Cheetos Launches New Cheetos Duster Kitchen Gadget
CPG - Household

The new Cheetos Duster allows Cheetos-fans to up their cooking game and add the iconic flavor of Cheetos to their own culinary creations. To use the Cheetos Duster, simply fill the glass jar with any...

Chew Boom
November 17, 2022

Cheetos Makes Mischief in the Metaverse With the Launch of Hal...
Branding - CPG - Online - Press Releases

PLANO, Texas, Oct. 18, 2022 /PRNewswire/ -- After many years of instigating mischief in the real world, Chester Cheetah and Cheetos® are taking their antics to virtual reality this Halloween. Cheetos...

Nicholas Fox
October 18, 2022

A Small Canadian Town Is Now the Home of a 17-Foot-Tall Cheeto...
Attractions - CPG

Cheadle, a town of around 100 people, sits about 30 miles east of Calgary in south-central Alberta, Canada. Nearby Langdon has a Tim Hortons and a KFC, and Strathmore has a McDonald's and a brewery, b...

Food & Wine
October 13, 2022

Cheetos and Bad Bunny to Help Fans Leave Their Mark In U.S. Hi...
CPG - Non-Profit - Press Releases

PLANO, Texas, July 18, 2022 /PRNewswire/ -- Cheetos and global recording artist Bad Bunny are at it again: teaming up for the third consecutive year to support Hispanic communities across the U.S. and...

Nicholas Fox
July 18, 2022

Cheetos Debuts Hands-Free House, an Immersive Experience at SX...
CPG - Live Entertainment - Music - Press Releases

PLANO, Texas, March 3, 2022 /PRNewswire/ -- Advances in technology have allowed people to do almost anything – driving, cleaning, emailing – completely hands free. These innovative technologies...

Faisal Hussain
March 3, 2022

Cheetos Turns Iconic Orange Dust into Art Exhibit with Latest ...
Attractions - CPG - Live Entertainment - Music

By merging the iconic snack brand with hip-hop culture and a key art world event, Cheetos is making a cultural play to engage with younger consumers. CPG brands have worked to move away from the domes...

MarketingDive
November 29, 2021

MTN DEW® Brings The Heat With New MTN DEW® FLAMIN’ HOT...
Beverages - CPG - Partnerships - Press Releases

PURCHASE, N.Y., Aug. 25, 2021 /PRNewswire/ -- MTN DEW meets FLAMIN' HOT. You heard that right. The 81-year-old beverage brand is no stranger to pushing flavor boundaries and FLAMIN' HOT' is no exce...

Faisal Hussain
August 25, 2021

Marble Slab Unveils New Flamin’ Hot Cheetos Ice Cream &#...
CPG

Ice cream is the classic warm-weather treat — but what if instead of beating the ehat, you put the heat right in? Marble Slab Creamery is all about mixing things into your ice cream, and thanks to a...

Yahoo
August 6, 2021

Lay’s Launches Limited-Edition Doritos, Cheetos, Funyun-...
CPG

For its newest Lay’s potato chip flavors, Frito-Lay turned its focus to its own snack portfolio. The PepsiCo, Inc. subsidiary is bringing the flavors of Funyuns and Doritos to Lay’s chips. The ne...

Food Business News
July 27, 2021

Cheetos And Bad Bunny Drop Exclusive adidas Fashion Collection...
CPG - Fashion - Music - Press Releases

PLANO, Texas, July 22, 2021 /PRNewswire-HISPANIC PR WIRE/ -- What happens when you mix a Bad Bunny with a Mischievous Cheetah? The hottest capsule collab of the year. When Cheetos® and global mus...

Angelina Luspo
July 22, 2021

Cheetos, Doritos Face Off In ‘Flamin’ Hot’ S...
CPG - Online - Retail

PepsiCo's Frito-Lay unit is offering people a chance to win branded merchandise by showing their love of Cheetos or Doritos through voting on social media for their favorite snack brand. The "Flamin' ...

Marketing Dive
April 30, 2021

Food is Gen Z’s Top Spending Priority, Survey Finds
CPG - Retail

Food is Gen Z's top spending priority, taking 23% share of their wallet this spring, according to a semiannual report from Piper Sandler assessing teen spending and brand preferences. This figure is u...

Food Dive
April 15, 2021

Applebee’s Debuts New Cosmic Wings Concept With Cheetos ...
Dining - Online

Keep the wet naps handy. There’s a new way to get a Cheetos and chicken wing fix at the same time. Cheetos-flavored chicken wings and cheese bites, which are like fried cheese curds, are on the men...

USA Today
February 17, 2021

Cheetos’ Super Bowl Ad Embeds Stealth Snapchat Codes Tha...
CPG - Electronics

Cheetos embedded stealth Snapchat codes into its Super Bowl spot that unlock free snacks when scanned. Each of the commercial's 1,440 frames features a hidden marker so viewers don't have to pause th...

Marketing Dive
February 9, 2021

Best & Worst Super Bowl Commercials 2021, Including Cheet...
Branding - Just for Fun - Sports - Television

A good Super Bowl commercial — a good commercial, period — does four things well: It’s funny, it’s memorable, it compels you to buy the product, and it leaves you with a more favorable view of...

The Athletic
February 8, 2021

Quaker Oats – Cheetos Mac ‘n Cheese and new breakf...
CPG

North American sales at Quaker grew 6% on an as-reported basis for the third quarter ended September 5, on-par with growth at PepsiCo's Frito-Lay snack division and its core beverage business. Quaker ...

Business Insider
November 30, 2020

Bad Bunny & Chester Cheetah chill in new Cheetos commerci...
CPG - Music

The commercial is part of the “Deja Tu Huella” campaign -- a new multi-platform initiative designed to rally the next generation to leave their mark in their culture. Tags: Cheetos For the fu...

Billboard
November 20, 2020

Cheetos’ holiday cookbook reflects evolving home-cooking...
Beverages - CPG

Cheetos is raising money for charity with the introduction of a limited-edition holiday cookbook featuring recipes inspired by the PepsiCo's Frito-Lay snack brand. Consumers can score a copy of "Bon-A...

Marketing Dive
November 13, 2020

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