Lids Introduces New Brick & Mortar Retail Concept With Li...
Fashion - Press Releases - Retail - Sports

INDIANAPOLIS, July 25, 2022 /PRNewswire/ -- Today, leading sports retailer Lids announced the launch of Lids University (Lids U), a new retail concept dedicated to collegiate sports product and ap...

Faisal Hussain
 July 25, 2022

#lids #ncaa

Fanatics Collectibles and Topps Announce Comprehensive College...
Partnerships - Press Releases - Publishing - Retail - Sports

NEW YORK, June 9, 2022 /PRNewswire/ -- Today, Fanatics Collectibles, the trading cards and collectibles division of Fanatics, and Topps, its cornerstone sports trading card brand, announced new broa...

Faisal Hussain
 June 9, 2022

#fanatics #mlb #nba #ncaa #nfl

Pizza Hut is Bringing the Cure for the Common Struggle… in t...
Attractions - Dining - Podcasts - Press Releases - Sports

PLANO, Texas, March 29, 2022 /PRNewswire/ -- Whether it is the heart-crushing disappointment of watching your team lose in the final moments of a big game, burnout from late-night study hours, life ...

Faisal Hussain
 March 29, 2022

#final-four #ncaa #pizzza-hut #yum-brands

Adidas Launches Program to Pay Student-Athletes to Be Brand Am...
Fashion - Sports

Adidas is launching a Name, Image, Likeness (NIL) network for student-athletes at any NCAA Division I university that is partnered with the athletic brand. Via the program, which will launch in four ...

Footwear News
March 23, 2022

#adidas #hbcus #ncaa #power-5-conference-partners

Rakuten, Other Advertisers Plan Optimistic Tone for Super Bowl...
Branding - Online - Retail - Sports - Streaming

Rakuten Rewards plans to run its first Super Bowl commercial in February, an effort to use television’s biggest broadcast of the year in part to help U.S. consumers understand what it does. In the ...

The Wall Street Journal
December 10, 2021

#draftkings #ftx #intuit #nbc #ncaa

Streaming Of NCAA Men’s Basketball Tournament Nearly Doubled...
Sports - Streaming

Roku, one of the dominant U.S. streaming providers, says viewing on its platform of the NCAA Men’s Basketball Tournament rose 75% over 2019 levels. TV streaming reach, defined as the number of Roku...

Deadline
April 7, 2021

#ncaa #roku

Coke Ads Insert Different Flavors into Memorable Basketball Mo...
Beverages - Branding - CPG - Influencers - Sports

Coca-Cola launched a multichannel campaign for its flavored colas that includes TV commercials during March Madness and a social influencer push. The "Unbelievably Delicious" effort highlights Coca-Co...

Marketing Dive
March 29, 2021

#coca-cola #instagram #march-madness #ncaa #tiktok

Dwayne Johnson Unveils ‘Black Adam’ Summer 2022 Release Da...
Theatrical

This afternoon just before the UCLA vs. Alabama NCAA tournament game, Dwayne Johnson unveiled the release date for his New Line/DC superhero movie Black Adam: July 29, 2022. Johnson appeared in a sho...

Deadline
March 29, 2021

#black-adam #dceu #ncaa #warner-bros-pictures

With $1 Billion on the Line, March Madness is Ready for its Co...
Sports - Streaming - Television

The NCAA men’s basketball tournament begins this week after last year’s cancelation due to the pandemic. CBS Sports and Turner Sports could bring in more than $1 billion in advertisement for the N...

CNBC
March 16, 2021

#cbs #gonzaga #march-madness #ncaa

Yuengling and DraftKings Announce Official Collaboration
Beverages - Branding - CPG - Online - Sports

Yuengling & Son, Inc., America's Oldest Brewery®, announced this week its collaboration with DraftKings, a digital sports entertainment and gaming company known for its industry-leading daily fan...

Yogonet
March 11, 2021

#draftkings #march-madness #ncaa #yuengling

Jersey Mike’s Becomes Title Sponsor of the Naismith Trophy
Dining - Sports

As a marketing partner, Jersey Mike’s will become the “Official Sub Sandwich” of the Naismith Awards, Naismith Trophy and the Atlanta Tipoff Club. For the full story, visit QSR Magazine  - ...

QSR Magazine
October 29, 2020

#jersey-mikes #ncaa #ncaab

NCAA finalizing how to allow college athletes to be compensate...
Sports

College athletes can promote products and services as long as they do not conflict with current school or NCAA guidelines. Athletes can also operate a GoFundMe (or similar crowdsourcing) campaign for ...

Sports Illustrated
October 14, 2020

#ncaa #sports-illustrated

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