Roku Brand Studio and Mast-Jagermeister US Announce New Limite...
Beverages - Press Releases - Streaming

SAN JOSE, Calif.--(BUSINESS WIRE)--Roku, Inc. (Nasdaq: ROKU) today announces that the Roku Brand Studio and Mast-Jägermeister US will create a new limited streaming series, "The Lesbian Bar Project,...

Angelina Luspo
June 15, 2022

Postmates Releases First-Ever ‘Bottom Menu’ for Pr...
Dining - Retail - Tech

In the last few years, corporations have been trying to capitalize on Pride month — usually by adorning rainbow logos and releasing rainbow merchandise. This year, however, Pride campaigns are crank...

Mashable
June 13, 2022

Burger King has a ‘Pride Whopper’ with ‘Two Equal Bu...
Dining

Burger King’s new hamburger to celebrate Pride Month has caused quite the stir on social media. The fast-food giant’s Austrian stores will be serving a “Pride Whopper” with “two equal buns"...

CNN
June 8, 2022

Bubly Sparkling Water Releases Short Film, “Coming Home,...
Beverages - Press Releases

bubly™ sparkling water Releases Short Film, "Coming Home," That Honors LGBTQ+ Chosen Families and Safe Spaces Where They Form & Flourish To further elevate the bubly™ brand's commitment to ce...

Sasha Villalobos
June 7, 2022

Tinder Teams with the Human Rights Campaign to End LGBTQIA+ Bl...
Non-Profit - Tech

Tinder is working towards ending America's discriminatory LGBTQIA+ blood ban. Back in 1985, the HIV/AIDS crisis led to lawmakers implementing a ban on blood donations from gay and bisexual men. But i...

Paper Mag
June 7, 2022

DREAM Clothing Collaborates with Care Bears for Pride Month an...
Finance - Non-Profit - Partnerships - Press Releases - Retail

LOS ANGELES, June 2, 2022 /PRNewswire/ -- Los Angeles-based streetwear company DREAM Clothing is launching its first collaboration with Cloudco Entertainment's beloved and iconic property, Care Bea...

Faisal Hussain
June 6, 2022

Xbox Reveals Pride-Themed Controller Alongside Halo, Forza Con...
Gaming

Microsoft and Xbox have announced plans to celebrate Pride Month, which is June, and this includes a new Pride-themed Xbox controller that fans can customize using the Xbox Design Lab. New Pride-theme...

Gamespot
June 6, 2022

LEGO Launches ‘A-Z of Awesome’ Campaign for Pride ...
Toys

LEGO is celebrating Pride Month with a creative project. The LEGO Group announced the launch of its “A-Z of Awesome,” an ongoing campaign that uses LEGO builds to celebrate inclusivity and embrac...

Toy Book
June 2, 2022

Hyatt’s Pride-Inspired Offerings Across the Globe Celebr...
Partnerships - Press Releases - Travel

CHICAGO--(BUSINESS WIRE)--Grounded in its purpose of caring for people so they can be their best, Hyatt Hotels Corporation (NYSE: H) is proud to announce Hyatt’s continued support for the LGBTQ+ ...

Faisal Hussain
June 1, 2022

Chipotle Partners With Miley Cyrus’s Foundation for Prid...
Dining - Non-Profit

Chipotle will partner with The Happy Hippie Foundation – a not-for-profit founded by Miley Cyrus – to donate a quarter of a million dollars of its food to LGBTQ+ centers nationwide. It will also r...

The Drum
June 1, 2022

House Wine Launches Two New Rainbow Products in Support of The...
Beverages - Non-Profit - Partnerships - Press Releases

SEATTLE, May 31, 2022 /PRNewswire/ -- The Original House Wine (House Wine), the maker of best-selling Rainbow Rosé Bubbles cans, is proud to kick off the fifth year of partnership...

Faisal Hussain
May 31, 2022

NYX Cosmetics Hosts Metaverse Pride Parade to Celebrate All Sh...
CPG - Tech

NYX is flying its Pride flag in the metaverse as brands continue to experiment with virtual experiences that can reach a wide audience. The cosmetics marketer is the first in its category to integrate...

