Pocket.watch Releases Song with Republic Records
Music - Streaming

The company has partnered with the music label’s new kids and family division to distribute YouTube channel Toys and Colors' first single. LA-based pocket.watch has partnered with Republic Records...

Kidscreen
October 27, 2022

pocket.watch’s Library Expands to Over 25,000 Hours of C...
Press Releases - Streaming

LOS ANGELES, Oct. 13, 2022 /PRNewswire/ -- Pocket.watch, the leading kids and family studio creating global franchises for Generation Alpha, has signed an additional eight content creators ahead of...

Faisal Hussain
October 13, 2022

Pocket.watch Conjures Up a New Creator
Influencers - Online - Streaming

LA’s pocket.watch has added teenage magician Dan Rhodes to its roster of content creators as it seeks to break into a new category. Rhodes already has 16 million YouTube subscribers and 10 million ...

Kidscreen
October 4, 2022

pocket.watch adds 13 new creators to its portfolio
Influencers - Online

LA-based pocket.watch has partnered with 13 popular YouTube-first creators, with plans to expand their shows into original content beyond YouTube. The new channels joining the company’s roster are ...

Kidscreen
May 25, 2022

pocket.watch and Amazon Team Up for RYAN’S WORLD Origina...
Gaming - Streaming

Amazon Kids+ has teamed up with LA-based pocket.watch to launch its first original mobile game, Super Spy Ryan. Available starting today on Amazon’s kid-focused subscription streaming service—whi...

Kidscreen
April 14, 2022

StickyLickits Teams Up With YouTube’s Most Popular Kidfluenc...
Branding - CPG - Influencers - Partnerships - Press Releases

LOS ANGELES--(BUSINESS WIRE)--Wisdom, fun, and tasty treats, too — that’s what grandmas are made of. Now one entrepreneurial grandma in California is sharing her wisdom with more families. She cre...

Faisal Hussain
March 28, 2022

Ryan’s World Takes a Trip to Chuck E. Cheese
Attractions - Live Entertainment - Streaming

US family dining and entertainment company Chuck E. Cheese has teamed up with pocket.watch to launch the Ryan’s World FanFest—a one-day event celebrating popular YouTuber Ryan Kaji. At the center...

Kidscreen
November 10, 2021

Pocket.watch Signs Newest Creator Partner
Influencers - Streaming - Toys

Pocket.watch is partnering with children’s YouTube channel Toys and Colors to launch its newest franchise. Launching in spring 2022, Kaleidoscope City will include a hybrid live-action/animated seri...

Kidscreen
October 6, 2021

pocket.watch Hires Xavier Kochhar, Former AT&T and HBO Ma...
Streaming

Pocket.watch, the kids and family media company centered on creating franchises around YouTube stars, hired seasoned industry exec Xavier Kochhar as its first COO and CFO. Kochhar, who starts at Pock...

Variety
September 16, 2021

Sketchers Launches ‘Ryan’s World’ Shoe Colle...
Fashion - Streaming

Skechers is joining forces with Ryan’s World for the perfect sneakers of the summer. The beloved footwear brand and Ryan Kaji, the 9-year-old star behind the global “Ryan’s World” franchise w...

Footwear News
July 9, 2021

How YouTubers Changed the Toy Industry
Online - Streaming - Toys

Content created for children on YouTube has exploded over the last decade. In just a few short years, the power to help launch a successful toy has moved from toymakers and TV executives to 9 year-old...

Bloomberg
June 18, 2021

Brand Opportunities: Toy Marketing Partnerships
CPG - Opportunity Blogs - Partnership Blogs - Retail - Toys

With toy products consistently being updated and the retail landscape having shifted considerably, one reliable constant in the toy category has been intense customer demand. This demand for engag...

Andrew Gormley
May 15, 2021

Love, Diana Names Spacetoon Partner Across MENA
Streaming - Toys

Under the deal, Spacetoon will launch a new line of toys and products, bringing Love,Diana items to shelf across the MENA toy market, appealing directly to Pocket.Watch’s growing audience base acros...

