American Eagle & Amazon debut exclusive collab for THE SU...
Fashion - Press Releases - Streaming

NEW YORK--(BUSINESS WIRE)--American Eagle Outfitters, Inc. (NYSE: AEO) kicks off today the American Eagle (AE) back-to-school season with the brand’s latest campaign, featuring the stars of the Prim...

Angelina Luspo
June 29, 2023

Why Logitech Added BeReal to Its Holiday Marketing Plans
Online - Retail - Tech

In the quest for Gen Z’s attention this holiday season, Logitech is the latest marketer to add emerging social media platform BeReal to its docket. Logitech took to the platform as part of its “1...

December 20, 2022

Brands Are Investing in Original Sound Marketing on TikTok
Branding - Music - Online - Retail

Some companies have begun developing their own original TikTok sounds in the hopes of going viral. Pepsi announced a partnership with singer and actress Chlöe Bailey on Tuesday to release a new versi...

Modern Retail
October 6, 2022

American Eagle Leads the Way for Innovation Across TikTok, Rob...
Branding - Fashion - Influencers - Music - Online

Back-To-School Campaign Celebrates Musicians and the Uniting Power of Music and Jeans American Eagle Outfitters, Inc. (NYSE: AEO) announced today the American Eagle (AE) brand’s music-focused initi...

Sasha Villalobos
August 19, 2022

Kellogg’s & American Eagle Release Tony the Tiger C...
CPG - Fashion

American Eagle Outfitters and Kellogg's Tony the Tiger have teamed up to celebrate the Year of the Tiger. The 24-piece limited-edition collection featuring graphics of the breakfast mascot throughout...

License Global
January 24, 2022

Snap Opens an AR Holiday Market for Black Friday
Beverages - Fashion - Health & Beauty - Household - Online

Starting on Black Friday (November 26), Snapchat users will be able to access an AR holiday market through the app, featuring immersive experiences from six brands. Coca-Cola, Hollister, Prime Video,...

November 23, 2021

American Eagle Unveils Influencer Program for Student Athletes
Fashion - Sports

American Eagle didn’t wait on the sidelines after the National Collegiate Athletic Association relaxed its sponsorship rules, launching the #AEAthleticDept program to work with student athlete influ...

September 21, 2021

American Eagle Homes in on Twitch with New Creator Partnership
Esports - Fashion - Gaming - Streaming

Retail brand American Eagle is Twitch's newest Official Marketing Partner, the company announced today in an email to Marketing Dive. The deal will let American Eagle amplify creators on the platform ...

August 20, 2021

Snapchat Bets Big on AR’s E-Commerce Future
Influencers - Online - Retail - Tech

Snapchat recently acquired fashion recommendation app Screenshop earlier in April, as reported by The Information, and sizing tech company Fit Analytics in March for an undisclosed amount. The company...

May 11, 2021

American Eagle Creates AR Shoppable Jeans Guide for Snapchat
Fashion - Online - Retail - Tech

As part of American Eagle's Spring 2021 Jeans Are Forever campaign, the retailer will debut its AE x Snapchat AR Jeans Guide, which allows users to view jeans in augmented reality. The guide's multi-...

Retail Dive
February 26, 2021

American Eagle Sees Holiday Sales Dip to Low Single Digits

Apparel retailer American Eagle Outfitters Inc said on Thursday it expects its holiday-quarter revenue to fall by low single digits, due to weak mall traffic and store closures stemming from the COVID...

Yahoo Finance
January 21, 2021

LastCall.News and are powered by

The LA Office

For over 25 years, The L.A. Office has been an invaluable resource for brands and entertainment marketers as they try to reach the partnership marketing goals. Promotion marketing is a relationship-based business and The L.A. Office has a proven ability to bring together the people and companies that are driving the business. In addition to connecting people on and, our portfolio of services include online and live marketing events, The L.A. Office Membership Program, and personalized consulting. Visit for more information.

Copyright © 2023 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.