St. Ives Launches New Solutions Product Line Ahead of Instagra...
Health & Beauty

St. Ives has launched a new Solutions product line targeting the skin of stressed students. The of affordable line of acne products, which starts at $5.99, consists of an acne control cleanser, spot t...

October 20, 2021

Facebook Halts Plans for ‘Instagram Kids’ App After Backla...
Electronics - Tech

Facebook is tabling “Instagram Kids” for now — but at the same time, Adam Mosseri, head of Instagram, says that launching an app for kids under 13 is still “the right thing to do.” News of ...

September 28, 2021

Mental Health: TikTok Rolls Out Support to Combat Suicide Sear...
Health & Beauty - Influencers - Tech

TikTok has announced a set of features to help users struggling with mental health issues and thoughts of suicide. The features include guides on wellbeing and support for people who are struggling w...

September 15, 2021

Hollister Launches ‘Good Vibras’ to Support Latinx...
Fashion - Influencers

Abercrombie & Fitch’s Gen Z-focused Hollister brand announced on Thursday the launch of a first-of-its kind, long-term program dedicated to supporting the Latinx creator community.Dubbed 'Hollis...

Fashion Network
September 13, 2021

Benefit And Other Beauty Brands Are Speaking Out Against Texas...
Health & Beauty

Last Wednesday, September 1, Texas passed SB 8, a law that effectively bans abortion in the state. The response on social media, both from the general public and celebrities, was swift. The following ...

September 8, 2021

Everyone Knows It’s Slinky! Slinky Looks for its New Jin...
Influencers - Online - Press Releases - Toys

PHILADELPHIA, Aug. 30, 2021 /PRNewswire/ -- Today, children's consumer goods leader Just Play unveils a new sound for Slinky®, the original walking spring toy, and invites others to join in by cr...

Faisal Hussain
August 30, 2021

Instagram Publishes New ‘Insider’ Magazine Which E...
Influencers - Online

Instagram has published the third edition of its ‘Instagram Insider’ digital magazine, which takes a look at emerging trends based on platform engagement, and provides tips and insights to help gu...

August 27, 2021

TikTok Radio by SiriusXM to Feature Viral Hits, ‘For You...
Influencers - Music

TikTok Radio was launched today by SiriusXM, and it brings a show where popular songs and viral songs in the short video application would be featured and highlighted. The program would bring a new st...

Tech Times
August 27, 2021

Instagram’s New Promotional Campaign Celebrates the Dive...

Instagram has launched a new promotional push which celebrates the diversity of Instagram users, under the slogan “Who We Become is Yours to Make.” The campaign, shot by Photographer Bella Newman...

August 13, 2021

Instagram is Limiting How Advertisers Can Target Young People
Influencers - Online

Facebook-owned Instagram is introducing changes designed to make the app safer for young people. From now on, anyone signing up to the service who’s under the age of 16 (or under 18 in certain count...

The Verge
July 27, 2021

Facebook, Instagram to Pay Out $1 Billion to ‘Reward’ Crea...

Facebook claims it will be opening its checkbook in a big way for creators: CEO Mark Zuckerberg said the social-media giant will pay out more than $1 billion to creators on Facebook and Instagram thro...

July 14, 2021

FabFitFun Debuts ‘Shop with Friends’ Feature, 5-Da...
Fashion - Health & Beauty - Retail

FabFitFun, best known for its subscription box service, introduced a Shop with Friends feature and announced the launch of FabFitFun Week. Shop with Friends will allow members to invite three of thei...

July 14, 2021

The Future of Online Retail Looks a Lot Like QVC
Online - Retail

Retailers as varied as Walmart, Amazon, Gucci and Levi’s are experimenting with live-stream shopping events, which are projected to generate $11 billion in U.S. sales this year. Live-streamed shopp...

The Washington Post
July 9, 2021

‘We’re No Longer A Photo-Sharing App’ Says H...

As multiple social media platforms adapt to shifting user habits, Adam Mosseri, head of Instagram, recently announced that the app is pivoting away from being primarily a photo-sharing app. Instead, ...

Retail Dive
July 8, 2021

Starbucks Tests Ordering Drinks Through Facebook and Instagram
Beverages - Dining

Starting Tuesday, Starbucks customers can swipe images on Facebook and Instagram that will take them to a special Starbucks webpage to order either an Iced Matcha Latte with Chai or the Pink Drink Rem...

July 2, 2021

Instagram Preparing Subscriber-Only Exclusives

Instagram is readying an “Exclusive Stories” function similar to Twitter’s recently announced “Super Follow” feature, the website 9to5Mac reported on Wednesday (June 30). Citing “reverse ...

July 1, 2021

Instagram Will Finally Let You Post from a Computer
Online - Tech

Since its inception, Instagram has been a mobile-first app. While it has a website where you can look at your feed, watch Stories, and chat with your friends over DMs, you can’t post photos. Well, ...

The Next Web
June 25, 2021

WhatsApp Gets Shops; Facebook Moves into Next eCommerce Phase
Online - Retail

Facebook has announced a range of new shopping and discovery tools, including Shops on WhatsApp, and Shop listings in Facebook Marketplace, as well as a new visual product search option on Instagram w...

June 24, 2021

Brands & Retailers Need to Rethink Digital Marketing
Branding - Fashion - Health & Beauty - Influencers - Online

What’s become clear to e-tailers globally is that the Facebook-dominated era, which fuelled thousands of new direct-to-consumer brands, is transforming. Already, marketers must think more broadly ab...

Vogue Business
June 21, 2021

Instagram Reels Now Has Ads

Get ready to start seeing ads in Instagram Reels. The app’s video feed / TikTok clone will start including ads today across the globe. They’ll look just like any other Reel — full-screen, loopin...

