SweeTARTS Hosts First Branded Film Festival on TikTok, Champio...
CPG - Electronics - Online - Press Releases - Streaming

Xóchitl Gómez helps kick-off the celebration of self-expression, spotlighting and supporting creators with the chance to win $25,000 You're invited to the most vibrant cinematic celebration since t...

Sasha Villalobos
August 5, 2022

Amazon and iRobot Sign an Agreement for Amazon to Acquire iRob...
Electronics - Household - Online - Press Releases - Retail

SEATTLE & BEDFORD, Mass.--(BUSINESS WIRE)--Today Amazon (NASDAQ:AMZN) and iRobot (NASDAQ:IRBT) announced that they have entered into a definitive merger agreement under which Amazon will acquire i...

Faisal Hussain
August 5, 2022

Higround Announces Sonic & Dreamcast Themed PC Keyboards
Electronics - Gaming - Tech

If you’re a fast typer then you might want to check out these latest PC keyboards from Higround as they’ll inspire you to go even faster. The PC accessory manufacturer has announced a collaborati...

Nintendo Wire
August 2, 2022

A TikTok Music App Could Challenge Spotify and Apple
Electronics - Influencers - Music - Online - Streaming

Considering how intertwined music discovery is with TikTok, it wouldn’t be all that surprising if the company launched a music streaming app of its own. Well, patent filings uncovered by Insider sug...

The Verge
August 1, 2022

Best Buy Unveils First Ever Small-Format, Digital-First Store
Electronics - Online - Press Releases - Retail - Tech

Last fall, we shared how we’re testing new store models in Charlotte, North Carolina and how all of them work together to meet our customers’ varied and changing needs. Today we’re introducing...

Faisal Hussain
July 26, 2022

Funko to Co-Produce First Video Game with 10:10 Games
Electronics - Gaming - Online - Tech

The collectibles giant is entering the multi-billion dollar market with a brand-new AAA budget title slated for release on home consoles and PCs in 2023. Pop culture and collectibles brand Funko is p...

Kidscreen
July 25, 2022

Fender Custom Shop And Illumination Join Forces To Create One-...
Electronics - Music - Non-Profit - Partnerships - Press Releases

HOLLYWOOD, Calif., July 22, 2022 /PRNewswire/ -- Fender Custom Shop™ (FCS) and The Fender Play Foundation™ (FPF) today announced the "Fender® x Minions: The Rise of Gru" Collection in coll...

Faisal Hussain
July 22, 2022

Mattel Announces Multi-Year Agreement with SpaceX to Produce T...
Electronics - Partnerships - Press Releases - Tech - Toys

EL SEGUNDO, Calif.--(BUSINESS WIRE)--Mattel, Inc. (NASDAQ: MAT) today announced that it has entered into a multi-year agreement with SpaceX to create and market products that inspire children and...

Faisal Hussain
July 21, 2022

Discord Voice Chat Is Coming To Xbox
Electronics - Gaming - Online

Discord and Microsoft are bringing Discord voice calls to the Xbox. The feature, available now to Xbox Insiders and coming soon to the rest of us, will allow users to connect to Discord voice chats fr...

The Verge
July 20, 2022

SoundHound Delivers In-Car Voice Experiences to the Most Popul...
Automotive - Electronics - Music - Partnerships - Press Releases

SANTA CLARA, Calif.--(BUSINESS WIRE)--SoundHound AI, Inc. (Nasdaq: SOUN) (“SoundHound”), a global leader in voice artificial intelligence, today announced the delivery of its advanced voice AI tec...

Faisal Hussain
July 15, 2022

Modelo, Takis Snacks and Spice Adams Invite Fans to Go ‘All ...
Beverages - CPG - Electronics - Tech

As one of many limited-edition #ModeloTime collaborations dropping this summer, fans will compete for a branded Modelo and Takis® Snacks vending machine and a year’s worth of beer and snacks*. CHI...

PR
July 8, 2022

Amazon Celebrates Prime Members With New, Exclusive Offers and...
Dining - Electronics - Online - Partnerships - Press Releases

SEATTLE--(BUSINESS WIRE)--Ahead of Prime’s biggest savings event exclusively for members, Prime Day on July 12-13, Amazon announced new offers and experiences exclusively for members. Starting today...

Faisal Hussain
July 6, 2022

Imagination and Magic Combine Within the TCL TAB Disney Editio...
Electronics - Gaming - Partnerships - Press Releases - Retail

IRVINE, Calif.--(BUSINESS WIRE)--Introducing the all-new, Verizon-exclusive TCL TAB Disney Edition, an enchanting combination of a full-fledged, functional family tablet with the fun provided by timel...

