HARIBO launched GOOD NEWS GOLDBEARS on National Gummi Bear Day
CPG - Press Releases

HARIBO, America's #1 gummi brand and inventor of the gummi bear, will post a first-of-its-kind social media video broadcast, "Good News Goldbears" on National Gummi Bear Day this Thursday, April 27. T...

Sasha Villalobos
April 28, 2023

The Future of Food Licensing
CPG - Dining

Food for thought: Is food licensing worth the rush? Chris Byrne digs into whether food-inspired products from Jakks Pacific, Ravensburger and Impact Confections will keep fresh or sour quickly. Chri...

July 7, 2021

Haribo | Puma
CPG - Fashion - Partnerships

Haribo partnered with Puma to launch a collection of Puma shoes inspired by Haribo gummy bear candies. The partnership consisted of Haribo and Puma created and launching a co-branded collection of ...

Haribo | Puma
June 29, 2021

Puma & Haribo Create Gummy Goldbears Sneakers
CPG - Fashion

Puma has given one of their most popular silhouettes a sugary upgrade. After joining forces on a first collection last month, Puma and Haribo have teamed up once again to deliver more sweet treats, t...

Footwear News
June 23, 2021

Haribo makes adults sound like kids with Instagram AR lens
CPG - Online - Tech

Haribo this week introduced an augmented reality (AR) lens on photo-sharing app Instagram that makes adults sound like they're speaking in a kid's voice Instagram users who play with the "Kids' Voi...

Marketing Dive
December 9, 2020

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