BACARDÍ rum named first spirits partner of the 2023 MTV Video...
Beverages - CPG - Live Entertainment - Press Releases - Television

As the First Spirits Partner of the 2023 MTV Video Music Awards, BACARDÍ rum is excited to partner with MTV and Paramount Brand Studio around the award show's celebration of 50 years of Hip Hop cultu...

Trent Turquand
August 23, 2023

PATRÓN Tequila becomes the official spirits partner of the F1...
Automotive - Dining

HAMILTON, Bermuda, May 8, 2023 /PRNewswire/ -- PATRÓN Tequila, the world's No. 1 super-premium tequila1, is revving up its presence at F1 in a big way, announcing today its official partnership wi...

Owen Emerson
May 9, 2023

BACARDÍ, Boi-1da and NAHMIAS Launch Music Merch for the Tech ...
Beverages - Music - Press Releases - Tech

HAMILTON, Bermuda, June 23, 2022 /PRNewswire/ -- Today, BACARDÍ Rum is proud to debut the latest evolution of Music Liberates Music, an ongoing program designed to champion underrepresented voices in...

Sasha Villalobos
June 24, 2022

Speakeasy Co. and BACARDI Rum Join Forces on Limited-Edition H...
Beverages - Electronics - Online - Partnerships - Press Releases

SAN DIEGO, Nov. 30, 2021 /PRNewswire/ -- Today, leading platform Speakeasy Co. (Speakeasy) and BACARDÍ have announced a partnership on an exclusive holiday-themed gift pack, to include BACARDÍ®�...

Faisal Hussain
November 30, 2021

Bacardi Predicts Another ‘Roaring Twenties’ with R...

The privately-held parent company behind brands like Bacardi Rum and Patron is set to launch over 40 new products this year, which a brand spokesperson said is the most launched in a single year in th...

Modern Retail
May 27, 2021

Bacardi Builds Out its DTC Channel with New Recipe App
Beverages - Branding - Online - Tech

Bacardi Limited is betting on longterm at-home drinking. Last month the parent company of Grey Goose and Patron launched a recipes-focused app called Mix Lab. The platform is meant to build on the com...

Modern Retail
March 26, 2021

Grey Goose Expands Portfolio with Grey Goose Essense

GREY GOOSE, introduced GREY GOOSE Essences, a vodka infused with real fruit and cold-distilled botanicals. Available in three varieties ― Strawberry & Lemongrass, White Peach & Rosemary, an...

Beverage Industry
February 25, 2021

Infographic: Survey reveals unique holiday season for 2020

Bacardi’s survey highlights role cocktails will play in holidays this year. For the full story, visit PRNewswire  -

October 28, 2020

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