Pokemon Company reveals new video game and trading card pocket...
Classic Characters - Gaming - Press Releases

BELLEVUE, Wash.--(BUSINESS WIRE)--Today, The Pokémon Company group revealed Pokémon Legends: Z-A, a new video game, during a special Pokémon Presents video presentation. Streamed online to fans aro...

Angelina Luspo
February 27, 2024

Dining Partnerships the Deserve a Seat at the Table in 2022
Dining - Gaming - Health & Beauty - Online - Partnership Blogs

Hungry for great examples of dining partnerships from 2022? We've got some great examples of memorable dining and QSR partnerships to whet your appetite! KFC Partners with Tinder for Tinder Tenders...

Sasha Villalobos
December 13, 2022

PUMA, Foot Locker and Pokémon GO Team Up for 400+ PokéStops ...
Classic Characters - Fashion - Gaming - Online - Retail

Celebrating the PUMA x Pokémon collection, Niantic is partnering with The Pokémon Company International, PUMA and Foot Locker Inc. to turn 400 Foot Locker, Champs Sports and Kid’s Foot Locker stor...

Go Nintendo
November 30, 2022

POKEMON SCARLET and VIOLET Sell Over 10 Million Units in Their...
Classic Characters - Gaming

Not only has Pokemon Scarlet and Violet sold an impressive 10 million combined units within the first three days of launch, they also account for "the highest global sales level for any software on an...

November 28, 2022

Mattel, Pokémon on Board for More Building Sets
Classic Characters - Toys

Mattel has renewed a partnership to produce and distribute licensed Pokémon MEGA toys and building sets as sales surge in that category. Mattel has renewed its licensing agreement with The Pokémon ...

October 28, 2022

Pokemon and Crocs Unite for Clog and Sandal Collection
Classic Characters - Fashion - Gaming

Crocs is stepping into the world of Pokémon with a new collection of footwear created in collaboration with the popular gaming and anime franchise. The collection includes two colorways of the Class...

Modern Notoriety
October 14, 2022

Balmain Collaborates with Pokemon on Collection, Badges
Classic Characters - Fashion - Gaming - Online

Pokémon can now be found on French luxury goods — winking on wallets, waving from jacket pockets and collapsed on T-shirts, the character’s lightning-bolt tail jutting skyward. Balmain has partn...

Women's Wear Daily
September 1, 2022

Mini Made a Pokémon Concept Car That Can Hook Up a Game Conso...
Automotive - Electronics - Gaming - Tech

Mini teamed up with Pokémon to develop a Pikachu-themed concept car that’s, fittingly, all-electric. The automaker showcased the car during the Gamescom Opening Night Live event, which lets you hoo...

The Verge
August 24, 2022

McDonald’s Officially Reveals Pokemon Happy Meal Toys fo...
Classic Characters - Dining - Gaming - Toys

With Pokemon's next generation on the horizon, recent weeks have seen rumors spreading about the newest edition of the massive monster-catching franchise's collaboration with McDonald's. Leakers and M...

Game Rant
August 16, 2022

Netflix Picks Up New Pokémon Special
Classic Characters - Streaming

Netflix has acquired Pokémon: The Arceus Chronicles and will launch the new 2D-animated special worldwide (excluding Asia) on September 23. Based on the Pokémon Legends: Arceus video game that roll...

August 9, 2022

Two Pop-Culture Sensations Squishmallows And Pokémon Join For...
Classic Characters - CPG - Press Releases - Toys

SAN DIEGO, July 21, 2022 /PRNewswire/ -- Jazwares, a leading global toy company, today announced that two of the toy industry's top powerhouse brands are teaming up, Squishmallows and Pokémon! Exclus...

Nicholas Fox
July 21, 2022

The Pokemon Company Announces POKEMON SCARLET AND VIOLET Relea...

Continuing the popular Pokémon RPG series, The Pokémon Company recently released a new trailer for Pokémon Scarlet and Violet. From longtime partner developer Game Freak, the upcoming dual titles w...

