Partnership:

Adidas and McDonald's

Description:

Adidas collaborated with McDonald's to release a co-branded line of shoes.

Adidas and McDonald's worked together to release a collection of footwear and apparel inspired by McDonald’s sauces. 

The partnership was promoted in partnership with NBA players James Harden, Damian Lillard and Tracy McGrady.

Partnership Opportunity:
Adidas/Fashion
Partner/Category:
McDonald's /Dining
Timing:
July 3rd Quarter 2020
Target:
Male
Female
Tweens
Teens
Family
Adults
Promotional Elements:
Licensed Product
Branded Content
Media Elements:
Celebrity Appearance / Endorsement
Mobile
Online
Social Media
Influencers / Brand Ambassadors
Created On:
2020-11-30
Last Modified on:
2020-07-29
Companies Involved
Tuck

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