MTV Expands Relationship With LGBTQ+ Advocacy Group All Out
Music - Non-Profit - Television

MTV Entertainment has expanded its relationship with All Out, a worldwide movement about standing up for LGBTQ+ rights. As part of the partnership MTVE and All Out will honour young change-makers fro...

The Music Network
October 22, 2021

ViacomCBS Enters Strategic NFT Partnership with RECUR
Finance - Online - Partnerships - Press Releases - Streaming

NEW YORK--(BUSINESS WIRE)--ViacomCBS Inc. (NASDAQ: VIACA, VIAC) today announced a strategic partnership with leading non-fungible token (NFT) company RECUR to create a fan-focused platform that will b...

Faisal Hussain
October 13, 2021

Tony Bennett and Lady Gaga Partner With ViacomCBS for Three Sp...
Music - Streaming

The rollout for Tony Bennett and Lady Gaga’s second and final collaborative album, “Love for Sale,” will include saturation-level broadcast components in the months to come, as the pair have par...

September 16, 2021

TikTok Teams Up with MTV for New ‘Trending: VMA’ A...

TikTok is looking to further solidify its broader cultural presence by linking up with MTVs VMAs to launch a new, dedicated set of awards that will be voted on by TikTok users exclusively. The new Tik...

Social Media Today
September 10, 2021

Justin Bieber & Megan Thee Stallion Lead 2021 MTV VMA Nom...
Live Entertainment - Music

Justin Bieber and Megan Thee Stallion lead all nominees for the 2021 MTV Video Music Awards. The nominations, which MTV announced on Wednesday (Aug. 11), include seven for Bieber and six for Stallion,...

August 11, 2021

MTV VMA’s Returning to NYC in September
Music - Television

MTV have announced that their annual Video Music Awards (VMAs) will return to New York City for the 2021 ceremony on Sunday, September 12th, airing live from Brooklyn's Barclays Center. The 2020 VMAs...

June 8, 2021

Hulu’s Live TV Gets Nickelodeon, Comedy Central, MTV, and Ot...
Streaming - Tech

Hulu’s live TV service is finally getting nine new ViacomCBS channels — Comedy Central, BET, Nickelodeon, Nick Jr., VH1, CMT, MTV, TV Land, and Paramount Network — as part of its regular $64.99 ...

May 3, 2021

Pepsi Unveils Branded Reality Dating Show to Tout New Mango Fl...
Beverages - CPG - Television

Pepsi unveiled the trailer for a reality TV show that it had teased last month with the launch of its mango-flavored cola. The PepsiCo-owned brand is working with Velocity, ViacomCBS's branded content...

Marketing Dive
April 14, 2021

The Real World’ Reunites Original Cast 29 Years Later in...
Streaming - Television

"The Real World Homecoming: New York" proves you can go home again, although much has changed over three decades for one of TV's first reality franchises. "It was surreal," says Heather B. Gardn...

USA Today
March 4, 2021

Ex-Spotify exec unveils plan for a ‘Disneyland for Music’
Live Entertainment - Music

Former Spotify head of music Nick Holmsten has unveiled a plan to create a “playground for artists” in New York’s Times Square. For the full story, visit Variety  -

November 19, 2020

How will ViacomCBS team save some of its legacy cable brands?
Streaming - Television

These execs are tasked with saving ViacomCBS’ storied cable brands. For the full story, visit Variety  -

November 11, 2020

ViacomCBS to close legacy streamers as focus shifts to Paramou...
Brand News - Streaming - Television

ViacomCBS is to shut down its smaller legacy streamers, such as MTV Hits, whose content will be added to its upcoming premium service Paramount+. For the full story, visit Television Business Inter...

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