Toy News Online
March 29, 2021

Love Diana
Influencers - Opportunities - Streaming - Toys

pocket.watch presents Love Diana! Diana is the 3rd Biggest YouTube Creator in the world with her original product line featuring toys, dress up, and more.

pocket.watch
March 3, 2021

20-in-20 Toy Marketing Partnerships: Ryan’s World
Partnership Blogs - Streaming - Television - Theatrical

Last Call celebrated the holidays with the 20in20 countdown of the toy marketing partnerships showcasing the year's biggest promotional properties! But with so many terrific partnership programs, ...

Earl Schultz
January 13, 2021

Manager, Creator Partnerships
Jobs - Streaming - Television

Pocket.watch is currently seeking an enthusiastic Manager, Creator Partnerships.  The ideal candidate has 4+ years of talent management experience at either an MCN or talent agency/management company...

pocket.watch
December 5, 2020

Love, Diana
Influencers - Opportunities - Retail - Streaming - Toys

Millions adore the Kids Diana Show YouTube channel, and now pocket.watch expands her kingdom with the global launch of LOVE, DIANA — our all-new franchise of original shows, goods, games, and all of...

pocket.watch
December 3, 2020

Hellosaurus snags US$3.5-million investment
Streaming - Toys

The kidtech company has launched its subscription-based app, which features interactive content from creators including Super Simple Songs and Pocket.watch. For the full story, visit Kidscreen  -...

Kidscreen
December 1, 2020

Ryan’s World | Macy’s Thanksgiving Parade
Attractions - Partnerships - Retail

pocket.watch collaborated with Macy's to promote RYAN'S WORLD at the Macy's Thanksgiving Parade. The first-of-it's-kind partnership brought a RYAN'S WORLD character in the parade with an exclusive bal...

pocket,watch | Macy's
November 25, 2020

Manager, Social Media
Jobs - Streaming

Pocket watch is currently seeking an enthusiastic Social Media Manager.  The ideal candidate has 4+ years of page management and ad campaign experience, enjoys developing fun and engaging fan content...

pocket.watch
November 23, 2020

Amazon Kids+ picks up Pocket.watch special
Streaming - Toys

The subscription service will debut the live-action/animated special Super Spy Ryan on November 27 along with exclusive new toys. Tags: pocket.watch, Amazon, Sunlight Entertainment, Amazon Studios ...

Kidscreen
November 20, 2020

Love, Diana
Opportunities - Streaming - Toys

LOVE, DIANA RULES! Millions adore the Kids Diana Show YouTube channel, and now pocket.watch expands her kingdom with the global launch of Love, Diana — our all-new franchise of original shows, good...

pocket.watch
November 5, 2020

How Ryan’s World Character Red Titan Floated Into Macy’s T...
Live Entertainment - Streaming - Toys

Pocket.Watch's recently inked with Macy’s will result in the parade’s newest big balloon, Red Titan who, at 51 feet long, 28 feet wide and 42 feet tall, soaring over its 94th annual Thanksgiving D...

Adweek
October 30, 2020

YouTube unveils slate focused on Black culture
Streaming - Toys

Pocket.watch's Onyx Family Dinner will begin airing in 2021, and joins a handful of adult-oriented shows focused on elevating Black voices.  For the full story, visit Kidscreen  -  https://kids...

Kidscreen
October 8, 2020

LastCall.News and MarketingPartnerships.com are powered by


The LA Office

For over 25 years, The L.A. Office has been an invaluable resource for brands and entertainment marketers as they try to reach the partnership marketing goals. Promotion marketing is a relationship-based business and The L.A. Office has a proven ability to bring together the people and companies that are driving the business. In addition to connecting people on LastCall.news and MarketingPartnerships.com, our portfolio of services include online and live marketing events, The L.A. Office Membership Program, and personalized consulting. Visit www.laoffice.com for more information.

Copyright © 2023 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.