Podcasts are Coming to Facebook
Online - Podcasts - Podcasts

Facebook is planning to start rolling out its podcast product next week, on June 22nd, and, eventually, add a feature that’ll allow listeners to create clips from their favorite shows. According to...

The Verge
June 17, 2021

TikTok Takes Over for YouTube as Major VidCon Sponsor
Attractions - Influencers - Online - Tech

TikTok has signed on to become the major sponsor of VidCon 2021, taking over from YouTube, which has been the headline supporter of the event since 2013. Indeed, with TikTok as the major sponsor, the ...

June 16, 2021

The Big Oil Instagram Influencers Are Here
Influencers - Online - Retail

Compared to some other brands, Big Oil has made relatively small forays into the world of Instagram marketing—but if history is any indication, they’re just getting started. Cherrie Lynn Almonte ...

June 16, 2021

Facebook’s Smartwatch is Coming, with Cameras & AR
Electronics - Online - Tech

The device will feature a display with two cameras that can be detached from the wrist for taking pictures and videos that can be shared across Facebook’s suite of apps, including Instagram. https:...

The Verge
June 10, 2021

Facebook & Instagram Launch Influencer Affiliate Tool for...
Fashion - Health & Beauty - Influencers - Online - Retail

Creators have always used Instagram to share products they love, and people trust their favorite accounts for inspiration and new products. Today, select creators can tag products from the brands they...

June 10, 2021

Facebook, Messenger, & Universal Launch Digital ‘Fa...
Streaming - Tech - Theatrical

Buckle Up! In celebration of the 20th anniversary of the Fast & Furious franchise and the upcoming theatrical release of F9 on June 25th, Messenger and Facebook have teamed up with Universal Pictu...

Messenger News
June 10, 2021

Pinterest Adds a Shopping List Feature to Round Up Your Saved ...
Online - Retail

The new Pinterest Shopping list feature saves all your Product Pins in one place, so when you’re ready to purchase you won’t have to hunt around through your saved Pins and Boards to find the prod...

June 7, 2021

Facebook Data Usage Will Be Probed by EU

The U.K. Competition and Markets Authority (CMA) and the European Commission have launched probes into Facebook’s use of data for online classified ads and dating, and whether an unfair advantage is...

June 4, 2021

Sephora Sees Promise in its Social-Shopping Future
Health & Beauty - Online - Retail

Shortly after Instagram enabled companies to set up digital storefronts on its platform, Sephora debuted its shop. Its 20 million followers on the network could now find and buy its beauty products di...

June 3, 2021

What Live Sports on Amazon Means for Brands
CPG - Retail - Sports - Streaming - Television

On the surface, the new focus on sports might seem like an odd choice. Sports streaming rights are incredibly expensive — the NFL deal is costing Amazon about $1 billion a year — and while Amazon ...

Modern Retail
May 21, 2021

Poshmark Partners with Snapchat on Poshmark Mini
Online - Retail - Tech

The social commerce resale giant has teamed up with Snapchat to create a Mini shopping experience on Snapchat’s app, becoming the first preloved e-retailer to sell on the platform. Poshmark in 2018...

May 21, 2021

PayPal Expands E-Commerce Capabilities with Happy Returns Acqu...
Online - Retail

Looking to create more of an end-to-end ecommerce solution and move beyond the perception that it’s a payments platform only, PayPal has acquired Happy Returns, which consolidates returns for its re...

Multi Channel Merchant
May 17, 2021

TikTok Begins Testing In-App Shopping
Fashion - Online - Retail - Tech

TikTok’s dream of becoming a shopping destination appears to be taking a major step forward: On Thursday, reports began circulating that ByteDance’s social video app is testing e-commerce features...

May 13, 2021

Starbucks May Ditch Facebook
Online - Retail

Facebook is scrambling to prevent Starbucks from leaving its platform after the world’s largest coffee company said it was dismayed by hateful comments left on its posts about racial and social just...

Buzzfeed News
May 12, 2021

Only 4% of iOS Users are Letting Apps Track Them
Online - Tech

Just 4% of ‌iPhone‌ users in the U.S. have actively chosen to opt into app tracking after updating their device to iOS 14.5. The data is based on a sampling of 2.5 million daily mobile active user...

May 10, 2021

More Than 40 AGs Ask Facebook to Scrap Instagram for Kids
Online - Tech

Attorneys general from 44 states and territories urged Facebook to abandon its plans to create an Instagram service for kids under the age of 13, citing detrimental health effects of social media on k...

May 10, 2021

TikTok Maintains its Position at the Top of the Monthly App Do...
Online - Tech

While audio social may be the trending function of the moment, and copycat versions of TikTok continue to gain traction on YouTube, Snapchat and Instagram, the original has still held its ground in th...

Social Media Today
May 7, 2021

Sour Patch Kids Introduces Brand’s First Mystery Flavor
Branding - CPG - Online

The Sour Patch Kids brand is introducing a mystery flavor for the first time and is inviting fans to play detective for a chance to win $50,000 and other instant prizes. The limited-edition mystery fl...

Candy Industry
May 5, 2021

Facebook Board Upholds Trump Ban

Facebook was justified in its decision to suspend then-President Donald Trump after the Jan. 6 insurrection at the U.S. Capitol, the company's Oversight Board said on Wednesday. That means the compan...

May 5, 2021

TikTok is Now the No. 2 Platform for Influencer Marketing
Influencers - Tech

TikTok is now the second most popular platform for influencer marketing, right behind Instagram. 68% of marketers surveyed by Linqia said they planned to use TikTok for influencer marketing in 2021. H...

