Epic Games Teases FORTNITE and DRAGON BALL Crossover Event
Gaming - Streaming - Television

In the endless cavalcade of Fortnite crossovers comes a new one that I’m actually surprised hasn’t happened sooner. Goku’s potentially coming, meaning a handful of beloved Dragon Ball characters...

The Verge
August 12, 2022

The Hondaverse Comes to Fortnite on Twitch
Automotive - Gaming - Online - Streaming

The Fortnite category on Twitch has more than 80 million followers, and the automaker described the Hondaverse as a fully immersive virtual world within Fortnite on Twitch. The Hondaverse will featur...

June 30, 2022

Axe and Fortnite to Launch the ‘Mistaverse’
CPG - Gaming - Health & Beauty

Male grooming brand Axe is hoping to catch the eye of the rapidly-growing gaming community with a new activation in Fortnite, the immensely popular online video game. The ‘Mistaverse,’ as the acti...

The Drum
June 15, 2022

Volvo Cars and Epic Games Bring Real-time Photorealistic Visua...
Automotive - Gaming - Partnerships - Press Releases - Tech

To offer its customers the best possible user experience, Volvo Cars is bringing photorealistic visualisation technology into its next generation of electric cars through a new collaboration with Epic...

Faisal Hussain
June 2, 2022

Sony and LEGO owner KIRKBI Invest $1B Each in Epic Games

Sony has just invested $1 billion USD in a new round of funding for Fortnite and Unreal Engine creator Epic Games. The Japanese tech and gaming giant is joined by LEGO Group owner KIRKBI, who has als...

April 12, 2022

Sesame Workshop Brings Epic MegaGrant To Sesame Street To Deve...
Electronics - Gaming

Epic Games has awarded US$150,000 to Sesame Workshop for creating interactive content and games that feature the Sesame Street set. Epic Games is taking a US$150,000 trip to Sesame Street, giving non...

April 8, 2022

Epic and Lego Partner to Build a Metaverse For Kids
Gaming - Online - Tech

Two of the biggest names in entertainment are coming together to create a virtual space aimed at kids, through a new partnership between Fortnite developer Epic Games and Lego. “We are excited to co...

The Verge
April 7, 2022

Fortnite Partners With Balenciaga on Outfits for You and Your ...
Fashion - Gaming

Fortnite players will soon get to snag apparel from luxury brand Balenciaga for themselves and their in-game avatars. The duo announced Monday a partnership which includes adding Balenciaga outfits t...

USA Today
September 21, 2021

Judge Rules Apple Must Allow Other Forms of In-App Purchases
Gaming - Online - Tech

Judge Yvonne Gonzalez-Rogers issued a permanent injunction in the Epic v. Apple case on Friday morning, handing a major setback to Apple’s App Store model and bringing months of bitter legal joustin...

The Verge
September 10, 2021

Ariana Grande Headlines Fortnite’s Latest In-Game Concer...
Gaming - Live Entertainment - Music

Starting on Friday, Aug. 6, at 6:00 p.m. ET, anyone and everyone can log into Fortnite to experience being picked up by Ariana Grande's giant hand while she sings her biggest hits. After 2020's large...

August 9, 2021

Fortnite Teases Concert Series with ‘Record-Breaking Sup...
Gaming - Music

The next big Fortnite concert is happening very soon — but who will be performing remains a mystery. Developer Epic announced an event called the Rift Tour, which will take place from August 6th to ...

The Verge, Epic Games
July 30, 2021

Fortnite Adds a Ferrari As Its First Licensed Car
Automotive - Gaming

Epic Games has partnered with Ferrari to bring its legendary Italian sports car to Fortnite. The collaboration was unveiled in a blog post from the Fortnite team, announcing the Ferrari 296 GTB as a ...

July 22, 2021

Spotify’s Chief Legal Officer Calls Apple a “Ruthless ...
Streaming - Tech

This week I’m talking to Horacio Gutierrez, head of global affairs and chief legal officer of Spotify, to help me understand why Spotify and so many other app developers are so frustrated with Apple...

The Verge
June 1, 2021

Secrets Spill at Epic Games v. Apple Trial
Gaming - Streaming - Tech

It’s been just over three weeks since the Epic v. Apple proceedings kicked off, and the news has been relentless. So as we wait for a verdict to roll in, we’re taking a quick turn through all the ...

The Verge
May 28, 2021

Epic Spent $11.6M+ on Free Games and Gained 5M New Users In Re...

A new document released as part of Epic’s legal battle with Apple has revealed how much Epic paid developers to give away their games for free following the launch of the Epic Games Store in Decembe...

Epic Games
May 7, 2021

Fortnite Made More than $9 Billion in Revenue in First 2 Years

After a meteoric rise to popularity in 2018, Fortnite generated more than $5 billion in its first year for Epic Games, new financial documents reveal. The document, made public as part of Epic’s cou...

The Verge
May 5, 2021

Epic Games v. Apple Kicks Off With Kids Screaming ‘Free Fort...
Gaming - Tech

The Epic Games v. Apple trial is starting today, and it has begun with a court conference call full of kids screaming for Fortnite to return to mobile. The public call line allows anyone to dial in an...

The Verge
May 4, 2021

Fortnite’s Cash Cow is PlayStation, Not iOS, Court Documents...
Electronics - Finance - Gaming - Tech

Earlier this month, we learned that the iOS version of Fortnite was a huge revenue driver for Epic Games — the game earned more than $700 million from iOS customers over the two years before it was ...

The Verge
April 30, 2021

Microsoft Reduces Windows Store Sales Cut to 12%

Microsoft is shaking up the world of PC gaming today with a big cut to the amount of revenue it takes from games on Windows. The software giant is reducing its cut from 30 percent to just 12 percent f...