Marketing Dive
May 31, 2022

BRATZ, JimmyPaul Launch a Pride Collection Featuring Same-Sex ...
Toys

June marks LGBTQ Pride Month, and the girls with a passion for fashion are making inclusivity the staple item of the season. In collaboration with renowned LGBTQ designer Jimmy Paul (creator of Jimmy...

Toy Book
May 26, 2022

Bud Light Canada Launches ‘Bud Light Camp’ in Cele...
Beverages - Influencers - Non-Profit - Partnerships - Press Releases

TORONTO, May 17, 2022 /CNW/ - As a longstanding supporter of Pride, Bud Light Canada is proud to announce the launch of Bud Light Camp – an LGBTQIA2S+ community and ally-focused adult camp that ...

Faisal Hussain
May 19, 2022

Oreo Releases First Pride-Theme Retail Pack For Pride
CPG

Oreo is releasing its first Pride-themed retail pack as part of a running collaboration with LGBT activism organization PFLAG National, per news shared in an email with Marketing Dive. Timed for Prid...

Marketing Dive
May 12, 2022

Mars Reintroduces Skittles Pride Packs to Support LGBTQ+ Commu...
CPG - Non-Profit

Mars Wrigley brand Skittles has teamed up with GLAAD for the third year on the brand's annual Pride packs. While they have historically been all gray to represent the brand's efforts of support, this...

Candy Industry
May 10, 2022

P&G and iHeartMedia Announce Third Annual “Can’t Canc...
CPG - Music - Non-Profit - Partnerships - Podcasts

WHAT: This June, P&G and iHeartMedia will once again join forces during Pride Month for the return of “Can’t Cancel Pride 2022 – Proud AND Together,” a fundraiser for the LGBTQ+ community...

Faisal Hussain
May 6, 2022

Snapchat’s New Product Integration Lets Users Create Phy...
Online - Tech

Snapchat has launched a new tie-in initiative which enables users to create their own custom Pride flag, then have a real-world version of that flag printed, via in-app tools. Using the Pride flag fil...

SocialMediaToday
June 24, 2021

Skittles Colorizes Images of LGBTQ+ History for the First time
CPG

The lives of LGBTQ+ people have often been overlooked in history. Skittles is trying to remedy this by diving into the archives and shining a spotlight on historic LGBTQ+ moments. The “Recolor the ...

Adweek
June 24, 2021

11 Brand Campaigns That Blend Pride With Purpose
Beverages - Branding - CPG - Dining - Fashion

How Reebok, Ugg and other marketers incorporate inclusivity and COVID relief. Pride Month has arrived, and brands are showing their support in full force. Many had to postpone or rework Pride campaig...

Industry Dive
June 14, 2021

SodaStream Releases Limited Edition & Partners with Laver...
Beverages - Non-Profit - Retail

In celebration of Pride Month, SodaStream is also releasing Limited Edition 'Rainbow Story' Sparkling Water Maker kits. The 'Rainbow Story' machine features a sleek matte black design and comes with a...

PRNewswire
June 8, 2021

Burger King Takes Aim at Chik-fil-A Over Pride
Dining

After renewed calls were made over social media to boycott Chick-fil-A, Burger King took it as an opportunity to show its solidarity with the LGBTQ community. Burger King, which recently launched the...

USA Today
June 7, 2021

Blue’s Clues’ Hosts Animated Pride Parade with Nin...
Television

Hit Nick Jr. children's TV show "Blue's Clues" has enlisted a former contestant from "RuPaul's Drag Race" to help teach kids and their families about Pride Month. In a singalong animated video, drag ...

MSN
June 7, 2021

Lady Gaga & Versace Release ‘Born This Way’ P...
Fashion - Music

Lady Gaga has teamed up with Versace for a colorful capsule collection celebrating Pride Month as well as the 10th anniversary of her landmark Born This Way album. A portion of the sales from the coll...