Faisal Hussain
July 5, 2022

The Strangest ‘Stranger Things’ Things You Can Buy
CPG - Dining - Electronics - Fashion - Gaming

Stranger Things 4 Vol. 2 is almost upon us, and with that comes an onslaught of creative brand tie-ins and merch to celebrate. Since the release of Vol. 1 a number of brands have incorporated the Netf...

Gizmodo
June 29, 2022

Sony’s Gaming Brand INZONE Partners With VALORANT Champi...
Electronics - Esports - Gaming - Sponsorships

As the official headset partner of the VCT, Sony will provide its INZONE headsets for all VCT events. Additionally, the brand will collaborate with Riot Games to create a new broadcast segment known a...

Esports Insider
June 29, 2022

Samsung’s and Starbucks Partner for Galaxy Ear Buds Case
Electronics - Fashion

Say this for Starbucks: its coffee may mostly just taste like burning, but its merch tends to be on point. The latest example, as spotted by 9to5Google, is a collaboration with Samsung (in South Korea...

The Verge
June 28, 2022

CASETiFY Brings the ‘Sailor Moon’ Universe to its ...
Classic Characters - CPG - Electronics - Online - Retail

Includes phone cases, Apple Watch bands, water bottles, and more. CASETiFY will be collaborating with the popular Japanese anime series, Pretty Guardian Sailor Moon, to bring the fantastical series t...

Hypebeast
June 16, 2022

Panera Helps Guests Stay Charged for the Longest Day of the Ye...
Beverages - Dining - Electronics - Press Releases

ST. LOUIS, June 15, 2022 /PRNewswire/ -- On June 21, the longest day of the year and the beginning of the "Summer Slump" – a phrase coined for the season where over 25% of workers feel a decline in ...

Nicholas Fox
June 15, 2022

Take a Look at the Official ‘Stranger Things’-Them...
Electronics

Looking like an ’80s cassette player from the Upside Down. In celebration of the release of the newest season of Stranger Things on Netflix, Microsoft has unveiled a new Xbox Series S. Paying homa...

Hypebeast
June 6, 2022

LG Unveils Star Wars-Themed OLED TV
Electronics

LG and Lucasfilm have just announced an unlikely tie up in the shape of a limited edition Star Wars OLED TV. Built around a fully featured LG OLED65C2 - one of the brand’s very latest mid-range 65-...

Forbes
May 31, 2022

Oura Collaborated with Gucci to Make an 18 Carat Gold Smart Ri...
Electronics - Fashion

The Oura Ring was one of the buzziest gadgets during the pandemic. Not only did it spark a weird sleep competition between Gwyneth Paltrow and Kim Kardashian, but it was also featured in the NBA’s C...

The Verge
May 26, 2022

Domino’s Launches ‘Mind Ordering App’ Ahead ...
Dining - Electronics - Tech

What if you could order pizza with your mind? Now you can, thanks to Domino's new mind ordering app. Domino's Pizza Inc., the largest pizza company in the world, is teaming up with Netflix to introduc...

QSR Magazine
May 16, 2022

Jersey Mike’s to Pilot Drone Delivery with Flytrex
Dining - Electronics

Jersey Mike’s Subs today announced it has partnered with Flytrex, a leader in on-demand, ultrafast delivery for food and retail, to deliver food orders via drone in Holly Springs, North Carolina. Or...

QSR Magazine
May 12, 2022

Jack in the Box & Twitch Launch a Virtual Drive-Thru
Dining - Electronics

If you’re looking to avoid driving around with rising gas prices but are missing the immaculate drive-thru vibes, Jack in the Box here to help by launching its first virtual drive-thru on Tuesday vi...

QSR Magazine
May 10, 2022

Peloton Unveils New Brand Positioning, New Campaign, and First...
Branding - Electronics - Health & Beauty - Press Releases - Retail

NEW YORK, May 9, 2022 /PRNewswire/ -- Peloton is rolling out a major brand refresh and new creative platform, all focused on being the most motivating brand in the world. The new brand strategy ele...

Faisal Hussain
May 9, 2022

LG Signature and John Legend Unveil Limited-Edition Wine At Ex...
Beverages - Electronics - Music - Press Releases

SEOUL, South Korea, May 5, 2022 /PRNewswire/ -- LG SIGNATURE, the premium brand of LG Electronics, has collaborated with brand ambassador and Award-winning artist, John Legend, for a special, limited-...

