How Chains Like McDonald’s & Taco Bell Use Famous Music...
Branding - Dining - Influencers

Mary J. Blige’s 2012 partnership with Burger King, featuring a cover of her song “Don’t Mind” remixed to highlight the new Crispy Chicken Wrap product, was a highly contentious campaign and wa...

Eater
May 10, 2022

McDonald’s USA Draws Up Partnership with Digital Comic P...
Dining - Partnerships - Press Releases - Publishing

CHICAGO, May 2, 2022 /PRNewswire/ -- McDonald's USA has joined forces with WEBTOON, the world's largest digital comic platform, to shine a light on Asian Pacific American (APA) voices through a we...

Faisal Hussain
May 3, 2022

6 Ways the Food Industry’s Turning to Tech in 2022
Beverages - CPG - Dining - Electronics - Online

Like ecommerce more generally, the pandemic accelerated an already growing trend of tech integration within the food industry. Now, with regulations easing for better or worse throughout much of the w...

Gizmodo
April 27, 2022

McDonald’s USA Helps Fans Unleash Their McNugget Persona...
Dining - Press Releases

CHICAGO, April 26, 2022 /PRNewswire/ -- There's no wrong way to enjoy Chicken McNuggets® – whether you use them as a delicious way to get to your fave dipping sauce, eat all the McNugget shapes in ...

Nicholas Fox
April 26, 2022

McDonald’s Unveils ‘Thank You Crew’ Initiative
Dining - Influencers

McDonald’s Corp. is inviting customers to help celebrate its employees in a new “Thank You Crew” initiative that launched this week. The Chicago-based burger brand kicked off the program with f...

NRN
April 21, 2022

McDonald’s Japan Joins Hideaki Anno for ‘Shin Ultr...
Dining - Theatrical

McDonald’s Japan is gearing up for the release of Hideaki Anno‘s Shin Ultraman and its May 13 release. https://www.youtube.com/watch?v=pJnv6Z_wbaY&feature=emb_imp_woyt Launching is the Shin ...

Hypebeast
April 14, 2022

McDonald’s is Selling Limited-Edition Chicken Sandwich R...
Dining - Household

You know McDonald's for its burgers and iconic french fries, but what about home décor? According to a recent Instagram post from the company, you can now deck out your living room with the brand's C...

Tasting Table
April 6, 2022

McDonald’s USA Surprises Fans with Unexpected Szechuan S...
Dining - Press Releases

CHICAGO, March 21, 2022 /PRNewswire/ --U Up? Then you're among the first to know this fan-favorite sauce will be avail exclusively on the McDonald's App for just a few days beginning March 31, whil...

Faisal Hussain
March 21, 2022

Wendy’s Prepares to Overtake Burger King in Breakfast, Two Y...
Dining

Two years ago, Wendy’s launched its breakfast menu nationwide, finally crossing the finish line for a goal it tried and failed at for nearly four decades. Then came Covid lockdowns. Before the pand...

CNBC
March 21, 2022

Don’t Get McShammed’: Jack in the Box Launches Sav...
Dining

What began as a joke and somewhat of an urban myth (that is, the ice-cream machines seemingly always being broken) quickly gained traction in the mainstream, with one disgruntled customer even going s...

Entrepreneur
March 4, 2022

McDonald’s USA and 23XI Racing Drop Racewear Collection
Dining - Fashion - Partnerships - Press Releases - Sports

CHICAGO, Feb. 16, 2022 /PRNewswire/ -- Just in time for the opening race, McDonald's and 23XI Racing are revving up the season with a new apparel line of racing merch that fans will speed to get the...

Faisal Hussain
February 16, 2022

SiriusXM Acquires Music For Business Service, Cloud Cover Medi...
Music

US broadcaster SiriusXM has bought music for business service, Cloud Cover Music. Cloud Cover operates across the United States and Canada. They provide background music for businesses like restaurant...

Music Business Weekly (MBW)
January 14, 2022

10 Biggest Fast-Food Launches of 2021
Dining

Major players rolled out significant updates to their menus this year. Some were iconic limited-time offers, and others were lasting changes that will transform the customer experience for years to co...

