McDonald’s Launches Happy Meal for Adults
Dining - Fashion

Playing off nostalgia for simpler times, McDonald’s is serving up a new Happy Meal—and this time, it’s for adults. McDonald’s is launching the limited-edition meal box in collaboration with cl...

QSR Magazine
September 27, 2022

There’s a New Fall Treat in Town: McDonald’s USA D...
Dining - Press Releases

CHICAGO, Sept. 6, 2022 /PRNewswire/ -- McDonald's is welcoming a new addition to the McCafé Bakery menu this fall, and it's giving fans a tasty way to switch up their seasonal routines in a world o...

Faisal Hussain
September 6, 2022

McDonald’s and TikTok Creator TisaKorean Drop an Anthem ...
Music

The Sprite that is specifically served at McDonald’s nationwide has reached meme levels of notoriety thanks to its unique taste (a “crisp” note that some superfans credit to the chain’s syrup-...

Ad Week
September 2, 2022

Faze Clan Announces Partnership Renewal with McDonald’s
Dining - Esports - Gaming - Press Releases

LOS ANGELES, Aug. 31, 2022 /PRNewswire/ -- FaZe Holdings Inc. (Nasdaq: FAZE) ("FaZe Clan"), the lifestyle and media platform rooted in gaming and youth culture, announced today the renewal of its part...

Angelina Luspo
August 31, 2022

McDonald’s Will Test a Chicken Big Mac in Miami
Dining

McDonald’s will test a tempura chicken patty version of its Big Mac in select Miami-area restaurants later this month, the company confirmed Thursday. The burger chain debuted the Chicken Big Mac f...

RestaurantDive
August 19, 2022

ZAG and McDonald’s Launch Greener Happy Meals
Dining - Streaming - Television - Toys

ZAG Entertainment and McDonald’s are taking an important step towards a more sustainable future this month with the launch of eco-conscious toys featuring Miraculous in the restaurant chain’s icon...

Kidscreen
August 17, 2022

McDonald’s Officially Reveals Pokemon Happy Meal Toys fo...
Classic Characters - Dining - Gaming - Toys

With Pokemon's next generation on the horizon, recent weeks have seen rumors spreading about the newest edition of the massive monster-catching franchise's collaboration with McDonald's. Leakers and M...

Game Rant
August 16, 2022

McDonald’s Rolls Out Deals for Back-to-School Week
Dining

This month, McDonald’s is helping everyone ease into that back-to-school reality by giving fans of all ages a full week of syllabus-themed food deals (with a chance to redeem some extra credit) excl...

QSR Magazine
August 9, 2022

Kid Cudi Drops a Collection of Camp McDonald’s Merch
Dining - Fashion - Influencers - Live Entertainment - Music

Marking his McDonald’s App “In the Booth” virtual performance. To mark his McDonald’s App “In the Booth” virtual performance this past weekend, Kid Cudi and the fast-food giant dropped a ...

Hypebeast
August 2, 2022

Kid Cudi to Headline Camp McDonald’s Virtual Music Exper...
Dining - Music - Streaming - Tech

Performers will also include Omar Apollo, blackbear and South Korean singer-songwriter BIBI. McDonald’s announced the line-up for their 2022 Camp McDonald’s virtual experience, led by headliner K...

Billboard
July 7, 2022

McDonald’s “Levels Up” Popular Gaming Collec...
Dining - Esports - Gaming - Partnerships - Press Releases

CHICAGO, July 6, 2022 /PRNewswire/ -- OfflineTV and McDonald's USA have joined forces to connect fans with their favorite gamers – both online and IRL – through a partnership that will come to...

Faisal Hussain
July 6, 2022

McDonald’s USA Drops Official ‘Camp McDonald’...
Dining - Fashion - Music - Press Releases

CHICAGO, June 30, 2022 /PRNewswire/ -- Mark your calendars, because McDonald's has your pass to the event of the summer. Starting July 5, we're opening the doors to Camp McDonald's – and no, it's no...

Nicholas Fox
June 30, 2022

How Chains Like McDonald’s & Taco Bell Use Famous Music...
Branding - Dining - Influencers

Mary J. Blige’s 2012 partnership with Burger King, featuring a cover of her song “Don’t Mind” remixed to highlight the new Crispy Chicken Wrap product, was a highly contentious campaign and wa...

