Partnership:

2014 IHEARTRADIO MUSIC FESTIVAL and Macy's

Description:

Clear Channel Brodcasting Inc. together with Macy's parternered to promote the 2014 IHEARTRADIO MUSIC FESTIVAL by conducting a Rising Star Contest in which unknown talent could showcase their musical chops by uploading videos online. Once their videos are posted online, Macy's customers and iHeartRadio fans could go online and vote for their favorite musicians' videos. After voting for the video they become automatically registered to win the grand prize Flyaway Package to the 2014 IHEARTRADIO MUSIC FESTIVAL. This prize package includes two tickets for the winner and one guest to attend two nights of the ""iHeartRadio Music Festival"" in Las Vegas, NV on the night of September 19th, 2014 and September 20th, 2014 plus round-trip, coach, domestic airfare for the winner and their guest to Las Vegas, NV and finally two night hotel accomodations.

Partnership Opportunity:
2014 IHEARTRADIO MUSIC FESTIVAL/Music
Partner/Category:
Macy's /Communications
Timing:
June 2nd Quarter 2014
Target:
Male
Female
Tweens
Teens
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2017-03-03
Companies Involved
Tuck

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