PepsiCo Making Bigger Play for Plant-Based Market
Beverages - CPG

PepsiCo is accelerating the development of plant-based foods it hopes could one day rival sales generated by some of its popular chip, tea and soda brands. The CPG's snack portfolio, which includes e...

Food Dive
May 19, 2021

Cheetos, Doritos Face Off In ‘Flamin’ Hot’ S...
CPG - Online - Retail

PepsiCo's Frito-Lay unit is offering people a chance to win branded merchandise by showing their love of Cheetos or Doritos through voting on social media for their favorite snack brand. The "Flamin' ...

Marketing Dive
April 30, 2021

Doritos Teams Up With Twitch Rivals Europe Event
CPG - Gaming

Twitch Rivals Europe has named its first sponsor for the streamer and esports event, with snack brand Doritos announced as an official marketing partner. As a result of the partnership, Doritos will ...

Esports Insider
March 3, 2021

Super Bowl LV: Ads by the Numbers
Sports

The big game's ads, broken down by sentiment, social engagement and more. Viewership for the game was down 15% from last year. Viewership of Super Bowl ads on YouTube during the game rose over 70% fr...

Marketing Dive
February 9, 2021

3D Doritos Are Returning to Shelves
Retail

Frito-Lay has seen that Change.org petition and heeded our impassioned demands — 3D Doritos are finally making a comeback! To refresh your memory, the triangular puffed-up snacks originally laun...

Popsugar
December 29, 2020

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