Partnership:

Angry Birds and Capsule Skateboards

Description:

Rovio Entertainment partnered with Capsule Skateboards for a new Angry Birds themed licensed skateboards. 

There were seven skateboards in the new collection, including five explorer boards and two cruiser boards, all inspired by the Angry Birds mobile game. All seven skateboards are great for kids who are just starting out in the world of skateboarding or more experienced riders who are looking for an upgrade. 

Some of the boards’ artwork focused on Angry Birds characters like Red or Chuck, but others included stylistic artwork — including comic strip panels, a design that made the skateboard look like it was covered in stickers — and other eye-popping styles. 

The explorer boards came in three different sizes to accommodate most kids with shoe sizes 2 ½ and up. The boards were also fully recyclable, so there’s no feeling of guilt when kids use the skateboard so much it has to be retired. 

The boards were available exclusively at capsuleskateboards.com.

Partnership Opportunity:
Angry Birds/Gaming & Esports
Company:
Rovio Entertainment
Partner/Category:
Capsule Skateboards /Sporting Goods
Timing:
September 2022
Target:
Male
Female
Tweens
Teens
Adults 18-24
Adults 25-34
Promotional Elements:
Collectible
In-Store / Retail
Licensed Product
On Pack
Media Elements:
Online
Social Media
Created On:
2022-09-26
Last Modified on:
2022-09-28
Selina K
Selina K Marketing Manager Rovio Entertainment
Tuck

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