June 2, 2022

Pokemon Reveals Next Converse Collection
Classic Characters - Fashion - Gaming

Converse has released a new lineup of Pokémon-inspired high tops for its latest All Star collaboration. Each of the four colorways pay homage to some of the most iconic Pokémon characters to date. ...

May 11, 2022

POKEMON UNITE Surpasses 70M Downloads on Switch & Mobile

When Pokémon Unite was originally revealed in June 2020, it didn't go down well with the Pokémon community at the time. The reveal trailer generated 150,000 dislikes in less than 24 hours and even m...

Nintendo Life
April 26, 2022

2022 Pokemon World Championship Announced for Summer
Gaming - Live Entertainment

The 2022 Pokémon world championship is coming to London this summer. Players from all over the world will have a chance to compete for over a half-million dollars in prizes, the title of World Champi...

March 25, 2022

Rare Pokémon Card Sold for Over $130,000 USD
Classic Characters - Influencers - Online - Toys

An ultra-rare Pokémon card has resurfaced after 23 years, selling earlier this year for $136,000 USD. YouTuber smpratte recently revealed the “Snap Magikarp” trading card in a video, claiming tha...

March 17, 2022

Pokemon Reveals 2021 Record Sales in Europe for Trading Cards ...
Classic Characters - Gaming - Toys

The Pokémon Company International revealed that the 2021as well as being the year of the 25th anniversary of the brand, also represents a vintage record for sales in Europeboth for the Pokémon Tradi...

February 14, 2022

POKEMON LEGENDS: ARCEUS Sets New Series Sales Record on Switch

Nintendo Switch's newest Pokemon game, Pokemon Legends: Arceus, is off to an impressive start. According to Nintendo, Pokemon Legends has sold more than 6.5 million copies globally in its first week,...

February 10, 2022

Pokemon & Converse Release 25th Anniversary Collab
Fashion - Gaming

For 25 years, Pokémon has entertained the masses with striking television seasons, addictive video games and playful product collaborations. And so to celebrate its quarter anniversary, it has teamed...

December 6, 2021

Dining & Entertainment Partnerships That Broke the Mold i...
CPG - Dining - Esports - Gaming - Music

From film releases to music collabs and gaming executions, entertainment companies and brands are getting even more creative with how they're activating dining and QSR partnerships! Take a look at ...

Abby Calcara
October 22, 2021

Pokemon Teams Up With Drag Race Judge To Critique The Hell Out...
Health & Beauty

Pokemon is teaming up with RuPaul's Drag Race judge Michelle Visage to judge your pets, and they could win you Pokemon Brilliant Diamond and Shining Pearl prizes. For the full story, visit  Game...

Games Radar
October 19, 2021

J Balvin Has A New Music Video With Pikachu, But Hitmontop Is ...

Reggaeton star J Balvin finds himself in a Pokémon-filled world in his newest music video. Part of Pokémon 25: The Album, a collaboration between various musicians across the globe to celebrate the ...

October 15, 2021

6 Blockbuster Gaming and Esports Partnerships From 2021
CPG - Esports - Gaming - Non-Profit - Partnership Blogs

Gaming and esports partnerships had a strong 2021, coming on the heels of rapid growth in the past few years. The space is primed to become the largest sector of the entertainment business, and with t...

Abby Calcara
October 14, 2021

A New Free Digital Pokemon Trading Card Game is Coming Soon
Gaming - Tech

The Pokémon Company is officially releasing a new digital Pokémon trading card game for users. The app, titled Pokémon Trading Card Game Live, comes at a time when the card game is hitting an all-t...

September 21, 2021

A New Pokémon Movie is Coming to Netflix in October

Ash and Pikachu are heading deep into a mysterious forest for the latest Pokémon movie. Pokémon the Movie: Secrets of the Jungle will premiere on Netflix on Oct. 8, and the streaming service teamed ...

September 7, 2021

Pokemon TV App Now Available On Nintendo Switch
Gaming - Streaming

The Switch still doesn’t have apps like Netflix or Twitch, but Nintendo decided to do us one better by announcing that Pokémon TV — the media app devoted to all things Pokémon — is now availab...