Nicholas Fox
May 6, 2022

Best Buy, Known for Selling TVs and Smartphones, Expands Into ...
Electronics - Health & Beauty - Household - Retail - Tech

Electric bikes. Patio furniture. Beauty gadgets. Best Buy is adding merchandise that might surprise shoppers who typically think of its stores and website as a place to buy smartphones, laptops and TV...

CNBC
May 6, 2022

UNICEF and the Lego Group Promote Kid’s Digital Well-Bei...
Electronics - Non-Profit - Tech

UNICEF and the LEGO Group have joined forces to form the Responsible Innovation in Technology for Children project. Funded by the LEGO Foundation, the project seeks to create practical tools for busin...

Toy Book
May 3, 2022

So, Snap Made a Camera Drone
Electronics - Online - Tech

Called Pixy, the admittedly cute lil yellow flying camera will follow you around and then send the footage it captures to your Snapchat for you to edit and post. Basically, it's your own personal papa...

Mashable
April 29, 2022

6 Ways the Food Industry’s Turning to Tech in 2022
Beverages - CPG - Dining - Electronics - Online

Like ecommerce more generally, the pandemic accelerated an already growing trend of tech integration within the food industry. Now, with regulations easing for better or worse throughout much of the w...

Gizmodo
April 27, 2022

Meta Is Opening Its First Retail Store Next Month
Electronics - Retail

Meta is launching its first hardware retail store on its campus in Burlingame, California. The store, which opens May 9th, will let visitors try out and buy Meta’s Portal videophones and Quest virtu...

The Verge
April 25, 2022

Best Buy Launches Home Pick-Up Recycling Service
Electronics - Press Releases - Retail - Tech

Starting this month, Best Buy, the nation’s largest retail collector of e-waste, is making it easier than ever to get rid of old tech while protecting the environment – by picking it up directly f...

Faisal Hussain
April 22, 2022

The Latest Pixel Watch Leak Offers Our Best Look Yet at the Up...
Electronics - Tech

At this point, it is no secret that Google is working on a Pixel Watch that should make its debut later this year. The smartwatch has already leaked in some blurry renders, hinting that it would featu...

Android Police
April 20, 2022

Sesame Workshop Brings Epic MegaGrant To Sesame Street To Deve...
Electronics - Gaming

Epic Games has awarded US$150,000 to Sesame Workshop for creating interactive content and games that feature the Sesame Street set. Epic Games is taking a US$150,000 trip to Sesame Street, giving non...

Kidscreen
April 8, 2022

Verizon Named Founding Partner Of Wild Rift Esports North Amer...
Electronics - Esports - Gaming - Tech

Verizon has been named the exclusive 5G network and wireless services provider of the Wild Rift North American Series. In addition, the company will collaborate with Riot Games to create ‘immersive ...

Esports Insider
April 7, 2022

Hasbro, Quantum Storey Build New Realities For Reading
Electronics - Tech - Toys

LA-based Quantum Storey is bridging physical and virtual worlds for kids with a new series of extended reality (XR) novels featuring Hasbro brands. The collaboration will see Quantum’s proprietary ...

Kidscreen
April 5, 2022

RoboBurger, the World’s First Robot Burger Chef in a Ven...
Dining - Electronics - Press Releases - Retail - Tech

JERSEY CITY, N.J., March 25, 2022 /PRNewswire/ -- RoboBurger, the world's first fully autonomous robotic burger chef, launched today with a ribbon cutting at the Newport Centre, a Simon Mall in Jer...

Faisal Hussain
March 25, 2022

Go Fast! Introducing “Sonic the Hedgehog 2” Custom Xbox Co...
Classic Characters - Electronics - Gaming - Partnerships - Press Releases

To catch these controllers, you better be faster than Sonic and more powerful than Knuckles! Xbox and Paramount Pictures have teamed up to celebrate the upcoming film “Sonic the Hedgehog 2” to rel...

Faisal Hussain
March 24, 2022

JBL x 100 Thieves Headset Collaboration
Electronics - Esports - Gaming - Tech

Gaming lifestyle and esports brand 100 Thieves and audio technology company JBL have realised their partnership in an unveiling of the limited edition JBL x 100 Thieves Headset. Using the flagship JBL...

Esports Insider
March 18, 2022

Pokémon Go Maker Niantic Labs Acquires Augmented Reality Firm...
Electronics - Tech

Niantic Labs is acquiring augmented reality firm 8th Wall in the Pokémon Go creator’s quest to build out its platform for developers to produce their own AR games. Niantic said that 8th Wall’s t...

Ad Week
March 16, 2022

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