SCREAM Marketing Offers Lessons for Brands and Other Franchise...
Theatrical

Paramount's executive VP of worldwide promotions on how a Ghostface-branded voice and appearance in 'Call of Duty' helped propel the film at the box office. Despite growing concerns about the Omicron ...

AdAge
January 25, 2022

Paramount’s SCREAM Opens to $36M 4-Day Box Office
Theatrical

We can complain about omicron. But I wouldn’t necessarily complain that the variant is spoiling the top films at the box office, as Paramount/Spyglass Media/Project X’s Scream had a robust first d...

Deadline
January 21, 2022

Box Office: SCREAM Debuts to Impressive $30.6M
Theatrical

“Scream,” a reimagining of a horror franchise that once appeared to have run out of steam, dominated the box office this weekend, earning a scary good $30.6 million. The sequel is projected to ea...

Variety
January 18, 2022

Box Office: Can SCREAM End SPIDER-MAN’s Box Office Reign...
Theatrical

Has “Spider-Man: No Way Home” finally met its match? After an impressive four-week streak at the top of domestic box office charts, Paramount’s slasher sequel “Scream” could give Sony’s l...

Variety
January 13, 2022

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