The Verge
August 27, 2021

Do Downtown Shopping Districts Need Their Own Loyalty Programs...

Drawing inspiration from Pokemon Go, a new loyalty program in Olympia, WA, rewards downtown visitors for “checking in” with their mobile phones at local stores, restaurants, bars and entertainment...

Retail Wire
August 19, 2021

Pokémon Presents 2021 Recap: New Games Announced

The Pokémon Company debuted a new Pokémon Presents video presentation on Wednesday, revealing the latest news on upcoming Nintendo Switch games Pokémon Brilliant Diamond, Shining Pearl, and Pokémo...

August 18, 2021

The Pokémon Company Announces Upcoming “Pokémon Presen...
Gaming - Streaming

The Pokémon Company has announced that it will hold a new Pokemon Presents stream on Wednesday, August 18. The stream, which will begin at 6am PT, will feature new information about the upcoming Pok...

August 13, 2021

A Live-Action Pokémon Series is in the Works at Netflix

Netflix is developing a live-action Pokémon series akin to 2019’s well regarded Pokémon Detective Pikachu, Variety reported on Monday. Joe Henderson, executive producer of Netflix’s Lucifer, is ...

July 27, 2021

Seiko Releases Limited Edition Pokémon Watch Collection
Fashion - Gaming

Last November, Pokémon released a timepiece collection with Japanese watchmaker Seiko in the themes of Pikachu, Eevee, and Mewtwo. This year, Seiko is back with a limited collection of watches featur...

July 12, 2021

Pokémon Go Fest 2021 Will Have Global In-Person Events
Gaming - Live Entertainment

This year’s Pokémon Go Fest will be virtual, but developer Niantic and The Pokémon Company are also hosting a series of real-world, in-person celebrations on July 17 — the first day of Go Fest ...

July 2, 2021

Pokémon Unite Will Launch on Nintendo Switch in July

Coming later to mobile in September with cross-play. Pokémon Unite, the team-based, five vs. five strategy game co-developed with Tencent’s TiMi Studio Group, now has a release window — and it...

The Verge
June 21, 2021

Walmart and Target Suspend Trading Card Sales for Safety Reaso...
CPG - Retail

US retailers Walmart and Target have suspended in-store sales of Pokemon cards and other trading cards, due to safety concerns caused by a huge upsurge in demand. As reported by Bleeding Cool, a sign...

May 13, 2021

5 NFT Tips for Content Companies & Creators
Finance - Influencers - Music - Streaming - Tech

When NFTs are coupled with content, they open lucrative revenue opportunities for the owners, creators and distributors of that content. Here’s just some of their applications in the ente...

May 5, 2021

McDonald’s to Limit Pokemon Happy Meal Toys After Resell...
Dining - Online

MCDONALD'S is adding Pokemon toys to its Happy Meals next month and it's expecting them to be a BIG hit. The fast food chain will put limits on how many customers can get to avoid them selling out an...

The Sun
April 30, 2021

Here are the Most Anticipated Games of 2021

April brought with it New Pokemon Snap and Returnal, but also the bad news that PS5 console exclusive Deathloop has been delayed from May to September. So far 2021 has moved quickly, but big-time vide...

April 29, 2021

Nintendo and Fujifilm Release Mini Photo Printer for Switch
CPG - Electronics - Gaming - Tech

Fujifilm and Nintendo have announced a new collaboration. The camera company is releasing a new Switch-themed version of its Instax Mini Link photo printer, as well as a new app that’s designed to l...

The Verge
April 23, 2021

Bandai Launches Tamagotchi Pix That Lets You Take Digital Pet ...

he $60 Tamagotchi Pix, announced today, lets you take photos of yourself and other real-world elements. Afterwards, you can paste your little buddy right into the tableau. Bandai America also says you...

April 21, 2021

New Pokémon Snap Brings the N64 Classic to the Instagram Era
Electronics - Tech

When the original Pokémon Snap was released, the promising young Pokémon photographer of that game, Todd Snap, was still using rolls of film on his island expedition. Consumer-grade digital cameras ...

March 24, 2021

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