Chains from McDonald's to Burger King are adding loyalty programs for the first time to attract and retain customers, and they're gaining ground against competitors' long-standing programs.
QSR custo...
The Wendy’s Co., which is into its second year of systemwide breakfast, highlighted a new meal deal promotion Wednesday with a bus-stop giveaway in Providence, R.I., that was aimed at building aware...
The 10 most downloaded quick-service restaurant apps in June combined for 7.7 million new installs, compared to 8.7 million last month. For the second month in a row, McDonald’s had the most downloa...
Americans are heading back to restaurants in droves, but some fast-food chains currently have a better reputation among customers than others. The just-released American Customer Satisfaction Index re...
In early March of 2020, Wendy's was in the midst of one of its biggest innovations in years: The introduction of a nationwide breakfast menu. A heavy marketing push generated hype for the rollout when...
Wendy's is testing a new plant-based burger -- but it doesn't use a meat alternative.
Beginning June 28, the fast food chain is selling a new "Spicy Black Bean Burger" in three US cities, including J...
Wubba Lubba Grub Grub! Wendy's and Adult Swim's Rick and Morty are back at it again, annoucing year two of a wide-ranging partnership tied to the Emmy Award-winning hit series' fifth season, premierin...
The loyalty program wars are coming. Starbucks, Panera Bread and Domino’s Pizza paved the way, while Chipotle Mexican Grill launched its own version in 2019. But the last year has brought even more ...
As Wendy's works to expand its global footprint to 8,000 restaurants by 2025, the restaurant chain is betting on nontraditional locations to help drive growth, Wendy's Chief Development Officer Abigai...
Smashburger is jumping into the white hot chicken sandwich craze.
The national burger chain on Monday announced its newest menu creation: the Scorchin’ Hot Crispy Chicken Sandwich.
The spicy sandw...
Beginning this week, Burger King is rolling out its new Royal Perks program in five areas of the US, including Los Angeles, Miami, New Jersey, New York City and Long Island, New York. It works a lot l...
It's been nearly an entire year since Wendy's launched its improved national breakfast menu to great success. And with its roster of Breakfast Baconators, Frosty-ccinos, and Honey Butter Chicken Bi...
A new power has decided to join in on the fast food chicken sandwich wars, perhaps throwing the current hierarchy of chicken sandwiches into a tumbling chaos.
On Monday, McDonald’s announced the ad...
Fried chicken sandwiches have been a menu success story of the pandemic. In 2020, literally dozens of restaurant chains launched new or improved versions of this American comfort food. Initially spurr...
Some companies, like ghost-kitchen provider Kitchen United, Boston Market, Sysco and Punch Bowl Social, saw big public exits from the top roles. Boston Market’s former CEO Frances Allen and Sysco’...
Wendy's and Uber Eats are teaming up to release the "Never Stop Gaming" menu and a contest where consoles and other prizes are up for grabs Tuesday through Dec. 12.
The fast-food brand and on-deman...
Military veterans, athletes, entertainers and supporters will participate with social media posts that explain what Veterans Day means to them. Tags: 7-Eleven, Starbucks, Wendy’s, Dunkin, USAA
Fo...
Burger King this week is running a Halloween promotion that offers free food to mobile customers who visit "BK Scary Places".
For the full story, visit Mobile Marketer - https://www.mobilemarke...
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