McDonald’s Long-Awaited BTS Meal Arrives Nationwide
Dining - Influencers

On Wednesday night, McDonald’s is also offering up yet another way to celebrate this much anticipated collab. Alarms should be set for 7 p.m. EST, when McDonald’s and BTS will drop a merch line on...

QSR Magazine
May 26, 2021

McDonald’s Sending 10% of its Ad Spend to Diverse-Owned ...

McDonald’s U.S. announced today that it will increase the portion of its advertising spend that goes to diverse-owned creators by more than double over the next four years. Top line By 2024, the fa...

May 21, 2021

The Weather Channel Sues McDonald’s Over Discrimination ...
Dining - Television

Byron Allen’s Entertainment Studios says the burger chain discriminates against African American-owned media, claiming the chain discriminated against his company by pigeonholing it as one targeted ...

Restaurant Business
May 21, 2021

Harness the Power of Fun, Engaging Partnerships with PlayMonst...
CPG - Dining - Opportunity Blogs - Partnership Blogs - Streaming

PlayMonster is all about fun. They champion the power of play by creating quality toys and games for children, adults and families. The secret behind PlayMonster's successes are the right partnerships...

Faisal Hussain
May 18, 2021

McDonald’s Raises Pay at US Corporate Stores Ahead of Pl...
Dining - Retail

Dive Brief: McDonald's is raising hourly wages by an average of 10% at its U.S. company-owned restaurants, impacting more than 36,500 employees, the chain announced Thursday. Ninety-five percent o...

Restaurant Dive
May 13, 2021

McDonald’s Promotes Vaccines with New Packaging
CPG - Dining

McDonald’s will soon be serving up support for the COVID-19 vaccine along with its coffee. The popular fast-food chain will start in July to serve McCafé cups that feature the “We Can Do This” ...

NY Daily News
May 11, 2021

U.S. Fast-Food Chains Cash In, Seize Market Share During Pande...

McDonald’s Corp, Taco Bell, Chipotle and other fast-food chains stand to gain yet more market share from sit-down restaurants as consumers stick with the mobile ordering habits they picked up during...

April 30, 2021

McDonald’s to Limit Pokemon Happy Meal Toys After Resell...
Dining - Online

MCDONALD'S is adding Pokemon toys to its Happy Meals next month and it's expecting them to be a BIG hit. The fast food chain will put limits on how many customers can get to avoid them selling out an...

The Sun
April 30, 2021

Chicken Sandwich Wars Pay Off For KFC and McDonald’s

Better late than never. KFC’s and McDonald’s belated entries into the chicken sandwich wars look to be paying off for the two fast-food chains. Yum Brands executives told analysts on Wednesday t...

April 30, 2021

Domino’s Pizza Profit, U.S. Sales Beat Estimates As More...

Domino's Pizza Inc (DPZ.N) on Thursday beat Wall Street's expectations for quarterly profit and U.S. sales as the fast food chain benefited from easing dining restrictions as well as accelerated vacci...

April 30, 2021

Secret Codes, Legal Threats & Betrayal—How One Couple H...
Dining - Electronics

Tap the buttons that show a snowflake and a milkshake to set the digits on the screen to 5, then 2, then 3, then 1. After that precise series of no fewer than 16 button presses, a menu magically unloc...

April 27, 2021

Smashburger Enters Chicken Sandwich Wars with Spicy New Entran...

Smashburger is jumping into the white hot chicken sandwich craze. The national burger chain on Monday announced its newest menu creation: the Scorchin’ Hot Crispy Chicken Sandwich. The spicy sandw...

Yahoo! Finance
April 22, 2021

McDonald’s Creates a Limited Edition Celebrity Meal Feat...
Dining - Music

On Monday, the fast food giant announced it will launch the BTS Meal starting May 26 in the U.S. and 11 other countries. The meal will be offered in nearly 50 countries during May and June. The meal...

