European Super League: Soccer in Disarray as 12 Clubs Form Bre...
Sports

Six English soccer clubs have agreed to join a new breakaway European Super League (ESL), it has been announced. Arsenal, Chelsea, Liverpool, Manchester City, Manchester United and Tottenham have lin...

Sports Pro Media
April 19, 2021

UEFA Offers Regional Champions League Packages in China, US Us...
Branding - Sports - Tech - Television

European football governing body Uefa is launching regional sponsorship packages in China and the US market for its flagship Uefa Champions League tournament. Currently, Uefa offers eight global spon...

Sport Business
April 13, 2021

Euro 2020 Hoping to Trend with TikTok Sponsorship
Influencers - Online - Sports - Streaming

The deal will see the ByteDance-owned company work with European soccer’s governing body to launch a variety of features around Euro 2020, including augmented reality (AR) effects, hashtag challenge...

Sports Pro
February 11, 2021

EA Sports Renews Multiyear Deal With UEFA; Retains Champions L...
Branding - Esports - Gaming - Sponsorships

Video game developer EA Sports has secured a multi-year extension for exclusive rights to the Uefa Champions League in its FIFA title. EA Sports snapped up the licensing rights for European club socc...

Business Wire
February 3, 2021

FIFA threatens World Cup Ban for Super League players
Sports - Television

Fifa and world football’s six confederations have reacted to renewed reports about the creation of breakaway ‘European Super League’, issuing a joint statement warning that any player or club in...

SportBusiness
January 22, 2021

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