How Brands Design Loyalty Programs with Data in Mind
Branding - Online - Retail - Tech

In-house rewards and loyalty programs continue to rise in popularity, as brands are seeking out new ways to collect first-party data. There are a few reasons why data collection is becoming the domin...

Modern Retail
March 31, 2021

Why Brands are Going All In on Direct Mail
Branding - Retail

Direct mail continues to be a popular choice for digital brands. For example, nearly a decade after launching its designer handbags, Mansur Gavriel is debuting its first direct mail campaign. This mon...

Modern Retail
March 16, 2021

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