Partnership:

A CHARLIE BROWN CHRISTMAS and Hostess

Description:

PARAMOUNT PICTURES and HOSTESS partnered to promote the classic Christmas home video, A CHARLIE BROWN CHRISTMAS. The packaging included an invitation to purchase the DVD along with a special offer to receive "A Peanuts Christmas" Comic Strip Book which was a complete collection of Peanuts Christmas strips from 1950 to 1999 in a large 156 page book. To receive the comic book, consumers mailed-in $5 and 2 UPCs along with an official offer form printed inside the package. The comic book offer ended January 31, 2006.

Partnership Opportunity:
A CHARLIE BROWN CHRISTMAS/Home Entertainment
Company:
Paramount Home Entertainment
Partner/Category:
Hostess /CPG
Timing:
4th Quarter 2005
Target:
Promotional Elements:
Media Elements:
Mailer
Created On:
2020-11-30
Last Modified on:
2015-11-11
Companies Involved
Paramount Home Entertainment
Tuck

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