General Mills Buys Tyson’s Pet-Treats Business
CPG - Pets - Retail

The cereal maker builds its pet food portfolio at a time people are increasingly adopting cats and dogs. The $1.2 billion cash deal would add Nudges, Top Chews and True Chews brands to General Mills' ...

Reuters
May 14, 2021

Tyson Foods Re-Enters Competitive Plant-Based Market
CPG - Retail

Two years ago, the biggest U.S. meat company marketed a mix of real beef and pea protein to consumers with a “flexible diet.” But the half-vegan, half-not patty proved a tough sell. Tyson eventual...

Fortune
May 5, 2021

Tyson Foods’ Jimmy Dean goes plant-based
CPG

The rollout of the Jimmy Dean breakfast sandwiches is the latest move by large CPG companies to do just that. Nestlé introduced its first U.S. products in 2020 that incorporated plant-based meat in i...

FoodDive
January 6, 2021

LastCall.News and MarketingPartnerships.com are powered by


The LA Office

For over 25 years, The L.A. Office has been an invaluable resource for brands and entertainment marketers as they try to reach the partnership marketing goals. Promotion marketing is a relationship-based business and The L.A. Office has a proven ability to bring together the people and companies that are driving the business. In addition to connecting people on LastCall.news and MarketingPartnerships.com, our portfolio of services include online and live marketing events, The L.A. Office Membership Program, and personalized consulting. Visit www.laoffice.com for more information.

Copyright © 2021 The L.A. Office. Other trademarks, copyrights, logos and artwork are the property of the applicable owners.