Sprite and Universal Music Group Launch Global Music Program
Beverages - Music

Sprite launched Sprite Limelight, its first unified global music program, per details shared with Marketing Dive. The music program is in support of the Coca-Cola brand’s recently launched global br...

Marketing Dive
June 7, 2022

LimeWire Strikes Deal With Universal Music Group For Its Music...
Music - Press Releases

LimeWire, a digital collectibles marketplace, announced today that it has struck its first major music label partnership with Universal Music Group (UMG), the world leader in music-based ent...

Sasha Villalobos
May 17, 2022

How Universal Music Group Helps Brands Drive Culture
Branding - Music

Advertisers know they need to be culturally relevant, and the best way to reach a target audience is to speak to them through a partner connection that is authentic and data driven. But finding those ...

Ad Age
March 17, 2022

Billboard to Launch Music NFT Project Chartstars With Universa...
Finance - Music - Partnerships - Press Releases

LOS ANGELES, March 2, 2022 /PRNewswire/ -- Billboard, a global music media brand with renowned authority among artists, fans and the industry at large, announced Universal Music Group (UMG), the wor...

Faisal Hussain
March 2, 2022

Universal Music Group Buys Neil Diamond’s Entire Catalog of ...

Universal Music Group has announced a new landmark deal with Neil Diamond, including the acquisition of the entirety of his song and master recording catalogs. The deal also includes the rights to rec...

February 28, 2022

Sting Sells Song Catalog to Universal for $300M+

Legendary artist and songwriter Sting has sold his entire song catalog to Universal Music Publishing Group (UMPG). Announced today (February 10), UMPG says that it has struck a “historic, comprehen...

Music Business Worldwide
February 10, 2022

Universal Music & Lion Forge Developing Animated Series o...
Music - Streaming - Television

Lion Forge Animation has partnered with recording studio Tuff Gong Collective and Universal Music Group to develop an animated series based on a new picture book from Cedella Marley, the daughter of i...

February 4, 2022

Universal Music Group Expands Relationship Across Amazon Music...
Music - Press Releases

SANTA MONICA, Calif. and SEATTLE, Jan. 27, 2022 /PRNewswire/ -- Universal Music Group (UMG), the world leader in music-based entertainment, Twitch, and Amazon Music, today announced an expansion o...

PR Newswire
January 27, 2022

Bob Dylan Sells Entire Catalog of His Music to Sony Music Ente...
Music - Press Releases

Bob Dylan has sold his entire back catalog of recorded music to Sony Music Entertainment in a landmark deal that starts with his 1962 self-titled debut album, continues with 2020’s “Rough and Rowd...

January 25, 2022

6 Pitch-Perfect Music Opportunities for 2022
Music - Opportunity Blogs - Podcasts - Podcasts - Publishing

From country and rock musicians to Kidz Bop and radio shows and more, take a look at six opportunities to make a musical partnership sing with Corporate Members of The L.A. Office... Universal ...

Abby Calcara
December 16, 2021

Universal Music Group and Genies Announce Global Partnership t...
Music - Tech

Universal Music Group and leading avatar technology company Genies have announced a global partnership to develop avatars and digital wearables for UMG’s artist roster, building on the companies’ ...

December 10, 2021

5 Partnerships That Made Beautiful Music in 2021
Attractions - CPG - Dining - Finance - Influencers

Music partnerships have been all the rage this year, with artists and music companies collaborating in categories that include CPG, dining, toy brands and more to engage fans in new and exciting ways!...

Abby Calcara
December 7, 2021

HYBE and Universal Signal Start of ‘Historic Joint Venture...

HYBE, the company behind K-pop superstars BTS, and Universal Music Group (UMG) have launched a global talent search for a new girl group, who will be based in Los Angeles and modeled on ‘the world-r...

Music Business Worldwide
November 8, 2021

BTS to Leave Sony Music for Universal

BTS is ending its distribution arrangement with Sony Music and is headed to Universal Music Group, according to sources familiar with the situation. The new partnership is a licensing and distribution...

October 22, 2021

Universal’s New Partnership With $34m-backed Medrhythms Will...

Universal Music Group (UMG) has inked what it calls a first-of-its-kind partnership with digital therapeutics company MedRhythms, that provides the latter company with access to UMG’s catalog for th...

Music Business Worldwide
September 29, 2021

Universal Music’s Going Public: Here Are Your Options fo...
Finance - Music

The world's leading record label becomes a publicly traded company to much anticipation Tuesday, but it won't be easy for American investors to get in on the action. With Universal Music Group going p...

September 21, 2021

Pokémon 25: The Album Coming 15th October and Full Tracklist ...
Gaming - Music

Today, The Pokémon Company International along with its partners at Universal Music Group announced the launch date for Pokémon 25: The Album as well as new artists joining the program including Lil...

My Nintendo News
September 14, 2021

Major Music Companies Turn Over $2.5M Every Hour; Will Generat...

The record industry is headed for a gangbusters year – and we’ve got the receipts to prove it. MBW has crunched the reported calendar Q2 financials of each of the three major music companies for ...

