Description:
Anheuser-Busch teamed up with Best Friends Animal Society to celebrate National Dog Day (Aug. 26th, 2020)
Anheuser-Busch created a special, dog-friendly, non-alcoholic brew for dogs. For every case of the DogBrew sold, Anheuser-Busch donated $1 to the Best Friends Animal Society up to $50,000.
The special DogBew was available for purchase on the Anheuser-Busch website.
Partnership Opportunity:
Anheuser-Busch/Non-Profit Organizations
Company:
Best Friends Animal Society
Partner/Category:
Best Friends Animal Society /Non-Profit Organizations
Timing:
August 3rd Quarter 2020
Target:
Male
Female
Adults
Female
Adults
Promotional Elements:
On Pack
Media Elements:
Micro site
Social Media
Social Media
Created On:
2020-11-30
Last Modified on:
2020-09-14
Companies Involved
Best Friends Animal Society
Were you involved in this partnership?
Click this button to tag yourself on this partnership.
I worked on this program
(add to your profile)
Chat
