Buffalo Wild Wings & Doritos Introduce New Wing Flavor
CPG - Dining

Buffalo Wild Wings has officially added a new flavor to its lineup. The wings franchise has partnered with Doritos, adding its Flamin’ Hot Nacho chip flavor to the mix. Doritos Flamin’ Hot Nacho ...

April 7, 2022

Lay’s Launches Limited-Edition Doritos, Cheetos, Funyun-...

For its newest Lay’s potato chip flavors, Frito-Lay turned its focus to its own snack portfolio. The PepsiCo, Inc. subsidiary is bringing the flavors of Funyuns and Doritos to Lay’s chips. The ne...

Food Business News
July 27, 2021

Product Placement, Now Starring in the Streaming Era
Beverages - Branding - Theatrical

Hiram Lodge, the manipulative crime lord who targets the fictional town of Riverdale, sits back in his office chair. After plotting his latest scheme with a cohort over submarine sandwiches, he takes ...

July 23, 2021

Doritos’ Limited-Edition Bags Amplifies the Voices of Bl...

Last year, many brands made shows of general support to Black Lives Matter in the wake of worldwide protests against police brutality and violence in the U.S. For Doritos, this meant participating in ...

July 6, 2021

PepsiCo Making Bigger Play for Plant-Based Market
Beverages - CPG

PepsiCo is accelerating the development of plant-based foods it hopes could one day rival sales generated by some of its popular chip, tea and soda brands. The CPG's snack portfolio, which includes e...

Food Dive
May 19, 2021

Cheetos, Doritos Face Off In ‘Flamin’ Hot’ S...
CPG - Online - Retail

PepsiCo's Frito-Lay unit is offering people a chance to win branded merchandise by showing their love of Cheetos or Doritos through voting on social media for their favorite snack brand. The "Flamin' ...

Marketing Dive
April 30, 2021

Doritos Teams Up With Twitch Rivals Europe Event
CPG - Gaming

Twitch Rivals Europe has named its first sponsor for the streamer and esports event, with snack brand Doritos announced as an official marketing partner. As a result of the partnership, Doritos will ...

Esports Insider
March 3, 2021

Super Bowl LV: Ads by the Numbers

The big game's ads, broken down by sentiment, social engagement and more. Viewership for the game was down 15% from last year. Viewership of Super Bowl ads on YouTube during the game rose over 70% fr...

Marketing Dive
February 9, 2021

3D Doritos Are Returning to Shelves

Frito-Lay has seen that Change.org petition and heeded our impassioned demands — 3D Doritos are finally making a comeback! To refresh your memory, the triangular puffed-up snacks originally laun...

December 29, 2020

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