April 20, 2021

McDonald’s Introducing a SpongeBob SquarePants Happy Mea...
Branding - Dining

McDonald's is releasing a SpongeBob Squarepants Happy Meal - and we're not ashamed to say we're very excited about it. The fast food chain announced the news this afternoon, revealing the SpongeBob S...

April 14, 2021

McDonald’s to Close Hundreds of Walmart Locations
Dining - Retail

McDonald’s is closing hundreds of restaurants inside of Walmart as the pandemic shakes up consumers’ shopping and dining patterns. The fast-food chain will keep about 150 locations at Walmart sto...

April 9, 2021

Chick-fil-A Remains No. 1 Restaurant For Teens; Starbucks ...

Chick-fil-A remains the most popular restaurant choice for teens, according to the latest “Taking Stock with Teens” spending survey from financial services company Piper Sandler. The firm release...

Restaurant Business
April 8, 2021

Chipotle Invests in Self-Driving Delivery Company Nuro
Automotive - Dining - Tech

Chipotle has invested in Nuro as part of the autonomous delivery company's Series C funding round, marking the restaurant's first significant investment in a third-party technology company since CEO B...

Restaurant Dive
March 25, 2021

From Donuts to Cash to Weed—Businesses Pile on Vaccinated Pe...
Beverages - CPG - Health & Beauty - Household - Retail

Getting America vaccinated will go a long way toward helping the country return to some sort of normal. Already, employers such as Instacart, Target, Trader Joe’s, Chobani, Petco, Darden Restaurant...

March 23, 2021

Pokemon and McDonald’s
Dining - Partnerships - Toys

Pokemon and McDonald's partnered in an effort that brought 50 new pokemon "trading cards" to McDonald's Happy Meals.

Pokemon and McDonald's
March 18, 2021

Anheuser-Busch CEO says Travis Scott-Backed Cacti Hard Seltzer...
Beverages - Influencers

Anheuser-Busch is boosting production of its latest hard seltzer offering after the beverage, developed alongside rapper Travis Scott, saw furious demand. The drink — called Cacti Agave Spiked Selt...

March 18, 2021

Raya and the Last Dragon and McDonald’s
Dining - Partnerships - Theatrical

Walt Disney Studios and Disney+ partnered with McDonald's for a Happy Meal program promoting the release of RAYA AND THE LAST DRAGON. 

Drive-Thru Ordering Surged During the Pandemic. Fast-food Chai...
Dining - Retail

Drive-thru ordering surged over the last year as the coronavirus pandemic shuttered indoor dining and made consumers wary of entering restaurants. Industry experts believe that drive-thru ordering wi...

March 12, 2021

Zaxby’s is Playing to Win the Chicken Sandwich Wars

Zaxby’s marketing chief Joel Bulger believes the “chicken sandwich wars” have reached the natural selection phase. This past year, chicken sandwiches—breaded and grilled—were included in 6.7...

March 10, 2021

What’s the Most Popular Fast Food in Your State?

Fast food restaurants are as busy as ever during the pandemic thanks to conveniences like drive-thrus and relatively inexpensive prices. But which ones are the most popular? TOP Data has compiled info...
March 4, 2021

Beyond Meat Strikes Deals with McDonald’s, Yum Brands
Dining - Retail

Under the new three-year deal with McDonald’s, Beyond will be the preferred patty supplier for its McPlant burger, which is being tested in some markets globally. McDonald’s and Beyond will also w...

February 26, 2021

7 Fast Food Restaurants Selling Fish Sandwiches During Lent

Nothing fishy about sticking to your Lenten promises. Lent began for Christians around the world on Ash Wednesday, Feb. 17, kicking off a season of reflection and preparation before Easter Sunday, ce...

Fox News
February 18, 2021

Burger King is Testing a Rewards Program; Here’s Why Res...
Branding - Dining

Beginning this week, Burger King is rolling out its new Royal Perks program in five areas of the US, including Los Angeles, Miami, New Jersey, New York City and Long Island, New York. It works a lot l...

