Partnership:

AMERICAN WEDDING and Starz Entertainment

Description:

Cable network STARZ! tied into the August 1, 2003 theatrical release of AMERICAN WEDDING, the third installment in the AMERICAN PIE series, with the “STARZ! AMERICAN WEDDING Sweepstakes.” Through August 18, 2003 viewers could log onto www.starzsuperpak.com to get guidelines on mail-in entries. One grand-prize winner received a private screening of the new movie with up to 100 of his or her friends. Two first prize winners received props, wardrobe and accessories from AMERICAN WEDDING, while 25 second prize winners will get an AMERICAN WEDDING gift pack including movie T-shirt, hat, key chain and soundtrack. Supported through TV ads and Online support.

Partnership Opportunity:
AMERICAN WEDDING/Theatrical
Company:
Universal Pictures
Partner/Category:
Starz Entertainment /Television
Timing:
August 3rd Quarter 2003
Target:
Teens
Adults
Promotional Elements:
Media Elements:
Created On:
2020-11-30
Last Modified on:
2015-05-28
Companies Involved
Tuck

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