May 3, 2021

Petco Hosts Pet Fashion Show, Sells Product on Facebook Live
Influencers - Online - Pets - Retail

During the pandemic, the humanization of pets has driven innovation and several companies expanded into dog and apparel accessories. Embracing the ongoing trend, Petco hosted a pet fashion show and do...

April 30, 2021

Livestreaming Popularity set to Grow in 2021, Coresight Resear...
Online - Retail - Streaming

Livestreaming is gaining popularity among brands and consumers as it offers a more immersive shopping experience. Coresight's research indicates that brands can extend their reach to more consumers, ...

Marketing Dive
April 29, 2021

Facebook to Spend $5M Paying Reporters to Join its Local News ...
Online - Tech

Facebook says it will spend $5 million paying local journalists on a new publishing platform. Reuters reported the news on Thursday, saying independent journalists could begin applying for the program...

The Verge
April 29, 2021

Washington Football Team, Bud Light Announce Draft Lineup
Beverages - CPG - Online - Sports

The Washington Football Team announced today the virtual line-up for Draft Week '21 Live Online presented by Bud Light. Live coverage each day of the NFL Draft will be available on the Washington Foot...

PR Newswire
April 28, 2021

English Soccer to Boycott Social Media in Response to Online A...
Online - Sports - Tech

A coalition of English soccer's largest governing bodies and organisations including the Football Association (FA), Premier League and English Football League (EFL) will go silent on social media this...

Sports Pro Media
April 27, 2021

Facebook Prepares For Apple’s iPhone and iPad Privacy Up...
Electronics - Tech

OK, iPhone owners, it's decision time. This week, Apple will release updates to its device operating systems that will require apps to ask for permission to track your activity online. Once you upda...

USA Today
April 26, 2021

Facebook Launches Campaign Showcasing Creators in Nigeria ...
Influencers - Tech

Facebook has launched a new campaign tagged “Facebook Creators campaign” in Nigeria and Ghana, showcasing the inspiring stories of leading content creators who have succeeded in various creative i...

Brand Times
April 23, 2021

Facebook Begins Testing In-Stream Video Topics
Online - Tech

Facebook is announcing some new capabilities for video advertisers on Facebook and Instagram, as well as new numbers about the potential audience that those ads might reach. Numbers first: The compan...

Ad Week
April 22, 2021

VR Remake of Resident Evil 4 to Launch on Oculus
Gaming - Tech

Facebook Reality Labs has offered more detail about a virtual reality remake of Resident Evil 4, following Capcom’s original announcement last week. The game will launch later this year exclusively ...

The Verge
April 22, 2021

Facebook Won’t Sell Ads in its Instagram App For Kids
Influencers - Online

Facebook has kept mostly quiet about its plans to build a version of Instagram for children under the age of 13, which has already drawn the ire of parents, child advocates and U.S. lawmakers concerne...

April 21, 2021

Facebook Looks To Make Audio More Social
Influencers - Online - Podcasts

Facebook is making a major push into audio, integrating podcasts, establishing a live chat answer to Clubhouse and launching a new format called Soundbites. The initiatives were highlighted by CEO Ma...

April 20, 2021

Twitter, Facebook, and Snap are Part of White House Vaccinatio...
Health & Beauty - Online - Tech

Facebook, Twitter, and Snap are among the companies that will assist with the Biden administration's promotional campaign for vaccine eligibility, Axios reported. The White House had set a date of May...

The Verge
April 19, 2021

Instagram Will Test Letting Users Toggle Public Like Counts On...
Influencers - Online

Instagram will test giving people more control over where they see like counts on posts. The company announced a “small global test” that will present users with three options when it comes to the l...

The Verge
April 15, 2021

Facebook’s Hotline is its First Crack at a Clubhouse Competi...
Electronics - Online - Tech

Facebook’s experimental app development division, the NPE Team, has released a new Q&A platform that borrows concepts from buzzy, audio-only social network Clubhouse but with dashes of live-stre...

The Verge
April 8, 2021

Rick Caruso Says He’ll Accept Rent in Bitcoins
Attractions - Finance - Retail

Bitcoin is making its way into the material side of real estate. Billionaire developer Rick Caruso, owner of the perpetually mobbed The Grove in Los Angeles, said that his apartment and retail tenants...

Commercial Observer
April 8, 2021

TikTok’s Competition Heats Up, but There’s Plenty ...
Influencers - Online - Tech

During the pandemic, TikTok experienced a meteoric rise in downloads and engagement as people turned towards the short-form, DIY video service for entertainment. "TikTok has been able to build and gr...

April 7, 2021

Norwegian Cruise Line To Launch Docuseries About Cruise Restar...
Streaming - Travel

Norwegian Cruise Line is preparing to return to service on July 25, 2021, and has created a new docuseries called “EMBARK – The Series,” about the cruise line’s comeback. The first five episod...

Travel Pulse
April 7, 2021

Why Verizon is Launching its Yahoo Shops Marketplace
Online - Retail

Yahoo is entering the marketplace wars. Verizon Media Group announced that it is building out a third-party marketplace called Yahoo Shops, which will launch with roughly 50 sellers later this year an...

Modern Retail
April 6, 2021

Airheads Spoofs Skip Ad Feature on Digital Video Ads
Agencies - CPG - Online

Airheads, the taffy-like candy marketed by confectioner Perfetti Van Melle, this month launched a digital video campaign that toys with the idea of hitting the "skip ad" button to make real-life momen...

Marketing Dive
April 5, 2021

As Customer Data Gets Scarcer, Performance Marketers Face Fall...
Agencies - Branding - Online - Tech

Brands that have relied solely on quick and easy digital customer acquisition tricks to grow their businesses face a tough road ahead. And the leagues of guru-style performance marketers will likely s...

Modern Retail
April 5, 2021

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