Eater
May 10, 2022

McDonald’s USA Draws Up Partnership with Digital Comic P...
Dining - Partnerships - Press Releases - Publishing

CHICAGO, May 2, 2022 /PRNewswire/ -- McDonald's USA has joined forces with WEBTOON, the world's largest digital comic platform, to shine a light on Asian Pacific American (APA) voices through a we...

Faisal Hussain
May 3, 2022

6 Ways the Food Industry’s Turning to Tech in 2022
Beverages - CPG - Dining - Electronics - Online

Like ecommerce more generally, the pandemic accelerated an already growing trend of tech integration within the food industry. Now, with regulations easing for better or worse throughout much of the w...

Gizmodo
April 27, 2022

McDonald’s USA Helps Fans Unleash Their McNugget Persona...
Dining - Press Releases

CHICAGO, April 26, 2022 /PRNewswire/ -- There's no wrong way to enjoy Chicken McNuggets® – whether you use them as a delicious way to get to your fave dipping sauce, eat all the McNugget shapes in ...

Nicholas Fox
April 26, 2022

McDonald’s Unveils ‘Thank You Crew’ Initiative
Dining - Influencers

McDonald’s Corp. is inviting customers to help celebrate its employees in a new “Thank You Crew” initiative that launched this week. The Chicago-based burger brand kicked off the program with f...

NRN
April 21, 2022

McDonald’s Japan Joins Hideaki Anno for ‘Shin Ultr...
Dining - Theatrical

McDonald’s Japan is gearing up for the release of Hideaki Anno‘s Shin Ultraman and its May 13 release. https://www.youtube.com/watch?v=pJnv6Z_wbaY&feature=emb_imp_woyt Launching is the Shin ...

Hypebeast
April 14, 2022

McDonald’s is Selling Limited-Edition Chicken Sandwich R...
Dining - Household

You know McDonald's for its burgers and iconic french fries, but what about home décor? According to a recent Instagram post from the company, you can now deck out your living room with the brand's C...

Tasting Table
April 6, 2022

McDonald’s USA Surprises Fans with Unexpected Szechuan S...
Dining - Press Releases

CHICAGO, March 21, 2022 /PRNewswire/ --U Up? Then you're among the first to know this fan-favorite sauce will be avail exclusively on the McDonald's App for just a few days beginning March 31, whil...

Faisal Hussain
March 21, 2022

Wendy’s Prepares to Overtake Burger King in Breakfast, Two Y...
Dining

Two years ago, Wendy’s launched its breakfast menu nationwide, finally crossing the finish line for a goal it tried and failed at for nearly four decades. Then came Covid lockdowns. Before the pand...

CNBC
March 21, 2022

Don’t Get McShammed’: Jack in the Box Launches Sav...
Dining

What began as a joke and somewhat of an urban myth (that is, the ice-cream machines seemingly always being broken) quickly gained traction in the mainstream, with one disgruntled customer even going s...

Entrepreneur
March 4, 2022

McDonald’s USA and 23XI Racing Drop Racewear Collection
Dining - Fashion - Partnerships - Press Releases - Sports

CHICAGO, Feb. 16, 2022 /PRNewswire/ -- Just in time for the opening race, McDonald's and 23XI Racing are revving up the season with a new apparel line of racing merch that fans will speed to get the...

Faisal Hussain
February 16, 2022

SiriusXM Acquires Music For Business Service, Cloud Cover Medi...
Music

US broadcaster SiriusXM has bought music for business service, Cloud Cover Music. Cloud Cover operates across the United States and Canada. They provide background music for businesses like restaurant...

Music Business Weekly (MBW)
January 14, 2022

10 Biggest Fast-Food Launches of 2021
Dining

Major players rolled out significant updates to their menus this year. Some were iconic limited-time offers, and others were lasting changes that will transform the customer experience for years to co...

Eat This, Not That!
January 6, 2022

A Look Back at 2021’s Best Celebrity Partnership Meals
Dining - Music - Sports

If you’re a fast-food brand, there is no end to how you can surprise and delight customers: entice restaurant patrons with toys and collectibles (but you’d better make them sustainable); introduce...

Adweek
January 6, 2022

McDonald’s China Adds Exercise Bikes to Its Restaurants
Dining - Health & Beauty

Thanks to a now-viral TikTok video posted by user Cris13yu, we are now learning that McDonald’s China has added exercise bikes to some of its locations. Undoubtedly a response to the fast-food chai...

