"Disney is positioned to achieve scale similar to industry leader Netflix … while its premium intellectual property creates pricing power and enables the company to spend less per sub on content," w...
Think of the streaming wars as a game of Jenga: How many subscriptions can you stack atop consumers before they start to pull out and the whole thing comes tumbling down? It’s that moment that has s...
Brazilian TV major Globo entered the streaming battlefield in 2015 with the launch of Globoplay, its dedicated VOD service that combines the broadcaster’s hugely popular telenovelas with original hi...
As the virtual CES began, the Consumer Technology Association released its 2021 forecast, projecting $461 billion in overall tech revenue.
Total spending on streaming services and software is projecte...
On Friday, Marvel Studios embarks on its biggest gamble since the debut of “The Avengers” in 2012 with the premiere of its first TV series for Disney Plus, “WandaVision.” While other Marvel di...
For the first time since 2009, the world went the year without a single Marvel Studios project. During the Disney Investors Day presentation on Dec. 10, studio chief Kevin Feige made clear that, shoul...
Hollywood studios and movie theaters spent much of the spring and summer engaged in a strange chess match, trying to find the right time to launch two aspiring blockbusters, "Tenet" and "Mulan," which...
Disney this morning has named Alan Bergman as Chairman, Disney Studios Content, with Alan Horn continuing to serve as the division’s Chief Creative Officer.
The two previously served as Co-Chairmen...
'The Mandalorian,' a show that launched with the Disney+ platform several weeks before 'The Rise of Skywalker' entered theaters, had instantly captivated audiences with its back-to-basics Star Wars st...
The coronavirus upended every aspect of our lives in 2020, and the film and TV industries were not immune.
The global pandemic, and our collective quarantine, created the video industry's great "in...
For the longest time, Netflix has been the subscription streaming service to beat. The Silicon Valley native pivoted to digital more than a decade ago, becoming a mainstay in more than 195 million hou...
We all love a good scroll that looks back at the year that was—even this year! Our team has been busy scouring the web to compile year-end lists that are relevant to marketers in their day-to-day, p...
Disney announced a virtual avalanche of updates and news for almost every one of its properties. But one of the company’s biggest franchises was strangely absent: in all the hullabaloo, where was Av...
Last Call is celebrating the holidays with the 20in20 countdown of the movie marketing partnerships showcasing the year's biggest promotional properties! Each day throughout the holiday season, we wil...
The Nerf Amban Phase-pulse blaster rifle is more than four feet long, and costs $120.
The Mandalorian has used plenty of awesome weapons and gadgets over his two seasons of adventure, but the Jawa-...
As Disney, Netflix and WarnerMedia try to boost new streaming-video hubs with glitzy movies and TV celebrities, rival Discovery plans a different hook: real life.
For the full story, visit Variety...
Disney Plus’ “The Mandalorian,” Marvel’s “Avengers” films and Netflix’s “Stranger Things” are the top entertainment franchises, according to a new survey from the National Research G...
When Wonder Woman 1984 opens in theaters on Christmas Day, most HBO Max subscribers will be able to watch the movie at home. Emphasis on most: Right now, that group of HBO Max subscribers does not inc...
Disney+ may be the sole home for major family movies like 'Cruella,' 'Peter Pan' and 'Pinocchio' as the company shifts its focus toward streaming.
Disney’s shift toward streaming could have a drama...
That is up from his September projection of 172 million, but down from an earlier estimate of 202 million, which marked an increase from a 126 million forecast and his initial estimate of 101 million....
Mobile ad spending will grow 20% to $290 billion worldwide next year as consumers spend more time using apps for at-home activities.
For the full story, visit Mobile Marketer - https://www.mobi...
But the selling and renting of movies and TV shows has actually taken a big hit during the pandemic, Digital Entertainment Group says.
Revenue from subscription VOD streaming services was up 38.7% ye...
A few splashy hit shows that hook viewers and create hype are more important than offering lots of mediocrity.
One would think a streaming service like Netflix (NASDAQ:NFLX) or Disney+ from Walt Disn...
As the company flips its attention to streaming, the former president of Disney Channels takes the helm as president and CCO of the newly formed Disney Branded Television unit.
For the full story, ...
Users can buy V-Bucks or make other in-game purchases to qualify for the offer.
For the full story, visit The Verge - https://www.theverge.com/2020/11/7/21553969/fortnite-in-game-purchases-disn...
Movie theaters rely on Disney's popular titles and franchises to attract audiences.
For the full story, visit Insider - https://www.insider.com/disney-plus-killing-movie-theaters-2020-10
A new Apple TV app arrives for Xbox One and next-gen Xbox consoles next month.
For the full story, visit The Verge - https://www.theverge.com/2020/11/2/21545980/apple-tv-xbox-app-november-10th-...
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