Ferrara Celebrates Jurassic World Dominion with New Product an...
CPG - Partnerships - Press Releases - Theatrical

CHICAGO, May 24, 2022 /PRNewswire/ -- In celebration of Universal Pictures and Amblin Entertainment's Jurassic World Dominion – in theaters June 10 – Ferrara is introducing co-branded Trolli...

Faisal Hussain
June 3, 2022

New Iconic Treat Arrives Just in Time for Summer: Bomb Pop NER...
CPG - Partnerships - Press Releases

LE MARS, Iowa, March 29, 2022 /PRNewswire/ -- Expect the unexpected with an iconic collaboration this summer. Bomb Pop, America's classic ice pop brand, has teamed up with innovative candy brand N...

Faisal Hussain
March 29, 2022

6 Blockbuster Gaming and Esports Partnerships From 2021
CPG - Esports - Gaming - Non-Profit - Partnership Blogs

Gaming and esports partnerships had a strong 2021, coming on the heels of rapid growth in the past few years. The space is primed to become the largest sector of the entertainment business, and with t...

Abby Calcara
October 14, 2021

Minions And NERDS Are Releasing This Divisive Halloween Candy
Branding

This year, Minions and Nerds have come out with their own take on the divisive Halloween offering that is candy corn (via FoodBeast). Nerds' version of this seasonal candy won the Sweets and Snacks "...

Mashed
September 13, 2021

Dungeons & Dragons and Nerds Candy Partner for the First ...
CPG - Gaming - Toys

One of the most iconic monsters in the fantasy tabletop roleplaying game Dungeons & Dragons is the mimic, a creature that looks like a treasure chest to lure (and ultimately attack) approaching ad...

Adweek
September 8, 2021

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