HypeBeast
December 22, 2021

What’s Driving the Merch Opportunity at Restaurants?
Dining - Fashion

P.F. Chang’s last week became the latest retailer to open an online retail store. Cracker Barrel, Waffle House, In-N-Out Burger, Margaritaville and Planet Hollywood are among food establishments tha...

RetailWire
December 17, 2021

7 Partnerships in 2021 That Spread the Holiday Spirit
Attractions - Beverages - CPG - Dining - Live Entertainment

From collaborations with travel to dining to television and shopping, brands spread cheer this 2021 holiday season with fun and festive promotions and partnerships. Take a look at 7 holiday partne...

Abby Calcara
December 9, 2021

5 Partnerships That Made Beautiful Music in 2021
Attractions - CPG - Dining - Finance - Influencers

Music partnerships have been all the rage this year, with artists and music companies collaborating in categories that include CPG, dining, toy brands and more to engage fans in new and exciting ways!...

Abby Calcara
December 7, 2021

McDonald’s® and Mariah Carey Unwrap More Surprises Ahea...
Dining - Fashion - Influencers - Partnerships - Press Releases

CHICAGO, Dec. 6, 2021 /PRNewswire/ -- Let the one-week countdown to the most wonderful time of the year begin! The Mariah Menu is arriving on Dec. 13, and we can't think of a better way to ring ...

Faisal Hussain
December 6, 2021

McDonald’s Famous Orders Deal Hits a High Note With the ...
Dining

Mariah Carey planted her jewel-encrusted flag in the holidays in 1994 when she released her classic carol, “All I Want For Christmas Is You.” Now, with some help from McDonald’s and its Famous O...

Ad Week
November 10, 2021

5 Ways QSRs Are Embracing Technology
Dining - Electronics - Online - Tech

With no end in sight to the ongoing labor shortage, many fast food chains are turning to technology to help fill staffing gaps. About half of U.S. operators expect to deploy automation technology in t...

RestaurantDive
November 4, 2021

McDonald’s Taps Into Twitch Culture With ‘Friendsgaming’...
Branding

McDonald’s USA LLC is giving gamers an alternative to Thanksgiving by teaming with the FaZe Clan, the game-focused media platform, to host a “Friendsgaming” day on Nov. 20. The Chicago-based bu...

NRN
November 3, 2021

McDonald’s USA Unveils First-Ever NFT to Celebrate 40th ...
Dining - Finance - Press Releases

CHICAGO, Oct. 28, 2021 /PRNewswire/ -- McRib season is almost here, and no one is more excited than the McRib superfans that eagerly anticipate its return to McDonald's menu each year. From slidin...


October 29, 2021

Dining & Entertainment Partnerships That Broke the Mold i...
CPG - Dining - Esports - Gaming - Music

From film releases to music collabs and gaming executions, entertainment companies and brands are getting even more creative with how they're activating dining and QSR partnerships! Take a look at ...

Abby Calcara
October 22, 2021

McDonald’s to Test McPlant Burger Created with Beyond Meat
CPG - Dining

McDonald’s will test the plant-based McPlant burger created as part of its partnership with Beyond Meat in eight U.S. restaurants next month. Other restaurant chains have been quicker to launch plan...

CNBC
October 14, 2021

Burger King Becomes First Chain to Test Impossible Foods’ Me...
CPG - Dining

Burger King will test Impossible Foods’ meatless nuggets in several markets, making it the first fast-food chain to offer the company’s new chicken alternative. The Restaurant Brands Internationa...

CNBC
October 6, 2021

Keep the Fun, Protect the Planet: Happy Meal Toys Go More Sust...
Dining - Press Releases - Toys

For more than 40 years, kids and families have delighted in Happy Meals for delicious food and great fun. Many of us have fond memories of playtime fueled by a toy found inside that magical box. Toda...

Faisal Hussain
September 23, 2021

McDonald’s Launches Its First Retail Collaboration in th...
Dining - Fashion

You can now order your Happy Meal and wear it, too. McDonald's has officially launched its first-ever US retail collaboration with pop culture retailer BoxLunch. The line, available on Sept. 20 at Bo...

People
September 20, 2021

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