Music Business Worldwide
August 11, 2021

Universal Music Group Teams with Snap to Bring Major Artists t...
Music - Streaming - Tech

Snap wants people to discover and make content with music on Snapchat, and today, it secured a major deal to help it achieve that goal. The company has signed a multiyear partnership with Universal M...

The Verge
June 24, 2021

Strike up the Brand with a Music Marketing Partnership
CPG - Dining - Health & Beauty - Household - Influencers

Here's a look at some great marketing partnership opportunities coming from the music community! The music industry is no stranger to change, and that familiarity served it well throughout the pand...

Andrew Gormley
May 21, 2021

Music Partnership Showcase: Universal Music Group x LEGO
Gaming - Music - Partnership Blogs - Tech - Toys

Today’s Marketing Partnerships Showcase features a tech and music partnership that is centered on expanding children's creativity and innovation around music. Universal Music Group collaborated w...

Andrew Gormley
March 4, 2021

Capitol Records
Music - Opportunities

Universal Music presents Capitol Records! Capitol Music Group is based in Hollywood, California in the iconic Capitol Records Tower.

Universal Music Group & Brands
February 22, 2021

TikTok and Universal Music Group Sign Global Licensing Deal
Agencies - Electronics - Influencers - Music

After announcing deals with Sony Music in November and Warner Music Group in December, The ByteDance-owned video app revealed today (February 8) that it has struck a global licensing agreement with Un...

Music Business Worldwide
February 8, 2021

Universal Music and LEGO
Music - Partnerships - Toys

Universal Music Group partnered with LEGO to create Vidiyo, a playful and innovative music video maker whose experience was designed to expand children's creativity and passion for music.

Universal Music Promotes Will Tanous to Chief Administrative O...
Music - Streaming

Universal Music Group has announced the promotion of Will Tanous to Executive Vice President, Chief Administrative Officer, effective immediately. He will continue to serve as a member of the company...

February 2, 2021

Capital Records
Music - Opportunities

Universal Music presents Capitol Records! Capitol Music Group is based in Hollywood, California in the iconic Capitol Records Tower.

Universal Music Group
January 28, 2021

LEGO teams with Universal Music Group to launch LEGO Vidiyo
Music - Tech - Toys

Aimed at kids aged seven to ten, LEGO Vidiyo aims to provide a safe universe where they can explore physical and digital play by letting them experiment with play and music. LEGO states that the platf...

Toy News Online
January 26, 2021

Abbey Road Studios gets original documentary by McCartney̵...
Music - Television

Mercury Studios, the newly formed media production division of Universal Music Group, has announced an upcoming documentary on the world-famous Abbey Road Studios. The documentary will be titled, "If ...

Rolling Stone
January 13, 2021

Pokémon is celebrating its 25th anniversary with Katy Perry
Gaming - Music

The Pokémon franchise celebrates its 25th anniversary this year, and to mark the occasion, The Pokémon Company International is launching a series of musical events. Pop singer Katy Perry headlines ...

The Verge
January 13, 2021

Taylor Swift’s ‘Folklore’ Goes Down in the Books as the ...
Music - Streaming

It’s official, not just fan lore: the eighth album by Taylor’s Swift, “Folklore,” has gone down as the No. 1 album of 2020, finishing the year with 2.3 million album units. It pulled ahead in ...

January 6, 2021

Warner Music inks deal with TikTok
Music - Online

The news of TikTok’s deal with WMG means that the company only has one major label deal left to secure (publicly, at least): Universal Music Group. WMG Chief Executive Officer Steve Cooper told ana...

Music Business Worldwide
January 5, 2021

Taylor Swift to Release Another Surprise Album and ‘Folk...
Music - Streaming

"To put it plainly, we just couldn’t stop writing songs," the superstar singer-songwriter wrote of her new release, 'Evermore,' on Instagram. Taylor Swift continues her prolific 2020, with the supe...

Hollywood Reporter
December 10, 2020

Universal Music Group Launches TV & Film Division Mercury...
Music - Streaming - Television

Universal Music Group has launched a new TV and film studio and has set a former BBC executive to run it. The record label behind groups such as Nirvana and Sonic Youth has established Mercury Stud...

December 3, 2020

Scooter Braun Sells Taylor Swift’s Big Machine Masters for B...

Scooter Braun’s Ithaca Holdings has sold the master rights to Taylor Swift’s first six studio albums to an unnamed investment fund less than 18 months after it acquired them. For the full story...

November 17, 2020

Wondery CEO vows to fight federal corruption charges

Wondery has grown into one of the nation’s largest podcast publishers, drawing acclaim for producing compelling audio programs based on real-life stories.   Companies: Spotify, iHeartMedia, S...

The LA Times
November 10, 2020

Triller Partners With Tech Firm Influential to Measure Influen...
Music - Online - Streaming

As it lures music industry influencers like Charli D'Amelio and Addison Rae from rival TikTok, the music video app Triller hopes to change that. While the influencer marketing business has exploded in...

October 30, 2020

Amazon signs new deals with Universal Music and Warner Music
Music - Online - Tech

Amazon has inked fresh partnerships with Universal Music Group and Warner Music Group to remaster thousands of songs and albums to Ultra HD streaming audio quality – and make them exclusively availa...

October 2, 2020

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