February 15, 2021

Panda Express Celebrates Lunar New Year with Digital Red Envel...
Dining - Online

Panda Express, the U.S. chain of 2,200 Chinese food restaurants, is turning its yearly celebration of Lunar New Year into a digital experience as the pandemic limits indoor dining in many parts of the...

Marketing Dive
February 11, 2021

Pokémon Card Packs at McDonald’s Are Going Fast
Dining - Toys

To celebrate the 25th anniversary of Pocket Monsters, McDonald’s is including Pokémon card packs in Happy Meals. It seemed like a good idea! Others thought so, too. Included are four random cards ...

February 10, 2021

Shawn Mendes and Chipotle, Charli D’amelio and Dunkin’, Tr...
Dining - Influencers

Last September, McDonald’s circulated a memo mandating its employees learn a raft of secret catchphrases and rituals. They were advised to be on the lookout for strangers who told them “Cactus J...

February 5, 2021

McDonald’s Readying Launch of New Loyalty Program

McDonald’s has entered the next phase of testing a loyalty program that’s slated to launch nationwide later this year. Customers will rack up points for every dollar they spend, while McDonald’s...

February 4, 2021

McDonald’s Offers ‘Golden Start’ to Lunar Ne...
Branding - Electronics - Music

McDonald's is celebrating the Lunar New Year, a popular tradition in many East Asian cultures, with a multichannel campaign that kicks-off on Feb. 8, per an announcement. McDonald's partnered with As...

Marketing Dive
February 4, 2021

LAFC Gaming Signs Partnership With McDonald’s SoCal
Dining - Esports - Sponsorships - Sports

McDonald’s Southern California has become an official marketing partner of LAFC Gaming, the esports division of Los Angeles Football Club. As part of the deal, McDonald’s will serve as the presen...

Esports Insider
February 3, 2021

Mcdonald’s Shamrock Shake Is Coming Back

After bringing back the heat with Spicy Chicken McNuggets, McDonald's is turning to cold and sweet. The fast-food giant announced Tuesday that the popular Shamrock Shake will return to participating r...

February 2, 2021

5 New Menu Items McDonald’s Is Releasing This Year

The new year will be a busy one for the Golden Arches. While 2020 marked McDonald's sixth consecutive year of growth in the U.S., there's still a lot of work to do to bounce back from the impact of th...

Eat This, Not That
February 1, 2021

How McDonald’s has drastically changed since 2020

Prior to the nationwide shutdowns in March, you’d be unlikely to find a McDonald’s employee or customer wearing a mask…just like you would nearly anywhere else. Thought it wasn’t until Augu...

FinTech Zoom
January 26, 2021

Jordan’s NASCAR team signs 5 sponsors
Automotive - Branding - Sports

The new NASCAR team that features the troika of Michael Jordan, Denny Hamlin and Bubba Wallace has long-term ambitions to change the face of racing, but an important step toward getting there starts t...

Charlotte Business Journal
January 26, 2021

McDonald’s starts ‘throwback’ Thursday deals...

McDonald’s is kicking it back to a carefree era of cheaper prices. The Golden Arches is spicing up the dreary winter with a new "Throwback Deal" promotion, offering select menu items for less than ...

Fox News
January 25, 2021

Goldman gets bullish on fast food stocks. Two traders’ t...

Fast food, big potential? With Goldman Sachs issuing bullish calls in the fast-food and restaurant space on Tuesday, two traders assessed whether the firm’s picks could continue to deliver gains in...

January 20, 2021

20-in-20 Theatrical Marketing Partnerships: Onward
Partnership Blogs - Streaming - Theatrical

Last Call celebrated the holidays with the 20in20 countdown of the theatrical marketing partnerships showcasing the year's biggest promotional properties! But with so many terrific partnership pro...

Earl Schultz
January 13, 2021

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