PUSS IN BOOTS: THE LAST WISH has Arrived at Build-A-Bear Works...
Classic Characters - Retail - Theatrical - Toys

NEW! Find the hero in you with Puss in Boots! Add this legendary gato’s costume and sounds for a swashbuckling adventure at the movies! For the full story, visit Instagram  -  https://www...

December 22, 2022

Introducing HeartBox, a New Way to Send a Customized Gift With...
Press Releases - Retail - Toys

ST. LOUIS, Jan. 4, 2022 /PRNewswire/ -- The best gifts come from the heart and Build-A-Bear Workshop, Inc. (NYSE: BBW) today announced the launch of a new branded gifting solution with HeartBox™...

Faisal Hussain
January 21, 2022

Brand Opportunities: Toy Marketing Partnerships
CPG - Opportunity Blogs - Partnership Blogs - Retail - Toys

With toy products consistently being updated and the retail landscape having shifted considerably, one reliable constant in the toy category has been intense customer demand. This demand for engag...

Andrew Gormley
May 15, 2021

Build-A-Bear in Production on Feature Film
Streaming - Theatrical - Toys

Production is almost complete on Build-A-Bear Entertainment’s first piece of content, a live-action feature film called Honey Girls inspired by the DIY retailer’s product line. Build-A-Bear first...

March 11, 2021

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