — To kick off its highly anticipated summer launch of Koosh™, PlayMonster has partnered with YouTube mega-stars Dude Perfect for an action-packed branded content camp...

Faisal Hussain
May 11, 2021

Sony | Nike
Fashion - Gaming - Partnerships

Sony teamed up with Nike to launch exclusive sneakers based on PlayStation 5. To promote and celebrate the PlayStation 5, Sony collaborated with Nike as well as basketball player Paul George on the...

Sony | Nike
May 11, 2021

Martha Stewart to Host ‘A Taste of Rescue’ Virtual...
Beverages - Events - Non-Profit - Partnerships - Press Releases

Martha Stewart Wine Co. and the Humane Society of the United States are joining for a virtual wine tasting event on May 26, 2021, featuring carefully selected vintages while highlighting the Humane ...

Faisal Hussain
May 10, 2021

The Olympics | Airbnb
Household - Partnerships - Sports - Travel

Airbnb, in partnership with the International Olympic Committee, announced the launch of a new initiative that will provide elite athletes, Olympians and Paralympians, with Airbnb accommodation credit...

The Olympics | Airbnb
May 7, 2021

LA Rams | Rocket Mortgage
Finance - Partnerships - Sports

The LA Rams and Rocket Mortage have partnered to create the ultimate NFL Draft Headquarters. Rocket Mortage converted a 9,000 square foot luxury beach house in Malibu into the LA Rams offical draft...

FaZe Clan | Corona Hard Seltzer
Beverages - Esports - Gaming - Partnerships

Esports organization FaZe Clan teamed with Corona to promote Corona Hard Seltzer.

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