Diplo & Crocs Release Psychedelic New Collaboration
Fashion - Music

Take a walk on the weird side with Diplo! That's the concept behind his fun new collaboration with Crocs, which dropped on Tuesday (June 8). The first-of-its-kind, two-style release features an itera...

Billboard
June 9, 2021

Crocs and Hidden Valley Ranch Release New Clog
CPG - Fashion

Crocs has given their Classic Clog a new… tasty makeover. In collaboration with Hidden Valley Ranch and streetwear brand The Hundreds, the footwear brand is releasing a dressing covered shoe. The c...

Footwear News
May 20, 2021

Marketing Partnerships Drive Croc’s Success
Online - Retail

There's no end in sight for the ongoing love affair between Crocs, the maker of the often-mocked foam clog, and comfort-seeking consumers. On Tuesday, Crocs reported that sales surged 64% in its firs...

CNN Business
April 28, 2021

Crocs President on the Brand’s Influencer Strategy
Branding - Fashion - Influencers

Part of Crocs’ growth was thanks to its varied marketing campaigns. The company has unveiled a number of collaborations with companies like KFC and celebrities like Justin Bieber. These campaigns ar...

Modern Retail
April 22, 2021

As Demand Soars, Crocs is Breaking Up with Longtime Retailers
Fashion - Retail

The company, which saw wholesale revenues grow 52% in the fourth quarter, said it would prioritize partners and retailers who are aligned with its strategy and positioning in the marketplace. Last yea...

Footwear News
April 12, 2021

Nike, Chipotle, and Crocs Top Brand Popularity Chart with Teen...
Branding - Dining - Retail

Nike has retained its No. 1 spot in the minds of U.S. teenagers for more than a decade, and strengthened that lead by 200 basis points year over year to 27%, according to Piper Sandler's most recent s...

CNBC
April 9, 2021

Retailers & Brands: Fall Back-to-School Season Optimism &...
Fashion - Retail

As COVID-19 vaccines continue to be distributed to more Americans, and virus numbers slowly decline, the prospect of schoolchildren returning to the classroom on a regular basis this fall is becoming ...

Footwear News
March 25, 2021

Peeps Returns for Easter with Brand Partnerships & Livest...
Branding - CPG - Household - Influencers - Online

Peeps marshmallow candies are returning for Easter with a campaign aimed at engaging consumers across digital media platforms. Just Born Quality Confections is asking fans of Peeps Chicks and Bunnies ...

Marketing Dive
March 25, 2021

Justin Bieber and Crocs are Collaborating Again, Pairing Clogs...
Branding - Fashion - Music - Retail

Justin Bieber has teamed up with Crocs for the second time, after their first collaboration in October overwhelmed the comfort footwear brand's website and helped fuel record sales. The lavender clog...

Gwinnett Daily Post
March 12, 2021

From Crocs to Uggs, ugly shoes have won
Branding - Fashion - Retail

The brand also is introducing a seasonal ready-to-wear collection featuring 30 unisex, comfortable styles that will be sold at Nordstrom and at Ugg retail locations as a way to further expand into app...

Retail Dive
December 6, 2020

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