McDonald’s USA Rings in Lunar New Year Through Innovativ...
Dining - Influencers - Online - Partnerships - Press Releases

CHICAGO, Jan. 12, 2023 /PRNewswire/ -- The Golden Arches is hopping into the Year of the Rabbit by partnering with award-winning, viral digital content creator Karen X Cheng to launch an interactiv...

Faisal Hussain
 January 12, 2023

#mcdonalds #metaverse

Macy’s Launches Parade Metaverse Experience and Invites Fans...
Attractions - Live Entertainment - Non-Profit - Online - Partnerships

NEW YORK--(BUSINESS WIRE)--The Macy’s Thanksgiving Day Parade®, the nation’s most beloved holiday event, returns to the web3 virtual world this holiday season with a brand-new Parade experience t...

Faisal Hussain
 November 21, 2022

#big-brothers-big-sisters-of-america #holiday2022 #macys #metaverse #nft

iHeartMedia to Host Metaverse Concerts in FORTNITE Virtual Wor...
Gaming - Live Entertainment - Music - Tech

iHeartMedia has launched its first virtual world on Fortnite, called iHeartLand, as the company extends its marketing investments into the metaverse and toward younger audiences. iHeart, which brough...

Hollywood Reporter
August 24, 2022

#fortnite #iheartmedia #metaverse

McDonald’s “Levels Up” Popular Gaming Collec...
Dining - Esports - Gaming - Partnerships - Press Releases

CHICAGO, July 6, 2022 /PRNewswire/ -- OfflineTV and McDonald's USA have joined forces to connect fans with their favorite gamers – both online and IRL – through a partnership that will come to...

Faisal Hussain
 July 6, 2022

#anime-expo #faze-clan #mcdonalds #metaverse #offlinetv

Lowe’s to Help Builders Create a New World of Possibilit...
Gaming - Household - Online - Partnerships - Press Releases

MOORESVILLE, N.C., June 21, 2022 /PRNewswire/ -- Lowe's has been at the forefront of building in the real world for more than 100 years and today announced it will begin helping builders of the meta...

Faisal Hussain
 June 22, 2022

#decentraland #lowes #metaverse #nft

Popeye the Sailor Man is Set to Enter the Metaverse
Classic Characters - Finance

Popeye the Sailor Man is partnering with custom watch brand UNDONE and MADworld to release a specialised NFT collection across Asia. The Popeye Metaverse Madness tells the story of Popeye in differen...

Licensing Source
May 13, 2022

#king-features #metaverse #popeye

Degree Deodorant Hosts the World’s-First Marathon in the...
CPG - Online - Partnerships - Press Releases

NEW YORK, April 25, 2022 /PRNewswire/ -- The Metaverse, positioned as a new virtual world free of physical limitations and societal stereotypes, is not yet meeting these ambitions. In fact, 60% of p...

Faisal Hussain
 April 25, 2022

#degree #metaverse #unilever

Razorfish Study Finds 52% of Gen Z Gamers Feel More Like Thems...
Agency - Branding - Esports - Gaming - Online

NEW YORK--(BUSINESS WIRE)--Razorfish and VICE Media Group released findings from new research that examines the metaverse’s impact on identity, social interactions, and commerce. The study, titled ...

Faisal Hussain
 April 21, 2022

#gen-z #metaverse #razorfish #vice

Coca-Cola Creations Gaming-Inspired Coca-Cola Zero Sugar Byte
Beverages - Gaming - Online - Press Releases - Tech

From the Metaverse to IRL: Coca-Cola® Creations Opens Portal to Gaming-Inspired Coca-Cola®  Zero Sugar Byte Earlier this year, Coca-Cola Starlight offered fans a taste of outer space. Now, the s...

Faisal Hussain
 April 5, 2022

#coca-cola #league-of-legends #metaverse #nft #riot-games

Nearly 7 Million People Have Visited Nike’s Metaverse St...
Fashion - Gaming - Online - Sports

Nike claims that nearly 7 million people from around the world have visited Nikeland, its metaverse store, since it opened five months ago. There is a lot of brand hesitancy around the metaverse, due...

The Drum
March 22, 2022

#metaverse #nike #roblox

Heineken Just Punked People with its First Metaverse Beer
Beverages - Online

Welcome to marketing in 2022, when brands are rushing to enter the metaverse and launch products and experiences that don’t exist in the real world. Heineken is the latest advertiser to jump on the...

Adweek
March 17, 2022

#heineken #metaverse

Wrangler Announces First-of-its-kind NFT, That Links the Metav...
Fashion - Finance - Music - Online - Partnerships

GREENSBORO, N.C.--(BUSINESS WIRE)--Wrangler®, a brand that has spent the last 75 years dedicated to creating the world’s best denim, is kicking off its milestone anniversary focused on the next fro...

Faisal Hussain
 February 23, 2022

#leon-bridges #metaverse #nft #wrangler

Applebee’s CMO on Embracing Everything From ’80s N...
Branding - Dining

Last month Applebee's unveiled its "Here's to The Regulars" campaign, a series of 15-, 30- and 60-second ads that highlight real-life regular customers for the first time. https://www.youtube.com/wat...

RestaurantDive
February 14, 2022

#applebees #frito-lay #metaverse #nfts #pepsi

The Brooklyn Nets are the First Pro US Sports Team to Join the...
Esports - Gaming - Live Entertainment - Tech

The Brooklyn Nets have officially become the first professional sports team to enter the Metaverse. Dubbed the “Netaverse,” the NBA team debuted a new innovative video system over the weekend that...

HypeBeast
January 18, 2022

#brooklyn-nets #metaverse

Investors Are Paying Millions For Virtual Land In The Metavers...
Online - Tech

It’s no secret the real estate market is skyrocketing, but the Covid pandemic is creating another little-known land rush. Indeed, some investors are paying millions for plots of land — not in New ...

CNBC
January 14, 2022

#metaverse

Nike Just Bought a Virtual Shoe Company That Makes NFTs and Sn...
Fashion - Online - Retail - Tech

The apparel giant just announced the acquisition of RTFKT Studios, which it calls “a leading brand that leverages cutting edge innovation to deliver next generation collectibles that merge culture a...

The Verge
December 14, 2021

#metaverse #nft #nike #rtfkt

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