Eat This, Not That!
January 6, 2022

A Look Back at 2021’s Best Celebrity Partnership Meals
Dining - Music - Sports

If you’re a fast-food brand, there is no end to how you can surprise and delight customers: entice restaurant patrons with toys and collectibles (but you’d better make them sustainable); introduce...

Adweek
January 6, 2022

McDonald’s China Adds Exercise Bikes to Its Restaurants
Dining - Health & Beauty

Thanks to a now-viral TikTok video posted by user Cris13yu, we are now learning that McDonald’s China has added exercise bikes to some of its locations. Undoubtedly a response to the fast-food chai...

HypeBeast
December 22, 2021

What’s Driving the Merch Opportunity at Restaurants?
Dining - Fashion

P.F. Chang’s last week became the latest retailer to open an online retail store. Cracker Barrel, Waffle House, In-N-Out Burger, Margaritaville and Planet Hollywood are among food establishments tha...

RetailWire
December 17, 2021

7 Partnerships in 2021 That Spread the Holiday Spirit
Attractions - Beverages - CPG - Dining - Live Entertainment

From collaborations with travel to dining to television and shopping, brands spread cheer this 2021 holiday season with fun and festive promotions and partnerships. Take a look at 7 holiday partne...

Abby Calcara
December 9, 2021

5 Partnerships That Made Beautiful Music in 2021
Attractions - CPG - Dining - Finance - Influencers

Music partnerships have been all the rage this year, with artists and music companies collaborating in categories that include CPG, dining, toy brands and more to engage fans in new and exciting ways!...

Abby Calcara
December 7, 2021

McDonald’s® and Mariah Carey Unwrap More Surprises Ahea...
Dining - Fashion - Influencers - Partnerships - Press Releases

CHICAGO, Dec. 6, 2021 /PRNewswire/ -- Let the one-week countdown to the most wonderful time of the year begin! The Mariah Menu is arriving on Dec. 13, and we can't think of a better way to ring ...

Faisal Hussain
December 6, 2021

McDonald’s Famous Orders Deal Hits a High Note With the ...
Dining

Mariah Carey planted her jewel-encrusted flag in the holidays in 1994 when she released her classic carol, “All I Want For Christmas Is You.” Now, with some help from McDonald’s and its Famous O...

Ad Week
November 10, 2021

5 Ways QSRs Are Embracing Technology
Dining - Electronics - Online - Tech

With no end in sight to the ongoing labor shortage, many fast food chains are turning to technology to help fill staffing gaps. About half of U.S. operators expect to deploy automation technology in t...

RestaurantDive
November 4, 2021

McDonald’s Taps Into Twitch Culture With ‘Friendsgaming’...
Branding

McDonald’s USA LLC is giving gamers an alternative to Thanksgiving by teaming with the FaZe Clan, the game-focused media platform, to host a “Friendsgaming” day on Nov. 20. The Chicago-based bu...

NRN
November 3, 2021

McDonald’s USA Unveils First-Ever NFT to Celebrate 40th ...
Dining - Finance - Press Releases

CHICAGO, Oct. 28, 2021 /PRNewswire/ -- McRib season is almost here, and no one is more excited than the McRib superfans that eagerly anticipate its return to McDonald's menu each year. From slidin...


October 29, 2021

Dining & Entertainment Partnerships That Broke the Mold i...
CPG - Dining - Esports - Gaming - Music

From film releases to music collabs and gaming executions, entertainment companies and brands are getting even more creative with how they're activating dining and QSR partnerships! Take a look at ...

Abby Calcara
October 22, 2021

McDonald’s to Test McPlant Burger Created with Beyond Meat
CPG - Dining

McDonald’s will test the plant-based McPlant burger created as part of its partnership with Beyond Meat in eight U.S. restaurants next month. Other restaurant chains have been quicker to launch plan...

CNBC
October 14, 2021

Burger King Becomes First Chain to Test Impossible Foods’ Me...
CPG - Dining

Burger King will test Impossible Foods’ meatless nuggets in several markets, making it the first fast-food chain to offer the company’s new chicken alternative. The Restaurant Brands Internationa...

