Fire up the jets.
After two years of being grounded by the coronavirus pandemic, Top Gun: Maverick is finally flying into theaters over Memorial Day weekend following a headline-grabbing, global mark...
GLENDALE, Calif.--(BUSINESS WIRE)--Applebee’s is soaring into summer and teaming up with the highly anticipated Paramount Pictures film, Top Gun: Maverick, only in theatres May 27, to take dinner an...
“Sonic the Hedgehog 2” powered to $71 million in its domestic box office debut, a hopeful indication that family audiences are feeling better about returning to movie theaters.
In taking the No. ...
NEW YORK--(BUSINESS WIRE)--ViacomCBS Inc. (NASDAQ: VIACA, VIAC) today announced a strategic partnership with leading non-fungible token (NFT) company RECUR to create a fan-focused platform that will b...
Paramount has delayed its Tom Cruise tentpoles “Top Gun: Maverick” and “Mission: Impossible 7,” amid a surge in the delta variant of COVID-19.
“Top Gun: Maverick” will now open in theater...
We’re hearing very loud rumblings from exhibition that Sony is poised to relocate Venom: Let There Be Carnage and Hotel Transylvania: Transformania. In the case of Venom 2, it’s to another destin...
Knuckles the Echidna is set to make his live-action debut in Sonic the Hedgehog 2 next year — and now we know who’ll be voicing him: none other than Idris Elba (Cats and also other movies, apparen...
The results of a late July poll on moviegoing confidence levels were alarming. The National Research Group survey, closely watched by studios, showed that the overall comfort level had tumbled from a ...
M. Night Shyamalan is scoring another No. 1 win at the domestic box office, where his thriller Old is slithering past fellow new offering Snake Eyes: G.I. Joe Origins to win the spoils of an overall q...
In a normal box office, down periods are common. Some weekends will bring films with little mainstream interest or weak word-of-mouth while theaters simply wait for the next big franchise blockbuster ...
SEOUL, July 7, 2021 /PRNewswire/ -- If you thought you knew Hyundai Sonata, you're about to 'do a 180'. Hyundai Motor Company's Sonata N Line sport sedan revs up the new Paramount Pictures' ...
F9 pumps its brakes but maintains its lead, while newcomers the Boss Baby: Family Business and the Forever Purge complete the top three for Universal.
It was Universal week at the holiday box office,...
Universal’s F9 grossed in one day what some movies have made in a weekend during the pandemic, earning $30M on Friday, on its way to a revised 3-day of $70M. It’s an amount achieved on a pure thea...
The North American box office is making major noise as Memorial Day weekend unfolds.
John Krasinski’s A Quiet Place Part II grossed $19.3 million on Friday and $14.9 million on Saturday from 3,752 ...
Paramount Pictures partnered with Boulevard Brewing Co. to promote the release of A QUIET PLACE PART II.
To celebrate A QUIET PLACE PART II, Paramount and Boulevard Brewing Co. released A QUIET PLA...
"This weekend poses the first real test of the summer box office," Brian Lowry writes, "with a pair of complementary titles based on proven intellectual property: 'A Quiet Place Part II' and 'Cruella....
Start planning your next partnership with movie marketing opportunities!
Theatrical marketing campaigns and partnerships, borne out of movie marketing opportunities, met significant challenges thro...
Following the deadly events at home, the Abbott family (Emily Blunt, Millicent Simmonds, Noah Jupe) must now face the terrors of the outside world as they continue their fight for survival in silence.
“Coming 2 America,” the long-awaited sequel to Eddie Murphy’s 1988 “Coming to America,” has released early on Amazon Prime. Originally, the pic was set to drop on the streaming service on Fr...
Hollywood majors cut their losses on theatrical titles and Disney took the biggest hit, but the pandemic also lowered marketing and production costs, THR’s annual analysis shows.
The coronavirus pan...
Hugh Grant and Sophia Lillis are set to join the cast of Paramount and eOne’s untitled film adaptation of Dungeons & Dragons, Hasbro’s wildly-popular game franchise from Wizards of the Coast. ...
SEGA bestowed global toy rights to Jakks Pacific to design, manufacture, create, market, and sell Sonic the Hedgehog 2-branded toys, including action figures, playsets, vehicles, plush, and collectibl...
Eddie Murphy is back in to his royal homeland of Zamunda in "Coming 2 America." The first official trailer for the much-anticipated sequel has dropped, and former Prince Akeem (played by Murphy) is no...
Congress looks to provide relief to U.S. citizens and small businesses, but the omnibus bill includes some legislative priorities for the entertainment industry as well.
Providing relief via direct as...
Last Call is celebrating the holidays with the 20in20 countdown of the movie marketing partnerships showcasing the year's biggest promotional properties! Each day throughout the holiday season, we wil...
Join Last Call and Marketing Partnerships as we look back at 2020, a year that showcased the flexibility and creativity of the promotions world. Marketers in every industry were quick on their feet to...
Both movies were due to be released by Paramount in 2022.
The first two animated movies from Skydance, Luck and Spellbound, are heading to Apple.
Apple is in talks to acquire the features, which a...
Amazon Studios has confirmed that it has acquired worldwide rights to keenly anticipated sequel “Coming 2 America” from Paramount Pictures, and has set a March 5, 2021 date to launch on Amazon Pri...
ViacomCBS is to shut down its smaller legacy streamers, such as MTV Hits, whose content will be added to its upcoming premium service Paramount+.
For the full story, visit Television Business Inter...
The long-anticipated sequel to the Eddie Murphy classic is in the process of being sold by distributor Paramount Pictures to Amazon Studios.
For the full story, visit Variety - https://variety....
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