Billboard
June 3, 2021

Chipotle Celebrates Pride Month in Partnership with Drag Queen...
Dining - Influencers - Non-Profit

Chipotle Mexican Grill today announced it will celebrate drag culture and support affiliated LGBTQIA+ organizations throughout June's Pride Month. The brand will serve up realness across two different...

QSR Magazine
June 1, 2021

Shake Shack Featuring Pride Shake & Partners with The Tre...
Dining

Shake Shack is showing support for its LGBTQ+ employees and guests by teaming up again with long-time partner The Trevor Project — the world's largest suicide prevention and intervention organizatio...

Fast Casual
June 1, 2021

Kellogg Company’s Latest Collaboration with GLAAD Unwrap...
CPG - Non-Profit - Press Releases

BATTLE CREEK, Mich., May 20, 2021 /PRNewswire/ -- Limited-edition Together With Pride cereal hits shelves across the country today, marking the latest collaboration between Kellogg Company and GLAAD...

Faisal Hussain
May 21, 2021

LEGO Launching First-Ever LGBTQ Set Ahead of Pride Month
Toys

Now get ready for "Everyone Is Awesome," a new, rainbow-colored Lego set introduced Wednesday by the toy company ahead of LGBTQ Pride Month. The 346-piece collection, available for purchase starting J...

USA Today, LA Times
May 21, 2021

Apple Unveils New Pride-Themed Watch Bands
Electronics

On International Day Against Homophobia, Transphobia, and Biphobia, Apple is observing the day by announcing two new colorful watch bands to commemorate Pride Month, which is in June. The Pride Editi...

IGN
May 18, 2021

Christina Aguilera Releases New Pride Merch Line
Fashion - Music

With Pride Month only a couple of weeks away, Christina Aguilera is helping her fans gear up for the season with some brand-new merch. The "Fighter" singer recently shared a line of merch to celebrat...

Billboard
May 18, 2021

P&G Partners with GLAAD on Calls for Inclusion
CPG - Non-Profit

Procter & Gamble is partnering with GLAAD for a new initiative to advance LGBTQ inclusion in advertising and marketing, and calling on other brands to join them. GLAAD, which is the world’s lar...

Miley Cyrus Announces Overall Deal with NBCUniversal
Music - Streaming - Television

Miley Cyrus has signed a wide-ranging overall deal with NBCUniversal. The singer-songwriter, actress and performer will develop and appear in projects across the NBCU Television and Streaming portfol...

Billboard
May 17, 2021

Vans Celebrates Pride with New Rainbow Collection
Fashion

In addition to brands like Adidas, Vans is also getting in on this year’s LGBTQ Pride Month celebrations. After delivering a number of rainbow sneakers and sandals around this time last year, the C...

Footwear News
May 14, 2021

Mariah Carey Drops New Merch for Pride Month
Fashion - Music

With Pride Month just around the corner, Mariah Carey is making sure that her fans are ready to celebrate in style. The star debuted a brand-new line of merch on her website themed around LGBTQ Pride...

Billboard
May 13, 2021

Mattel Introduces UNO Play with Pride in Partnership with It G...
Toys

UNO teamed up with the It Gets Better Project (IGB) — a nonprofit dedicated to uplifting, empowering, and connecting to the LGBTQ+ community globally — for UNO Play with Pride. The colorful, 112-c...

The Toy Book
May 11, 2021

Funko and Disney Celebrate Pride Month with New Figures
Theatrical - Toys

It’s the beginning of May right now, but in just 30 days, it’ll be the start of Pride Month for 2021. And this year, Funko is joining forces with Disney for a special collection of Pride-themed Fu...

Nerdist
May 6, 2021

Kellogg’s New Heart-Shaped Cereal Will Celebrate Pride Month
CPG - Non-Profit

In honor of Pride Month 2021, which is June, Kellogg’s and GLAAD have come together to introduce a new cereal. The Together With Pride variety aims to celebrate everyone having a seat at the table a...

Yahoo! Life
April 23, 2021

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