CNBC
October 6, 2021

Keep the Fun, Protect the Planet: Happy Meal Toys Go More Sust...
Dining - Press Releases - Toys

For more than 40 years, kids and families have delighted in Happy Meals for delicious food and great fun. Many of us have fond memories of playtime fueled by a toy found inside that magical box. Toda...

Faisal Hussain
September 23, 2021

McDonald’s Launches Its First Retail Collaboration in th...
Dining - Fashion

You can now order your Happy Meal and wear it, too. McDonald's has officially launched its first-ever US retail collaboration with pop culture retailer BoxLunch. The line, available on Sept. 20 at Bo...

People
September 20, 2021

McDonald’s Celebrates Disney World’s 50th Year wit...
Attractions - Dining

McDonald's customers may find a happy surprise in their Happy Meals later this month. Starting Sept. 14, the fast food restaurant giant is getting in helping celebrate Walt Disney World Resort's upco...

People
September 10, 2021

KFC is Not Advertising its ‘Finger Lickin’ Good’ Chicken...
Dining

Fried-chicken chain KFC would like to advertise its breaded tenders on television but is opting not to because there’s still not enough chicken, especially of the boneless variety, to go around. Am...

Fortune
September 8, 2021

Influential Teams Up With Tiktok Creator Marketplace API for O...
Influencers

Influential, he world's largest influencer marketing company, by revenue, which creates branded content on social platforms via their AI-powered technology, today announced its new partnership with Ti...

PR Newswire
September 3, 2021

How QSR Loyalty Programs Stack up in 2021
Dining

Chains from McDonald's to Burger King are adding loyalty programs for the first time to attract and retain customers, and they're gaining ground against competitors' long-standing programs. QSR custo...

RestaurantDive
August 27, 2021

McDonald’s and Saweetie Unveil New Merch Collection to C...
Dining - Fashion - Influencers - Online - Partnerships

CHICAGO, Aug. 23, 2021 /PRNewswire/ -- Coast to coast, fans are savoring The Saweetie Meal and remixing the hip-hop artist's favorite menu items in creative ways. And fans can now also enjoy her go...

Faisal Hussain
August 23, 2021

How Wendy’s Plans to Keep You Coming Back for Breakfast
Dining

Customers are buying Wendy's breakfast. And the chain wants to keep it that way. The company announced on Thursday that it will spend an additional $10 million to advertise breakfast this year, bring...

CNN
August 18, 2021

Attention Donut Lovers! McDonald’s USA Adds New Glazed Pull ...
Dining - Press Releases

(CHICAGO, IL; Aug. 17, 2021) — Your go-to order at McDonald’s® just got a little sweeter. Beginning Sept. 1, we’re adding delicious bites of joy to the McCafé Bakery line-up with a new Glaze...

Faisal Hussain
August 17, 2021

McDonald’s Delays Return to Office, Will Require Vaccination...
Dining

McDonald’s told its corporate workforce that it is pushing back the reopening of its offices by more than a month and requiring staff to be fully vaccinated. The fast-food giant joins a number of o...

CNBC
August 13, 2021

McDonald’s Saweetie Meal Hits Stores Nationwide
Dining - Music

Those who aren’t aware of rap star Saweetie’s proclivity for creating and sharing odd food concoctions may have missed the underlying theme of McDonald’s next Famous Order partnership, which the...

Adweek
August 9, 2021

McDonald’s & FaZe Clan Enter Into Diversity-Focused...
Dining - Esports - Gaming

North American esports organisation Faze Clan has announced a content partnership with McDonald’s USA that focuses on diversity and inclusion. Per a release, the team-up is designed to ‘highlight...

Esports Insider
August 4, 2021

Saweetie & McDonald’s Launch Signature Meal
Dining - Influencers - Music

McDonald's makes being a die-hard fan easy with their collection of signature meals inspired by celebrity orders, and the latest signature order available is based on rapper Saweetie's Micky D's favor...

Delish
July 30, 2021

Fast Food Has Gotten Way More Expensive in the Last Year
Dining

Fast food prices are rising across the industry. Dunkin', McDonald's, and Taco Bell have seen the biggest increases, according to analysts. Shipping issues, labor shortages, and weather events all con...

Business Insider
July 16, 2021

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