Sprite to Phase Out Its Signature Green Bottles
Beverages

Coca-Cola has officially announced that starting August 1, Sprite will completely phase out its iconic green plastic bottles used for more than six decades in favor of more sustainable clear packaging...

HypeBeast
July 29, 2022

Sprite and Universal Music Group Launch Global Music Program
Beverages - Music

Sprite launched Sprite Limelight, its first unified global music program, per details shared with Marketing Dive. The music program is in support of the Coca-Cola brand’s recently launched global br...

Marketing Dive
June 7, 2022

Sprite Turns Scannable Bottles into Tickets for Virtual Hip-Ho...
Beverages - Live Entertainment - Music

Sprite's "Live From The Label" concert series taps into continued interest in livestreamed events that surged in popularity during the pandemic. Even as vaccines roll out and music venues reopen, in-p...

MarketingDive
July 2, 2021

Coca-Cola Transitions to Bottles Made From 100% Recycled Plast...
Beverages - CPG - Logistics

Coca-Cola is introducing new bottles made from 100% recycled plastic material across its portfolio, the beverage giant said in a statement. Its new innovations will reduce the use of new plastic by mo...

Food Dive
February 11, 2021

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