American Eagle Homes in on Twitch with New Creator Partnership
Esports - Fashion - Gaming - Streaming

Retail brand American Eagle is Twitch's newest Official Marketing Partner, the company announced today in an email to Marketing Dive. The deal will let American Eagle amplify creators on the platform ...

MarketingDive
August 20, 2021

Snapchat Bets Big on AR’s E-Commerce Future
Influencers - Online - Retail - Tech

Snapchat recently acquired fashion recommendation app Screenshop earlier in April, as reported by The Information, and sizing tech company Fit Analytics in March for an undisclosed amount. The company...

RetailDive
May 11, 2021

American Eagle Creates AR Shoppable Jeans Guide for Snapchat
Fashion - Online - Retail - Tech

As part of American Eagle's Spring 2021 Jeans Are Forever campaign, the retailer will debut its AE x Snapchat AR Jeans Guide, which allows users to view jeans in augmented reality. The guide's multi-...

Retail Dive
February 26, 2021

American Eagle Sees Holiday Sales Dip to Low Single Digits
Retail

Apparel retailer American Eagle Outfitters Inc said on Thursday it expects its holiday-quarter revenue to fall by low single digits, due to weak mall traffic and store closures stemming from the COVID...

Yahoo Finance
January 21, 2021

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