A TikTok Tune is Becoming Sally Beauty’s New Anthem
Health & Beauty - Influencers - Music - Online - Retail

Sally Beauty has long been known for selling hair color, styling tools and other beauty products. Yet over the past several years, it has faced challenges familiar to many brick-and-mortar retailers: ...

CNBC
June 4, 2021

Etsy to Buy Apparel Resale Site Depop for $1.6B
Fashion - Retail

This deal allows the company to grow without sacrificing its reputation as a marketplace that caters to consumers on the lookout for special, well-made or vintage items. It also allows Etsy to jump i...

RetailDive
June 2, 2021

Shein Tops Amazon as Most-Downloaded Shopping App
Influencers - Online - Retail - Tech

In mid-May, Shein surpassed Amazon as the most downloaded iPhone shopping app in the US, something it had already done in Google Play downloads the week prior. The retailer has driven large site traff...

Modern Retail
May 25, 2021

Poshmark Partners with Snapchat on Poshmark Mini
Online - Retail - Tech

The social commerce resale giant has teamed up with Snapchat to create a Mini shopping experience on Snapchat’s app, becoming the first preloved e-retailer to sell on the platform. Poshmark in 2018...

Forbes
May 21, 2021

Snapchat Bets Big on AR’s E-Commerce Future
Influencers - Online - Retail - Tech

Snapchat recently acquired fashion recommendation app Screenshop earlier in April, as reported by The Information, and sizing tech company Fit Analytics in March for an undisclosed amount. The company...

RetailDive
May 11, 2021

Gen Z Helps Create Krispy Kreme Smartfood Popcorn
CPG - Dining

The newest Smartfood Popcorn combines the fun of snacking with a breakfast treat! And it was thought up with help from a Gen Z consumer panel. Smartfood and Krispy Kreme have joined forces to launch ...

Candy Industry
April 28, 2021

Brands Could Lose Gen Zers Over Poor Digital Experiences
Influencers - Online

Gen Z is known for being "digital natives" who were born after the internet was commercialized and who grew up using smartphones, making them fluent in messaging, social media and other apps. As they ...

Marketing Dive
April 16, 2021

Food is Gen Z’s Top Spending Priority, Survey Finds
CPG - Retail

Food is Gen Z's top spending priority, taking 23% share of their wallet this spring, according to a semiannual report from Piper Sandler assessing teen spending and brand preferences. This figure is u...

Food Dive
April 15, 2021

4 Ways Consumer Spending Will Change Once More People Are Vacc...
Retail

Here are four predictions of post-pandemic trends, based on surveys and reports by experts: Consumers are still anxious, and that may influence what they buy and how they shop. Grocery shopping may b...

CNBC
April 12, 2021

Gen Z be the ‘most disruptive generation ever’ for retail ...
Branding - CPG - Retail

A Bank of America report describes Gen Z as the “most disruptive generation ever,” due not only to their technological savviness but also for their focus on sustainability and activism. The rep...

Retail WIre
December 5, 2020

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