The Verge
April 30, 2021

Sony Invests $200M More in Epic Games

The company behind 'Fortnite' said the new financing values it at $28.7 billion. Sony Group has made another $200 million investment in Epic Games, the developer of Fortnite and the Unreal Engine used...

Hollywood Reporter
April 13, 2021

Epic Games is Buying Fall Guys Creator Mediatonic

Fortnite creator Epic Games is acquiring video game studio Mediatonic, the maker of smash hit Fall Guys, for an undisclosed sum, the companies announced on Tuesday. The deal marks one of Epic’s high...

The Verge
March 3, 2021

Roblox is Outpacing Broadcast TV for Audience Reach
Gaming - Toys

The videogame Roblox has outscored all broadcast TV channels in both the UK and US as the most powerful platform through which to reach young audiences, according to the latest insight from The Kids I...

Toy News Online
March 3, 2021

Hasbro Expands Fortnite Deal, NFL Flag to Use NERF Footballs
Branding - Gaming - Sports

Toy manufacturer Hasbro has announced new partnerships with both Epic Games and NFL Flag, the official youth flag football organization of the NFL. Hasbro’s new five-year contract with Epic Games w...

Sport Techie
March 1, 2021

Tron Comes to Fortnite
Gaming - Theatrical

The newest season of Fortnite marches on with another pop collaboration. This time, Fortnite is getting cosmetic outfits from Tron. The “End of Line” Collection available now in the Fortnite Item ...

February 12, 2021

The Man Behind Fortnite Is Making the Riskiest Bet of His Care...
Esports - Gaming - Online

Over the course of his career Tim Sweeney has been unafraid to take on tech industry giants. The CEO and founder of Epic Games has had a knack for picking the right battles while also shoring up his ...

February 10, 2021

Hasbro and Epic Games
Gaming - Partnerships - Toys

Hasbro and Epic Games partnered together to release a new themed skin in the popular game Fortnite

Hasbro and Epic Games
February 10, 2021

Verizon and Fortnite
Gaming - Partnerships - Streaming

Verizon partnered with Epic Games on a Super Bowl promotion launching a virtual football stadium inside Fortnite.

Verizon and Epic Games
February 5, 2021

Welcome to the age of real-time animation

It’s blunt advice, but it’s what gaming consultant Andreas Carlen say kids content producers need to do if they are considering investing in a real-time animation pipeline. Real-time technology w...

February 1, 2021

Epic Games Beats Nintendo as the World’s Most Popular Ga...

With the world still deep in the COVID-19 pandemic, people are gaming more than ever before while stuck inside their homes. Noting the changes in purchasing patterns over the last year, ...

January 29, 2021

The Predator comes to Fortnite
Gaming - Theatrical

The Predator, the Yautja warrior who made his debut in the 1987 film Predator, is the latest addition to Fortnite. Epic Games announced Wednesday that the Predator is now available in Fortnite as part...

January 21, 2021

Fortnite’s Epic Games Moves Into Movies With Animated ‘Gil...
Gaming - Streaming - Theatrical

Fortnite developer and publisher Epic Games is set to make its first known investment in feature films with animated movie Gilgamesh, based on the hero from ancient Mesopotamian mythology. The develo...

January 21, 2021

Dying malls turning into corporate campuses
Gaming - Retail - Tech

Struggling or shuttered shopping malls are sometimes redeveloped into medical buildings, multifamily residences and even Amazon distribution centers, but some are finding new life as headquarters or c...

January 13, 2021

Epic Games buys mall for new HQ for $95M

Epic Games announced Sunday that it has reached an agreement to purchase Cary Towne Center in Cary, North Carolina, and plans to turn the location into its new headquarters by 2024. According to publi...

Esports Observer
January 5, 2021

How the Video Game Industry Quietly Powered Through a Pandemic

From breakout "COVID" hits to the rise of in-game musical events, record franchise sales and the launches of two next-gen consoles, the year 2020 has actually been eventful for games. While the corona...

Hollywood Reporter
December 24, 2020

20-in-20 Marketing Partnerships, Movies: Tenet
Fashion - Gaming - Partnership Blogs - Retail - Streaming

Last Call is celebrating the holidays with the 20in20 countdown of the movie marketing partnerships showcasing the year's biggest promotional properties! Each day throughout the holiday season, we wil...

Earl Schultz
December 24, 2020

Black Panther is now available in Fortnite
Gaming - Theatrical

Marvel superhero Black Panther is now available in Fortnite. You can get him, Captain Marvel, and Taskmaster as part of the Marvel Royalty and Warriors Pack. Epic had hinted toward Black Panther’s ...

The Verge
December 22, 2020

Facebook blasts Apple in new ads over iPhone privacy change
Online - Tech

Facebook is running ads Wednesday decrying Apple over a privacy change that it claims will hurt small businesses that rely on targeted ads. Apple will soon be making a change to settings on users’ ...

December 16, 2020

Travis Scott Reportedly Grossed $20M for Fortnite Concert
Gaming - Music

For comparison, a single night on Scott’s 2019 Astroworld tour reached $1.7M, with the full tour grossing $53.6M. Rapper Travis Scott has become a cultural icon with a myriad of high budget brand...

Esports Observer
December 4, 2020

God of War’s Kratos is coming to Fortnite

Fortnite is no stranger to tie-ins — the battle royale’s season 5 battle pass has already kicked off with a picture-perfect Mandalorian and Baby Yoda skin, for example — but its next character a...

The Verge
December 3, 2020

BTS and Fortnite
Gaming - Music - Partnerships

K-pop group BTS partnered with Fortnite to debut their music video on Fortnite’s Party Royale Island.

BTS | Fortnite
November 30, 2020

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