Hasbro Puts eOne Up for Sale Less Than 3 Years After Acquisiti...
Streaming - Television - Theatrical

Hasbro has listed Entertainment One’s (eOne) TV and film units for sale just under three years after acquiring the businesses in a $3.8 billion deal. Per Hasbro, the sale includes the parts of eOne...

November 17, 2022

Hasbro & eOne to Produce Play-Doh Feature Film
Theatrical - Toys

Hasbro is digging into its iconic Play-Doh IP for a new animated feature film produced by eOne. No specifics about the film’s story have been released yet, but Play-Doh joins a slate of other Hasbr...

March 18, 2022

LeVar Burton to Host TRIVIAL PURSUIT Game Show
Gaming - Streaming - Television

LeVar Burton may not be the next host of Jeopardy!, but his love for quiz shows has landed him another gig: Trivial Pursuit. The Star Trek and Reading Rainbow favorite will host a new Trivial Pursuit...

Hollywood Reporter
November 17, 2021

Peppa Pig Theme Park Reveals Opening Date, Ticket Prices
Attractions - Live Entertainment

The Merlin-owned park has updated its FAQ page with that opening date. In addition, the park has revealed that its walk-up one-day ticket prices will be $34.99, with advance-purchase tickets costing $...

Theme Park Insider
October 13, 2021

Girl Scouts and Hasbro’s MY LITTLE PONY Promote Friendsh...
CPG - Non-Profit - Partnerships - Press Releases - Streaming

NEW YORK, Sept. 21, 2021 /PRNewswire/ -- Girl Scouts of the USA (GSUSA) and Hasbro Inc. are joining forces to recognize the power of friendship and inclusivity. Together, the two brands develop...

Faisal Hussain
September 23, 2021

Reebok Launches ‘Peppa Pig’ Collection
Fashion - Television

Reebok and “Peppa Pig” are back with another treat for fans. The footwear brand and beloved animated character have joined forces once more on a footwear and apparel collection — this time drop...

Footwear News
July 29, 2021

Hasbro and eOne Launching Baby Alive Dolls YouTube Series
Streaming - Toys

If you grew up in the ‘90s, chances are you either played with a Baby Alive doll or had a friend with one. The dolls that let you pretend feed and diaper a little baby — just really put in a full ...

July 2, 2021

Former eOne exec Takes Over Preschool Content at BBC
Streaming - Television

BBC Children’s has hired Kate Morton as its new head of commissioning and acquisitions for the zero to six audience. Morton is currently wrapping things up as content strategy director of family bra...

June 3, 2021

Hasbro’s eOne Film, TV Revenues Fall
Streaming - Television - Toys

Entertainment One's production and distribution revenue slid 34 percent amid the continuing impact of the pandemic. Hasbro saw first quarter film and TV revenues trail surging toy sales as it deals wi...

Hollywood Reporter
April 27, 2021

Entertainment One Plans Rollout Of Unscripted TV Formats Based...
Streaming - Television

eOne has been stepping up its IP drive since it was acquired by Hasbro at the end of 2019. The company is developing an animated remake of Clue at Fox, plotting the film and television world of Dunge...

April 8, 2021

Spacetoon Snags Two eOne shows
Streaming - Television - Toys

Spacetoon and Hasbro’s Entertainment One have inked a deal that will see that Dubai-based broadcaster air Transformers: Rescue Bots (104 x 22 minutes) and Power Rangers Beast Morphers (44 x 22 minut...

April 7, 2021

Hugh Grant To Play Villain in Paramount And eOne’s Untitled ...
Streaming - Television

Hugh Grant and Sophia Lillis are set to join the cast of Paramount and eOne’s untitled film adaptation of Dungeons & Dragons, Hasbro’s wildly-popular game franchise from Wizards of the Coast. ...

March 3, 2021

Hasbro’s PJ Masks kick into action with World Taekwondo Fede...
Sports - Television - Toys

Hasbro revealed that the trio of young superheroes from its eOne division will enter the dojang with a dozen top athletes from the World Taekwondo Federation for the Get Active with the PJ Masks campa...

The Toy Book
December 2, 2020

Hasbro makes some noise with Peppa Pig
Podcasts - Streaming - Television - Toys

Following a successful album launch, the popular pig is getting into the podcast game with 10 new stories set to roll out globally. For the full story, visit Kidscreen  -  https://kidscreen.com/...

November 23, 2020

COVID-19 continues to challenge Hasbro in Q3

The toymaker's revenue fell 4% to US$1.78 billion in the third quarter, but the company expects improvements as live-action production resumes. For the full story, visit Kidscreen  -  https://kid...

October 27, 2020

As Quibi shutters, so goes nearly $2 billion in investments

The mobile streaming startup led by Jeffrey Katzenberg and Meg Whitman has closed just six months after launching. For the full story, visit Variety  -  https://variety.com/2020/tv/news/quibi-shu...

October 22, 2020

eOne preps new Power Rangers series & movie

Tapping into Hasbro's IP catalogue, Jonathan Entwistle has been brought in to reimagine content for the mighty morphin' brand. For the full story, visit Kidscreen  -  https://kidscreen.com/2020/1...

October 21, 2020

LastCall.News and MarketingPartnerships.com are powered by

The LA Office

For over 25 years, The L.A. Office has been an invaluable resource for brands and entertainment marketers as they try to reach the partnership marketing goals. Promotion marketing is a relationship-based business and The L.A. Office has a proven ability to bring together the people and companies that are driving the business. In addition to connecting people on LastCall.news and MarketingPartnerships.com, our portfolio of services include online and live marketing events, The L.A. Office Membership Program, and personalized consulting. Visit www.laoffice.com for more information.

Copyright © 2024 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.