Partnership:

ALVIN AND THE CHIPMUNKS: THE SQUEAKQUEL and McDonald's

Description:

20th Century Fox teamed up with McDonald`s to promote the film ALVIN AND THE CHIPMUNKS: THE SQUEAKQUEL. Consumers who purchased a McDonald`s Happy Meal were given a talking Squeakquel Character toy, and a voucher for a free child`s ticket to see the film with the purchase of a full priced adult ticket. Support included TV media, in-store POP and online exposure. Ticket voucher valid from January 13 - February 25, 2010.

Partnership Opportunity:
ALVIN AND THE CHIPMUNKS: THE SQUEAKQUEL/Theatrical
Company:
20th Century Fox Filmed Entertainment
Partner/Category:
McDonald's /Dining
Timing:
December 4th Quarter
Target:
Family
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2014-08-22
Companies Involved
20th Century Fox Filmed Entertainment
Tuck

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