BioSteel Secures Multiyear Partnership with US Soccer
Beverages - Branding - Sponsorships - Sports

The United States Soccer Federation has announced a multiyear sponsorship deal with sports drink company BioSteel. The agreement kicks off with the SheBelieves Cup, which begins on February 18 at Exp...

Sport Business
February 17, 2021

USWNT doesn’t invite some its biggest stars to October train...

In preparation for the 2021 Tokyo Olympics, some of women’s soccer’s biggest stars were not invited to participate in training camp. Alex Morgan, Rose Labelle, Tobin Heath, and other big names wer...

October 20, 2020

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