The Verge
June 17, 2021

The Big Oil Instagram Influencers Are Here
Influencers - Online - Retail

Compared to some other brands, Big Oil has made relatively small forays into the world of Instagram marketing—but if history is any indication, they’re just getting started. Cherrie Lynn Almonte ...

June 16, 2021

Facebook’s Smartwatch is Coming, with Cameras & AR
Electronics - Online - Tech

The device will feature a display with two cameras that can be detached from the wrist for taking pictures and videos that can be shared across Facebook’s suite of apps, including Instagram. https:...

The Verge
June 10, 2021

Facebook & Instagram Launch Influencer Affiliate Tool for...
Fashion - Health & Beauty - Influencers - Online - Retail

Creators have always used Instagram to share products they love, and people trust their favorite accounts for inspiration and new products. Today, select creators can tag products from the brands they...

June 10, 2021

Pet Supplies Plus Teams with Ziebart for Road Trip Season
Automotive - Pets

Pet Supplies Plus and Ziebart, a Troy, Mich.-based company that provides automotive appearance and protection services, have teamed up to launch #CoPilotPets, a campaign to promote pet safety and car ...

Pet Product News
June 10, 2021

Sephora Sees Promise in its Social-Shopping Future
Health & Beauty - Online - Retail

Shortly after Instagram enabled companies to set up digital storefronts on its platform, Sephora debuted its shop. Its 20 million followers on the network could now find and buy its beauty products di...

June 3, 2021

Instagram Rolls Out Feature for Product Drops
Fashion - Tech

Instagram is adding a new feature to enable online shoppers to link to product drops through its app, TechCrunch reported Wednesday (May 26). Instagram Drops now have a specific spot on the Shop tab ...
May 27, 2021

Poshmark Partners with Snapchat on Poshmark Mini
Online - Retail - Tech

The social commerce resale giant has teamed up with Snapchat to create a Mini shopping experience on Snapchat’s app, becoming the first preloved e-retailer to sell on the platform. Poshmark in 2018...

May 21, 2021

Instagram Announces ‘Creator Week’ to Provide Plat...
Influencers - Online

Instagram has set a three-day program dubbed Creator Week — the social-media platform’s first professional development event series designed to help creators grow their followings and make more mo...

May 19, 2021

TikTok Begins Testing In-App Shopping
Fashion - Online - Retail - Tech

TikTok’s dream of becoming a shopping destination appears to be taking a major step forward: On Thursday, reports began circulating that ByteDance’s social video app is testing e-commerce features...

May 13, 2021

Starbucks May Ditch Facebook
Online - Retail

Facebook is scrambling to prevent Starbucks from leaving its platform after the world’s largest coffee company said it was dismayed by hateful comments left on its posts about racial and social just...

Buzzfeed News
May 12, 2021

Snapchat Bets Big on AR’s E-Commerce Future
Influencers - Online - Retail - Tech

Snapchat recently acquired fashion recommendation app Screenshop earlier in April, as reported by The Information, and sizing tech company Fit Analytics in March for an undisclosed amount. The company...

May 11, 2021

Only 4% of iOS Users are Letting Apps Track Them
Online - Tech

Just 4% of ‌iPhone‌ users in the U.S. have actively chosen to opt into app tracking after updating their device to iOS 14.5. The data is based on a sampling of 2.5 million daily mobile active user...

May 10, 2021

More Than 40 AGs Ask Facebook to Scrap Instagram for Kids
Online - Tech

Attorneys general from 44 states and territories urged Facebook to abandon its plans to create an Instagram service for kids under the age of 13, citing detrimental health effects of social media on k...

May 10, 2021

Gen Z & the Style Tribes of TikTok
Fashion - Influencers - Online

In the fashion community, especially, it has enabled the proliferation of countless “style tribes,” each with their own visual identity and ethos. “Social-born aesthetics are certainly not new, ...

May 7, 2021

TikTok Maintains its Position at the Top of the Monthly App Do...
Online - Tech

While audio social may be the trending function of the moment, and copycat versions of TikTok continue to gain traction on YouTube, Snapchat and Instagram, the original has still held its ground in th...

Social Media Today
May 7, 2021

Nearly Half of TikTokers Are Buying From Brands They See on th...
Branding - Influencers - Tech

As TikTok exploded in popularity over the past year, some brands are finding their groove on the app—engaging seamlessly in viral challenges and recruiting the hottest content creators—while other...

May 5, 2021

Sour Patch Kids Introduces Brand’s First Mystery Flavor
Branding - CPG - Online

The Sour Patch Kids brand is introducing a mystery flavor for the first time and is inviting fans to play detective for a chance to win $50,000 and other instant prizes. The limited-edition mystery fl...

Candy Industry
May 5, 2021

TikTok is Now the No. 2 Platform for Influencer Marketing
Influencers - Tech

TikTok is now the second most popular platform for influencer marketing, right behind Instagram. 68% of marketers surveyed by Linqia said they planned to use TikTok for influencer marketing in 2021. H...

May 3, 2021

Cheetos, Doritos Face Off In ‘Flamin’ Hot’ S...
CPG - Online - Retail

PepsiCo's Frito-Lay unit is offering people a chance to win branded merchandise by showing their love of Cheetos or Doritos through voting on social media for their favorite snack brand. The "Flamin' ...

Marketing Dive
April 30, 2021

Livestreaming Popularity set to Grow in 2021, Coresight Resear...
Online - Retail - Streaming

Livestreaming is gaining popularity among brands and consumers as it offers a more immersive shopping experience. Coresight's research indicates that brands can extend their reach to more consumers, ...

Marketing Dive
April 29, 2021

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