Shake Shack is partnering with mod creators to build the brand’s very own Shake Shack location and menu items for The Sims 4.
Before the metaverse, there was The Sims, the best-selling life-simulat...
Shake Shack is turning up the heat and giving its classics a kick with new (and HOT) ingredients made possible by First We Feast’s viral YouTube series, Hot Ones. These items will be available at Sh...
Scented candles from fast food brands aren't unheard of: KFC has released a fried chicken-scented candle, Dairy Queen has released Blizzard-scented candles, and even McDonald's released a scented cand...
Like ecommerce more generally, the pandemic accelerated an already growing trend of tech integration within the food industry. Now, with regulations easing for better or worse throughout much of the w...
In an effort to reach younger customers, Shake Shack is getting in the bitcoin game, offering the cryptocurrency to customers making purchases using the Cash App, a digital wallet, according to the Wa...
In the year ahead, Shake Shack is turning its focus to boosting in-restaurant ordering options, investing in self-service kiosks and its new drive-thru concept, even as own-device digital purchasing d...
SAN FRANCISCO, Feb. 3, 2022 /PRNewswire/ -- The romantic comedy begins playing, a couple on their first date agree they're "not that hungry" so they split something. Salad is suggested and immediately...
NBA All-Star and Golden State Warrior Klay Thompson is teaming up with Uber Eats and Shake Shack to give eaters a taste of his three favorite things: burgers, basketballs and boats with the Klay Trey ...
Shake Shack announces that they will be supporting the fundraising efforts of the Dana-Farber Marathon Challenge team through its Boston-exclusive Marathon Mocha shake ($5.99), which can be ordered Th...
Fast food and fast casual chains are betting on the staying power of drive-thrus — even as the pandemic subsides. Particularly in the early stages of the pandemic, restaurants struggled as indoor di...
How Reebok, Ugg and other marketers incorporate inclusivity and COVID relief.
Pride Month has arrived, and brands are showing their support in full force. Many had to postpone or rework Pride campaig...
Shake Shack is showing support for its LGBTQ+ employees and guests by teaming up again with long-time partner The Trevor Project — the world's largest suicide prevention and intervention organizatio...
National Hamburger Day, which marks the end of National Hamburger Month, is a chance to honor one of the United States' most iconic foods.
To celebrate the burger on May 28, a number of major food an...
The COVID-19 recovery story remains a tangled one for restaurants, especially those with urban strongholds.
But there is an elephant in the room for some of America’s publicly traded brands.
By mi...
Shake Shack is borrowing $225 million to fund ventures such as drive-thrus, new store formats and unit growth. The chain, with a portfolio heavily weighted toward urban restaurants, is eyeing new loca...
Called “Now Serving: A Collab Series by Shake Shack,” the promotion will start in Houston with a menu item prepared with Shake Shack’s culinary team and Chris Shepherd, owner of Underbelly Hospi...
DoorDash partnered with Shake Shack for an exciting Valentine's Day promotion that appealed to the nostalgia of consumers.
This Valentine's Day may be a little different from years past, but that doesn't mean we can't safely celebrate the season of love. So close your eyes, make a wish, and blow out the candlelight, becau...
Fried chicken sandwiches have been a menu success story of the pandemic. In 2020, literally dozens of restaurant chains launched new or improved versions of this American comfort food. Initially spurr...
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