General Mills is celebrating the upcoming the premiere of Marvel Studios’ new film Black Panther: Wakanda Forever by releasing two new fruit-flavored snacks for fans to enjoy this fall.
As part of ...
MINNEAPOLIS--(BUSINESS WIRE)--REESE’S PUFFS is taking fans beyond the cereal bowl and reimagining the future of breakfast — in the metaverse, and in real life — in collaboration with contemporar...
MINNEAPOLIS, Nov. 2, 2022 /PRNewswire/ -- Think big? Think again! Introducing General Mills' new itty-bitty innovation: Minis cereals! These teeny versions of fan favorites pack the crunchy, bowl-fu...
Food company General Mills Inc., Oreo maker Mondelez International Inc., Pfizer Inc. and Volkswagen AG’s Audi are among a growing list of brands that have temporarily paused their Twitter advertisin...
Whether it be eroded sculptures or figurines, Brian Donnelly a.k.a. KAWS’ works continue to bring a fun take on nostalgia. Now, the American artist has teamed up with the Museum of Graffiti for a co...
General Mills is getting a jumpstart on joy and cheer by showcasing several new and returning product launches.
Betty Crocker Reese’s Trees Cookie Kit
Betty Crocker Melted Snowman Cookie Decorating...
After sharing a limited-edition AMBUSH x Reese’s Puffs Cereal box, General Mills is now preparing to release a special Spider-Man collaboration. Later this month, Cinnamon Toast Crunch will be ...
After delivering 2019’s Travis Scott release and a KAWS collaboration back in 2021, General Mills is now readying up a Reese’s Puffs Cereal team-up with AMBUSH. Dubbed the “AMBUSH UNIVERSE Reese...
Families Can Bring the Power of Lucky’s Charms to Life in New Interactive Game and Have the Chance to Nominate a Local Park for the Ultimate Glow-Up
Lucky Charms is extending its magic beyond the c...
MINNEAPOLIS--(BUSINESS WIRE)--This back-to-school season, Nature Valley is launching a first-of-its-kind rewards program on TikTok for families who are making sustainable choices to reduce, reuse and ...
MINNEAPOLIS--(BUSINESS WIRE)--Cinnamon Toast Crunch is taking absurdly delicious to a new level with the debut of CinnaFuego Toast Crunch. This epic new cereal is the first to combine sweet cinnamon a...
Coming in Frankenberry, Count Chocula, Boo-Berry, Frute Brute flavors.
The American artist has designed four playful flavors for this new initiative, all of which are based on their own fictional cha...
On the road to Jurassic World Dominion‘s arrival in theaters, we can expect to see store shelves once again overtaken by all sorts of dino goodies, including the brand’s own cereal!
General Mills...
Ahead of next week's anticipated release of Sonic The Hedgehog 2 in theaters, Sega and General Mills have announced a partnership to bring the spikey blue hedgehog to breakfast nooks nationwide.
Gene...
General Mills is launching its Cinnamoji Toast Crunch cereal for a limited time only.
General Mills’ popular Cinnadusted breakfast staple releases the first of its kind cereal with a spoonful of em...
That’s why Chiquita bananas, General Mills Big G cereals and Yoplait yogurt are joining forces with their “Go Bananas for Breakfast!” campaign to show that a balanced breakfast doesn’t have to...
CPG partnerships offer an engaging way for streaming & television studios to promote and celebrate their show releases! From cereal and coffee to macaroni and cheese, check out five streaming &...
SUNNYVALE, Calif., Oct. 12, 2021 /PRNewswire/ -- Google today announced it has expanded its partnership with General Mills, as the food leader has selected Google Cloud as its preferred cloud par...
MINNEAPOLIS--(BUSINESS WIRE)--General Mills is introducing a new way to be part of a tailgate with the launch of the very first virtual “homegate” through its Tailgate Nation program. The new expe...
General Mills started a mobile-based campaign that offers students and schools a chance to win rewards during back-to-school season. The marketer of brands such as Cheerios, Yoplait and Nature Valley ...
With two products – creamy nut butter bars and crunchy almond crisps – Good Measure is aimed at an underserved group of consumers that cares about the nutritional quality of food and how it intera...
As the Covid-19 pandemic engenders a massive reassessment of hygiene practices, the tradition of blowing out birthday candles is coming under long-overdue scrutiny due to its risk of spreading germs.
...
The company said Chobani Zero Sugar, shipping to retailers this month, is the first nationally distributed product in the U.S. yogurt aisle that has no trace of sugar. Each serving has 60 calories, us...
General Mills is auctioning 10 original digital artworks to celebrate the return of Chocolate Dunkaroos snacks and raise money for charity. The illustrations are in the form of nonfungible tokens (NFT...
General Mills has added a new high-protein yogurt to its keto-friendly Ratio product line that contains 25 grams of protein and 3 grams of sugar, according to a press release. The company claims it is...
The bar business of General Mills, Inc. continued to struggle in the third quarter ended Feb. 28, but company executive found positives in a March 24 earnings call.
“In bars, because it really is e...
When a story began circulating this week about a disturbing discovery in a box of Cinnamon Toast Crunch, consumers were horrified. On Monday morning, he ate a bowl of his favorite cinnamon sugar-strip...
General Mills' Pillsbury brand is debuting a line of Soft Baked Cookies, marking its first product for the ready-to-eat cookie space in its more than 150-year history.
The cookies are made with a ble...
Lately, brands haven’t had to ask anyone for directions to Sesame Street. After pitching DoorDash at the Super Bowl, Elmo and friends are also popping up as the faces of a new General Mills cereal.
...
While innovation continued at a level pace in 2020, the number of line extensions fell 29% compared to the previous three-year average, according to a new analysis by IRI. This is as consumption shift...
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